Demetrious Johnson (fighter) Audience in United States
Demetrious Johnson (fighter) has an estimated audience of 759,628 people in United States. 12.4% are female, 87.6% are male, average age 39.2. Top regions: California, Texas, Florida. Top brand affinities: Pro-Ject, Home construction, Alaska, Urban Outfitters, Elsword.
The average Demetrious Johnson (fighter) fan in United States is 39.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Pro-Ject, Home construction, Alaska, with strongest over-indexing on Pro-Ject (8.06× the country average). Demographically, the Demetrious Johnson (fighter) audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Martial art
Demographics of Demetrious Johnson (fighter) fans
| Metric | Value |
|---|---|
| Female | 12.4% |
| Male | 87.6% |
| Average age | 39.2 |
| Estimated audience size | 759,628 |
Audience persona
The typical Demetrious Johnson (fighter) fan in United States is more male, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for Pro-Ject.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 112,512 | 1.35× |
| Texas | 71,230 | 1.09× |
| Florida | 57,270 | 1.11× |
| New York | 51,046 | 1.2× |
| Illinois | 29,336 | 1.16× |
| Washington | 25,648 | 1.68× |
| Pennsylvania | 25,101 | 0.98× |
| New Jersey | 23,450 | 1.21× |
| Georgia | 22,570 | 0.96× |
| Ohio | 22,033 | 0.94× |
| North Carolina | 20,226 | 0.88× |
| Michigan | 20,053 | 1.01× |
| Virginia | 18,365 | 0.99× |
| Arizona | 16,768 | 1.08× |
| Massachusetts | 16,132 | 1.08× |
| Indiana | 14,264 | 1.03× |
| Tennessee | 13,949 | 0.92× |
| Maryland | 13,438 | 1.03× |
| Missouri | 12,431 | 1.02× |
| Colorado | 11,822 | 0.99× |
| Kentucky | 11,494 | 1.21× |
| Nevada | 10,713 | 1.46× |
| Minnesota | 9,616 | 0.88× |
| Louisiana | 9,218 | 0.94× |
| Oregon | 9,191 | 1.06× |
| Wisconsin | 9,173 | 0.8× |
| South Carolina | 9,000 | 0.79× |
| Oklahoma | 8,995 | 1.07× |
| Connecticut | 8,091 | 1.06× |
| Alabama | 7,659 | 0.72× |
| Iowa | 6,204 | 0.99× |
| Utah | 6,065 | 0.89× |
| Hawaii | 5,711 | 1.75× |
| Arkansas | 5,489 | 0.88× |
| Kansas | 5,425 | 0.91× |
| Mississippi | 5,169 | 0.83× |
| New Mexico | 3,661 | 0.96× |
| Idaho | 3,533 | 0.93× |
| West Virginia | 3,458 | 0.98× |
| Nebraska | 3,453 | 0.91× |
| New Hampshire | 2,576 | 0.86× |
| Rhode Island | 2,371 | 0.98× |
| Maine | 2,184 | 0.8× |
| Washington, District of Columbia | 1,987 | 0.87× |
| Montana | 1,824 | 0.87× |
| Alaska | 1,750 | 1.08× |
| Delaware | 1,669 | 0.8× |
| South Dakota | 1,379 | 0.79× |
| North Dakota | 1,363 | 0.87× |
| Vermont | 912 | 0.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pro-Ject | 8.06× | Music & Radio |
| Home construction | 1.81× | Home & Garden |
| Alaska | 1.78× | Travel & Leisure |
| Urban Outfitters | 1.9× | Shopping |
| Elsword | 15.95× | Games |
| Grinch | 3.82× | Movies & TV |
| Product design | 1.72× | Business & Career |
| Kansas | 2.1× | Travel & Leisure |
| Graham Greene | 4.82× | Literature |
| Unique Gifts | 1.8× | Shopping |
| Iowa Hawkeyes | 5.57× | Sports |
| Chili con carne | 5.48× | Food & Beverages |
| Captain America (1990 film) | 3.03× | Movies & TV |
| Wok | 4.23× | Food & Beverages |
| Nebraska | 1.75× | Travel & Leisure |
| Birthday Gifts | 2.02× | Kids & Family |
| Hog Hunting | 1.99× | Sports |
| UK garage | 3.04× | Music & Radio |
| Home staging | 2.92× | Home & Garden |
| Justice | 1.55× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.64 |
| Risk Appetite | THRILL | 1.24 |
| Need for Security | CONSERVATISM | 1.14 |
| Social Media Usage | JOY | 1.08 |
| Early Adopter Mentality | POWER | 1.03 |
| Extroversion | THRILL | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 47.5% |
| Brazil | 5.4% |
| Germany | 5.2% |
See Demetrious Johnson (fighter) audiences in other countries
- Demetrious Johnson (fighter) — Germany
- Demetrious Johnson (fighter) — United Kingdom
- Demetrious Johnson (fighter) — France
- Demetrious Johnson (fighter) — Italy
- Demetrious Johnson (fighter) — Spain
- Demetrious Johnson (fighter) — Brazil
- Demetrious Johnson (fighter) — Japan
- Demetrious Johnson (fighter) — South Korea
- Demetrious Johnson (fighter) — India
More Martial art audiences in United States
- Ultimate Fighting Championship (40,015,324)
- Professional wrestling (29,045,310)
- Joe Rogan (7,204,081)
- Anthony Joshua (5,997,903)
- Conor McGregor (5,704,700)
Frequently asked questions
How many fans does Demetrious Johnson (fighter) have in United States?
Demetrious Johnson (fighter) has an estimated audience of 759,628 people in United States, concentrated in California and Texas.
What is the gender split and age of Demetrious Johnson (fighter) fans?
12.4% of Demetrious Johnson (fighter) fans are female, 87.6% are male, with an average age of 39.2 years.
Which brands do Demetrious Johnson (fighter) fans like most?
Demetrious Johnson (fighter) fans show strongest brand affinity for Pro-Ject (8.06×), Home construction (1.81×), and Alaska (1.78×) over the country average.
Where do Demetrious Johnson (fighter) fans live in United States?
Demetrious Johnson (fighter) fans in United States are most concentrated in California (reach 112,512), Texas (reach 71,230), and Florida (reach 57,270). These three regions account for the largest share of the active audience.
What other brands do Demetrious Johnson (fighter) fans also like?
Beyond Demetrious Johnson (fighter) itself, the audience over-indexes on Home construction (1.81×), Alaska (1.78×), Urban Outfitters (1.9×), and Elsword (15.95×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Demetrious Johnson (fighter). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.