BBC World Service Audience in United States

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BBC World Service has an estimated audience of 671,326 people in United States. 47.5% are female, 52.5% are male, average age 41.0. Top regions: California, New York, Massachusetts.

The average BBC World Service fan in United States is 41.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Massachusetts.

Category: Music & Radio · Type: Radio Station

Demographics of BBC World Service fans

Demographic split for BBC World Service audience in United States
MetricValue
Female47.5%
Male52.5%
Average age41.0
Estimated audience size671,326

Top regions in United States

Top regions ranked by reach for BBC World Service in United States
RegionReachAffinity
California72,7110.98×
New York47,4461.26×
Massachusetts28,0592.12×
Florida25,8580.57×
Texas20,9830.36×
Minnesota17,5011.82×
Illinois17,2670.77×
Washington16,8561.25×
North Carolina15,4480.76×
Colorado15,3731.45×
Pennsylvania15,0750.67×
Oregon14,9041.94×
Virginia13,1270.8×
New Jersey12,6210.74×
Michigan12,6170.72×
Georgia12,2130.59×
Wisconsin12,1431.2×
Ohio11,4000.55×
Missouri11,1701.03×
Maryland10,6020.92×
Connecticut9,8641.47×
Arizona9,8330.72×
Mississippi7,1251.29×
Indiana6,8320.56×
Maine6,3382.64×
Nevada5,1470.79×
Utah4,9760.83×
Tennessee4,7000.35×
New Hampshire4,5891.74×
Idaho4,5001.34×
South Carolina4,1660.41×
Washington, District of Columbia3,9641.96×
Hawaii3,9391.37×
Iowa3,9360.71×
Kansas3,8800.73×
Rhode Island3,8391.8×
Alabama3,8020.41×
New Mexico3,7961.13×
Kentucky3,3070.39×
Vermont2,7992.38×
Louisiana2,6370.3×
Oklahoma2,4500.33×
Nebraska1,9750.59×
Montana1,7750.95×
Arkansas1,6790.3×
Wyoming1,6121.62×
West Virginia1,5840.51×
North Dakota1,2040.87×
Alaska1,1970.83×
Delaware9920.54×

Worldwide distribution

Worldwide audience distribution share by country for BBC World Service
CountryShare
United States20.1%
United Kingdom14.5%
Germany5.9%

See BBC World Service audiences in other countries

More Music & Radio audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for BBC World Service. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.