A data profile of the people who buy, follow and care about Ben 10 in United States — modelled from more than twelve digital signal sources. Ben 10 has an estimated audience of 9,055,704 people in United States.
The average Ben 10 fan in United States is 19.2 years old, more male, and lives primarily in Texas.
The audience is concentrated in Texas, California, Florida.
Top brand affinities include Andrew Garfield, Panda Express, Wingstop, with strongest over-indexing on Andrew Garfield (7.79× the country average).
Demographically, the Ben 10 audience skews more male with an average age of 19.2, and over-indexes on personality traits such as Social Media Usage, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Ben 10 fan in United States is more male, around 19.2 years old, with strong Social Media Usage tendencies and a notable affinity for Andrew Garfield.
The key figures that characterise the Ben 10 profile in United States.
6.5% are female, 93.5% are male, average age 19.2.
| Metric | Value |
|---|---|
| Female | 6.5% |
| Male | 93.5% |
| Average age | 19.2 |
| Estimated audience size | 9,055,704 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 98% | |
| 20-29 | 2% | |
| 30-39 | 0% | |
| 40-49 | 0% | |
| 50+ | 0% |
Where the Ben 10 audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Louisiana | ~200K | 1.46× | |
| 02 | Texas | ~1M | 1.37× | |
| 03 | Georgia | ~400K | 1.36× | |
| 04 | Mississippi | ~100K | 1.33× | |
| 05 | Alabama | ~200K | 1.29× | |
| 06 | South Carolina | ~200K | 1.27× | |
| 07 | Kentucky | ~200K | 1.21× | |
| 08 | North Carolina | ~400K | 1.20× | |
| 09 | Oklahoma | ~100K | 1.19× | |
| 10 | Florida | ~800K | 1.16× | |
| 11 | Arkansas | ~100K | 1.16× | |
| 12 | Maryland | ~200K | 1.15× | |
| 13 | Indiana | ~200K | 1.12× | |
| 14 | New York | ~600K | 1.10× | |
| 15 | Missouri | ~200K | 1.09× | |
| 16 | Nevada | ~100K | 1.09× | |
| 17 | Tennessee | ~200K | 1.07× | |
| 18 | California | ~1M | 1.06× | |
| 19 | Ohio | ~300K | 1.05× | |
| 20 | Virginia | ~300K | 1.05× | |
| 21 | Pennsylvania | ~400K | 1.03× | |
| 22 | Arizona | ~200K | 1.03× | |
| 23 | Illinois | ~300K | 1.01× | |
| 24 | Michigan | ~300K | 1.01× | |
| 25 | New Jersey | ~300K | 0.99× | |
| 26 | New Mexico | ~50K | 0.99× | |
| 27 | West Virginia | ~50K | 0.99× | |
| 28 | Utah | ~90K | 0.95× | |
| 29 | Kansas | ~80K | 0.95× | |
| 30 | Delaware | ~30K | 0.95× | |
| 31 | Alaska | ~20K | 0.95× | |
| 32 | Connecticut | ~100K | 0.94× | |
| 33 | Washington | ~200K | 0.93× | |
| 34 | Massachusetts | ~200K | 0.92× | |
| 35 | Rhode Island | ~30K | 0.90× | |
| 36 | Idaho | ~50K | 0.89× | |
| 37 | New Hampshire | ~40K | 0.89× | |
| 38 | Nebraska | ~40K | 0.87× | |
| 39 | North Dakota | ~20K | 0.86× | |
| 40 | Iowa | ~70K | 0.85× | |
| 41 | Maine | ~30K | 0.85× | |
| 42 | Oregon | ~100K | 0.84× | |
| 43 | Hawaii | ~40K | 0.83× | |
| 44 | Washington, District of Columbia | ~30K | 0.83× | |
| 45 | Minnesota | ~100K | 0.81× | |
| 46 | South Dakota | ~20K | 0.80× | |
| 47 | Wisconsin | ~100K | 0.78× | |
| 48 | Colorado | ~100K | 0.77× | |
| 49 | Vermont | ~10K | 0.73× | |
| 50 | Montana | ~20K | 0.72× |
The strongest cross-interests of the Ben 10 audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Andrew Garfield | Movies & TV | 7.79× | ||
| 02 | Brock Lesnar | Sports | 6.04× | ||
| 03 | Role-playing | Games | 3.08× | ||
| 04 | AMC (TV channel) | Movies & TV | 3.06× | ||
| 05 | AMC Theatres | Movies & TV | 2.80× | ||
| 06 | Genderqueer | Politics & Society | 2.62× | ||
| 07 | Panda Express | Food & Beverages | 2.36× | ||
| 08 | Wingstop | Food & Beverages | 2.12× | ||
| 09 | Psychological horror | Health | 2.10× | ||
| 10 | Marco's Pizza | Food & Beverages | 2.03× | ||
| 11 | The UPS Store | Shopping | 1.99× | ||
| 12 | Dave & Buster's | Food & Beverages | 1.91× | ||
| 13 | White Castle (restaurant) | Food & Beverages | 1.90× | ||
| 14 | Buffalo Wild Wings | Food & Beverages | 1.85× | ||
| 15 | Little Caesars | Food & Beverages | 1.79× | ||
| 16 | GrubHub | Food & Beverages | 1.73× | ||
| 17 | Cold Stone Creamery | Food & Beverages | 1.70× | ||
| 18 | Jimmy John's | Food & Beverages | 1.67× | ||
| 19 | Doordash | Food & Beverages | 1.65× | ||
| 20 | Broadcasting of sports events | Movies & TV | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 1.30× | |
| Mindfulness | BALANCE | 0.84× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.84× | |
| Social Media Usage | JOY | 1.30× |
Ben 10 has an estimated audience of 9,055,704 people in United States, concentrated in Texas and California.
6.5% of Ben 10 fans are female, 93.5% are male, with an average age of 19.2 years.
Ben 10 fans show strongest brand affinity for Andrew Garfield (7.79×), Panda Express (2.36×), and Wingstop (2.12×) over the country average.
Ben 10 fans in United States are most concentrated in Texas (reach ~1M), California (reach ~1M), and Florida (reach ~800K). These three regions account for the largest share of the active audience.
Beyond Ben 10 itself, the audience over-indexes on Panda Express (2.36×), Wingstop (2.12×), The UPS Store (1.99×), and Brock Lesnar (6.04×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Ben 10. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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