Code.org Audience in United States
Code.org has an estimated audience of 1,414,252 people in United States. 65.9% are female, 34.1% are male, average age 28.7. Top regions: Texas, California, North Carolina.
The average Code.org fan in United States is 28.7 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, North Carolina. Demographically, the Code.org audience skews more female with an average age of 28.7, and over-indexes on personality traits such as Need for Security, LGBTQ+ Identity.
Category: Business & Career · Type: NGO / Political Party · Subtype: Charity
Demographics of Code.org fans
| Metric | Value |
|---|---|
| Female | 65.9% |
| Male | 34.1% |
| Average age | 28.7 |
| Estimated audience size | 1,414,252 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 116,450 | 0.96× |
| California | 99,187 | 0.64× |
| North Carolina | 77,016 | 1.81× |
| New York | 67,400 | 0.85× |
| Florida | 64,214 | 0.67× |
| Indiana | 49,671 | 1.92× |
| Pennsylvania | 46,971 | 0.99× |
| Georgia | 41,912 | 0.96× |
| South Carolina | 39,498 | 1.86× |
| Michigan | 38,824 | 1.05× |
| Illinois | 37,721 | 0.8× |
| Mississippi | 35,263 | 3.03× |
| Maryland | 32,993 | 1.36× |
| Ohio | 31,723 | 0.73× |
| Alabama | 30,412 | 1.54× |
| Tennessee | 30,061 | 1.06× |
| New Jersey | 29,305 | 0.81× |
| Washington | 24,808 | 0.87× |
| Oklahoma | 23,157 | 1.47× |
| Wisconsin | 21,195 | 1× |
| Massachusetts | 20,550 | 0.74× |
| Virginia | 20,371 | 0.59× |
| Arizona | 19,943 | 0.69× |
| Iowa | 17,573 | 1.51× |
| Missouri | 16,464 | 0.72× |
| Nevada | 16,259 | 1.19× |
| Kentucky | 15,532 | 0.88× |
| Arkansas | 14,374 | 1.23× |
| Utah | 13,126 | 1.04× |
| Colorado | 12,679 | 0.57× |
| Minnesota | 12,574 | 0.62× |
| Louisiana | 12,504 | 0.69× |
| Oregon | 11,286 | 0.7× |
| Idaho | 10,344 | 1.46× |
| Connecticut | 9,299 | 0.66× |
| Hawaii | 8,744 | 1.44× |
| New Mexico | 7,201 | 1.02× |
| Kansas | 7,064 | 0.63× |
| Nebraska | 6,815 | 0.96× |
| Montana | 4,489 | 1.14× |
| West Virginia | 4,411 | 0.67× |
| Rhode Island | 4,059 | 0.9× |
| North Dakota | 4,015 | 1.38× |
| South Dakota | 3,895 | 1.19× |
| New Hampshire | 3,017 | 0.54× |
| Wyoming | 2,679 | 1.28× |
| Maine | 2,640 | 0.52× |
| Alaska | 2,184 | 0.72× |
| Delaware | 2,040 | 0.52× |
| Washington, District of Columbia | 784 | 0.18× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 11.56 |
| LGBTQ+ Identity | OPEN | 2.89 |
| Early Adopter Mentality | POWER | 2.61 |
| Family Orientation | CONSERVATISM | 2.13 |
| Career Orientation | POWER | 1.86 |
| Convenience Orientation | PREMIUM | 1.85 |
Worldwide distribution
| Country | Share |
|---|---|
| China | 15.8% |
| United States | 13.3% |
| Thailand | 11.2% |
See Code.org audiences in other countries
More Charity audiences in United States
- Humane society (11,626,465)
- American Marketing Association (10,596,223)
- United Nations (8,789,555)
- National Park Service (5,273,197)
- PragerU (4,308,316)
How to read this data
Audience size is the estimated number of people in United States who actively search for Code.org. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.