BBC World Service Audience in United States

BBC World Service has an estimated audience of 671,326 people in United States. 47.5% are female, 52.5% are male, average age 41.0. Top regions: California, New York, Massachusetts.
The average BBC World Service fan in United States is 41.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Massachusetts.
Category: Music & Radio · Type: Radio Station
Demographics of BBC World Service fans
| Metric | Value |
|---|---|
| Female | 47.5% |
| Male | 52.5% |
| Average age | 41.0 |
| Estimated audience size | 671,326 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 72,711 | 0.98× |
| New York | 47,446 | 1.26× |
| Massachusetts | 28,059 | 2.12× |
| Florida | 25,858 | 0.57× |
| Texas | 20,983 | 0.36× |
| Minnesota | 17,501 | 1.82× |
| Illinois | 17,267 | 0.77× |
| Washington | 16,856 | 1.25× |
| North Carolina | 15,448 | 0.76× |
| Colorado | 15,373 | 1.45× |
| Pennsylvania | 15,075 | 0.67× |
| Oregon | 14,904 | 1.94× |
| Virginia | 13,127 | 0.8× |
| New Jersey | 12,621 | 0.74× |
| Michigan | 12,617 | 0.72× |
| Georgia | 12,213 | 0.59× |
| Wisconsin | 12,143 | 1.2× |
| Ohio | 11,400 | 0.55× |
| Missouri | 11,170 | 1.03× |
| Maryland | 10,602 | 0.92× |
| Connecticut | 9,864 | 1.47× |
| Arizona | 9,833 | 0.72× |
| Mississippi | 7,125 | 1.29× |
| Indiana | 6,832 | 0.56× |
| Maine | 6,338 | 2.64× |
| Nevada | 5,147 | 0.79× |
| Utah | 4,976 | 0.83× |
| Tennessee | 4,700 | 0.35× |
| New Hampshire | 4,589 | 1.74× |
| Idaho | 4,500 | 1.34× |
| South Carolina | 4,166 | 0.41× |
| Washington, District of Columbia | 3,964 | 1.96× |
| Hawaii | 3,939 | 1.37× |
| Iowa | 3,936 | 0.71× |
| Kansas | 3,880 | 0.73× |
| Rhode Island | 3,839 | 1.8× |
| Alabama | 3,802 | 0.41× |
| New Mexico | 3,796 | 1.13× |
| Kentucky | 3,307 | 0.39× |
| Vermont | 2,799 | 2.38× |
| Louisiana | 2,637 | 0.3× |
| Oklahoma | 2,450 | 0.33× |
| Nebraska | 1,975 | 0.59× |
| Montana | 1,775 | 0.95× |
| Arkansas | 1,679 | 0.3× |
| Wyoming | 1,612 | 1.62× |
| West Virginia | 1,584 | 0.51× |
| North Dakota | 1,204 | 0.87× |
| Alaska | 1,197 | 0.83× |
| Delaware | 992 | 0.54× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.1% |
| United Kingdom | 14.5% |
| Germany | 5.9% |
See BBC World Service audiences in other countries
More Music & Radio audiences in United States
- NPR (15,654,866)
- WWWQ (6,004,720)
- Capital (radio network) (4,220,100)
- Jam! (2,847,041)
- KSL (radio) (2,388,643)
How to read this data
Audience size is the estimated number of people in United States who actively search for BBC World Service. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.