Rascasse Audience Intelligence

Marco's Pizza Target Market in United States

A data profile of the people who buy, follow and care about Marco's Pizza in United States — modelled from more than twelve digital signal sources. Marco's Pizza has an estimated audience of 11,435,583 people in United States.

#313among Brand in United States#241in Food & Beverages

The average Marco's Pizza fan in United States is 38.2 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, Florida, Ohio.

Top brand affinities include Little Caesars, Slickdeals, Pizza Lovers, with strongest over-indexing on Little Caesars (11.66× the country average).

Demographically, the Marco's Pizza audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Convenience Orientation, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Marco's Pizza fan in United States is balanced, around 38.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Little Caesars.

Category: Food & Beverages · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Marco's Pizza profile in United States.

Audience size
11.4M
in United States
Gender
50.1%♀
49.9% male
Age
38.2
average years
Country rank
#3129
Brand in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Marco's Pizza

50.1% are female, 49.9% are male, average age 38.2.

Fig. 02

Gender split

50.1%
Female
49.9%
Male
Demographic split for Marco's Pizza audience in United States
MetricValue
Female50.1%
Male49.9%
Average age38.2
Estimated audience size11,435,583
Fig. 03

Age distribution

Ø 38.2
average years
Age distribution of the Marco's Pizza audience in United States
Age bracketShare%
16-1920%
20-2921%
30-3922%
40-4921%
50+16%
Fig. 04

Worldwide distribution

95.6%

of the worldwide Marco's Pizza audience comes from United States.

Worldwide audience distribution share by country for Marco's Pizza
CountryShare
United States95.6%
India0.8%
Italy0.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Marco's Pizza audience in United States is strongest.

Fig. 05

Top regions by affinity

Marco's Pizza customers by region in United States
#RegionReachAffinity×
01Ohio~80K3.51×
02Georgia~60K3.03×
03South Carolina~30K2.93×
04Alabama~30K2.84×
05Tennessee~40K2.51×
06Florida~100K2.43×
07Texas~100K2.35×
08Utah~10K2.35×
09South Dakota~4K2.27×
10North Carolina~40K2.10×
11Oklahoma~10K1.84×
12Nevada~10K1.83×
13Virginia~30K1.59×
14Arkansas~9K1.55×
15Michigan~30K1.52×
16Idaho~5K1.46×
17Indiana~20K1.22×
18Colorado~10K1.17×
19Mississippi~6K1.04×
20Nebraska~4K1.02×
21Wisconsin~10K0.95×
22West Virginia~3K0.95×
23North Dakota~1K0.86×
24Kansas~4K0.78×
25Missouri~8K0.73×
26Kentucky~6K0.73×
27Louisiana~5K0.59×
28Iowa~3K0.51×
29Arizona~7K0.48×
30Maryland~5K0.41×
31Pennsylvania~9K0.40×
32Minnesota~4K0.40×
33Illinois~8K0.33×
34California~20K0.28×
35Alaska<1K0.26×
36Delaware<1K0.25×
37Vermont<1K0.24×
38Connecticut~2K0.23×
39Rhode Island<1K0.23×
40New Mexico<1K0.22×
41New Hampshire<1K0.21×
42Washington, District of Columbia<1K0.21×
43Montana<1K0.19×
44New Jersey~3K0.18×
45Maine<1K0.18×
46Hawaii<1K0.17×
47Massachusetts~2K0.16×
48Oregon~1K0.15×
49New York~5K0.14×
50Washington~2K0.14×
Fig. 06

Affinity by region

Affinity by region — Marco's Pizza, United States
0.14×1.00×3.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Marco's Pizza audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Marco's Pizza audience
#·InterestCategoryAffinity×
01Pizza LoversFood & Beverages87.41×
02Rajamangala University of Technology ThanyaburiBusiness & Career63.53×
03Pizza cutterFood & Beverages58.87×
04Boston PizzaFood & Beverages53.82×
05HungryhouseFood & Beverages46.46×
06PizzaExpressFood & Beverages36.10×
07Hungry Howie's PizzaFood & Beverages34.68×
08International Tennis FederationSports32.74×
09Tennis ChannelSports25.39×
10SlickdealsShopping24.69×
11Mountain Mike's PizzaFood & Beverages22.94×
12Peter Piper PizzaFood & Beverages22.77×
13Round Table PizzaFood & Beverages19.14×
14Papa Murphy'sFood & Beverages18.71×
15CiCi's PizzaFood & Beverages13.87×
16Little CaesarsFood & Beverages11.66×
17Papa John's PizzaFood & Beverages5.53×
18Domino's PizzaFood & Beverages4.18×
19WingstopFood & Beverages4.12×
20Pizza HutFood & Beverages3.37×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Marco's Pizza audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Marco's Pizza audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.21×
Early Adopter MentalityPOWER1.20×
Urban LifestyleOPEN1.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Marco's Pizza audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.84×
Need for SecurityCONSERVATISM0.88×
MindfulnessBALANCE0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Marco's Pizza's target market in United States?

Marco's Pizza's target market in United States covers an estimated 11,435,583 people, concentrated in Texas and Florida.

02

What is the gender split and age of Marco's Pizza customers?

50.1% of the Marco's Pizza audience are female, 49.9% are male, with an average age of 38.2 years.

03

Which brands do Marco's Pizza fans like most?

Marco's Pizza fans show strongest brand affinity for Little Caesars (11.66×), Slickdeals (24.69×), and Pizza Lovers (87.41×) over the country average.

04

Where do Marco's Pizza fans live in United States?

Marco's Pizza fans in United States are most concentrated in Texas (reach ~100K), Florida (reach ~100K), and Ohio (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Marco's Pizza fans also like?

Beyond Marco's Pizza itself, the audience over-indexes on Slickdeals (24.69×), Pizza Lovers (87.41×), Papa Murphy's (18.71×), and Hungry Howie's Pizza (34.68×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Food & Beverages audiences in United States

See Marco's Pizza audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Marco's Pizza. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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