Carolina Herrera (fashion designer) Audience in United States

Carolina Herrera (fashion designer) logo

Carolina Herrera (fashion designer) has an estimated audience of 2,279,265 people in United States. 73.3% are female, 26.7% are male, average age 36.6. Top regions: Texas, California, Florida. Top brand affinities: Cynthia Erivo, Will Poulter, Suki Waterhouse, Yahoo!ショッピング, Euphoria.

The average Carolina Herrera (fashion designer) fan in United States is 36.6 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Cynthia Erivo, Will Poulter, Suki Waterhouse, with strongest over-indexing on Cynthia Erivo (12.87× the country average). Demographically, the Carolina Herrera (fashion designer) audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Design Affinity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand · Subtype: Luxury fashion

Demographics of Carolina Herrera (fashion designer) fans

Demographic split for Carolina Herrera (fashion designer) audience in United States
MetricValue
Female73.3%
Male26.7%
Average age36.6
Estimated audience size2,279,265

Audience persona

The typical Carolina Herrera (fashion designer) fan in United States is more female, around 36.6 years old, with strong Design Affinity tendencies and a notable affinity for Cynthia Erivo.

Top regions in United States

Top regions ranked by reach for Carolina Herrera (fashion designer) in United States
RegionReachAffinity
Texas517,3612.64×
California509,4652.03×
Florida429,0092.78×
New York284,1602.23×
New Jersey113,6861.96×
Arizona106,4182.29×
Illinois95,7511.26×
Georgia91,5721.3×
North Carolina76,8161.12×
Pennsylvania67,1690.88×
Virginia64,8831.17×
Massachusetts61,9491.38×
Maryland50,9331.3×
Tennessee41,8380.92×
Washington40,4350.88×
Ohio40,0070.57×
Michigan39,8270.67×
Colorado34,9380.97×
Indiana32,7420.79×
Connecticut30,7961.35×
Nevada30,7141.39×
South Carolina29,7150.87×
Louisiana29,6861.01×
Alabama25,1650.79×
Missouri21,4040.58×
Oklahoma20,9960.83×
Wisconsin19,8490.58×
Kentucky19,7450.69×
Oregon19,4370.74×
Minnesota19,0010.58×
Utah18,1620.89×
Arkansas15,1840.81×
Kansas14,2450.79×
New Mexico13,7611.2×
Mississippi12,0430.64×
Washington, District of Columbia11,1921.63×
Iowa10,5880.56×
Rhode Island9,5421.32×
Nebraska9,0410.79×
Idaho6,3940.56×
Hawaii5,9190.6×
New Hampshire5,1770.58×
Delaware5,0150.8×
West Virginia4,0030.38×
Maine3,4700.43×
Montana2,2120.35×
Alaska2,1610.44×
North Dakota2,0300.43×
South Dakota1,9580.37×
Wyoming1,7250.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Carolina Herrera (fashion designer) audience
BrandAffinityCategory
Cynthia Erivo12.87×Movies & TV
Will Poulter16.51×Movies & TV
Suki Waterhouse16.88×Fashion & Accessoires
Yahoo!ショッピング3.75×
Euphoria2.11×Movies & TV
Macy's2.93×Shopping
Victoria Beckham13.6×Fashion & Accessoires
Dan Stevens18.58×Movies & TV
Valerian and the City of a Thousand Planets30.78×Movies & TV
Food1.65×Food & Beverages
Olivia Dean7.56×Music & Radio
Culture1.79×Literature
Queens3.75×Travel & Leisure
Cindy Crawford11.24×Fashion & Accessoires
Family (biology)2.95×Kids & Family
Oxford Street10.88×Travel & Leisure
Boscov's8.35×Fashion & Accessoires
Kristin Chenoweth9.96×Music & Radio
Cuisine1.82×Food & Beverages
Jessica Chastain9.7×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Carolina Herrera (fashion designer) audience
TraitClusterScore
Design AffinityPREMIUM2.33
SustainabilityBALANCE2.17
Luxury OrientationPREMIUM1.76
Quality AwarenessPREMIUM1.72
IndulgenceJOY1.7
ExtroversionTHRILL1.42

Worldwide distribution

Worldwide audience distribution share by country for Carolina Herrera (fashion designer)
CountryShare
Spain13.5%
United States12.3%
Brazil10.3%

See Carolina Herrera (fashion designer) audiences in other countries

More Luxury fashion audiences in United States

Frequently asked questions

How many fans does Carolina Herrera (fashion designer) have in United States?

Carolina Herrera (fashion designer) has an estimated audience of 2,279,265 people in United States, concentrated in Texas and California.

What is the gender split and age of Carolina Herrera (fashion designer) fans?

73.3% of Carolina Herrera (fashion designer) fans are female, 26.7% are male, with an average age of 36.6 years.

Which brands do Carolina Herrera (fashion designer) fans like most?

Carolina Herrera (fashion designer) fans show strongest brand affinity for Cynthia Erivo (12.87×), Will Poulter (16.51×), and Suki Waterhouse (16.88×) over the country average.

Where do Carolina Herrera (fashion designer) fans live in United States?

Carolina Herrera (fashion designer) fans in United States are most concentrated in Texas (reach 517,361), California (reach 509,465), and Florida (reach 429,009). These three regions account for the largest share of the active audience.

What other brands do Carolina Herrera (fashion designer) fans also like?

Beyond Carolina Herrera (fashion designer) itself, the audience over-indexes on Will Poulter (16.51×), Suki Waterhouse (16.88×), Yahoo!ショッピング (3.75×), and Euphoria (2.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Carolina Herrera (fashion designer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.