Elizabeth Arden Audience in United States

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Elizabeth Arden has an estimated audience of 1,717,191 people in United States. 84.6% are female, 15.4% are male, average age 36.6. Top regions: California, New York, Texas. Top brand affinities: Russell Crowe, Lanvin (clothing), Stay at Home, Como, Elizabeth Arden.

The average Elizabeth Arden fan in United States is 36.6 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Russell Crowe, Lanvin (clothing), Stay at Home, with strongest over-indexing on Russell Crowe (43.95× the country average). Demographically, the Elizabeth Arden audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Brand · Subtype: Cosmetics

Demographics of Elizabeth Arden fans

Demographic split for Elizabeth Arden audience in United States
MetricValue
Female84.6%
Male15.4%
Average age36.6
Estimated audience size1,717,191

Audience persona

The typical Elizabeth Arden fan in United States is more female, around 36.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Russell Crowe.

Top regions in United States

Top regions ranked by reach for Elizabeth Arden in United States
RegionReachAffinity
California272,2091.44×
New York184,6711.92×
Texas178,2751.21×
Florida140,1571.21×
Virginia69,0511.65×
New Jersey66,5311.52×
Pennsylvania62,1341.07×
Illinois61,6771.08×
North Carolina53,6451.04×
Georgia53,4081.01×
Massachusetts47,5671.41×
Ohio46,6880.88×
Washington40,9241.19×
Tennessee39,0391.13×
Michigan37,1480.83×
Arizona36,6691.05×
Maryland36,6591.24×
South Carolina29,9961.16×
Indiana26,8880.86×
Colorado24,8210.92×
Missouri23,9990.87×
Alabama22,2020.93×
Connecticut21,4141.24×
Kentucky20,7380.96×
Wisconsin20,6760.8×
Louisiana20,1760.91×
Minnesota19,9260.81×
Oklahoma19,0291×
Oregon18,8720.96×
Nevada15,6780.94×
Arkansas15,1671.07×
Mississippi12,5650.89×
Kansas12,3390.91×
Utah11,5390.75×
Iowa11,4800.81×
New Mexico7,6570.89×
West Virginia7,4480.93×
Nebraska7,2140.84×
Washington, District of Columbia6,9011.34×
Maine6,4271.04×
Hawaii6,4180.87×
New Hampshire6,0420.89×
Rhode Island5,7891.06×
Delaware5,4291.15×
Idaho5,0300.58×
Montana3,4140.72×
Vermont2,2650.75×
North Dakota2,2070.63×
Alaska2,0950.57×
South Dakota2,0450.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Elizabeth Arden audience
BrandAffinityCategory
Russell Crowe43.95×Movies & TV
Lanvin (clothing)14.34×Fashion & Accessoires
Stay at Home27.1×Health
Como25.24×Travel & Leisure
Elizabeth Arden45.04×Beauty & Wellness
Pur (band)46.97×Music & Radio
Holiday Travel58.1×
Giant Food11.23×Food & Beverages
Macy's2.8×Shopping
OUTDOOR ADVENTURE9.18×Games
Odor3.99×Beauty & Wellness
Charlotte Tilbury6.01×Beauty & Wellness
Meditation2.54×Health
Child1.59×Kids & Family
Spirituality2.5×Health
Farouk Systems56.34×
Lenox (company)17.27×Home & Garden
Season2.78×Travel & Leisure
Nordstrom rack2.35×Fashion & Accessoires
Dermatology4×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Elizabeth Arden audience
TraitClusterScore
Luxury OrientationPREMIUM4.49
IndulgenceJOY2.19
SustainabilityBALANCE1.91
Pet OwnershipJOY1.82
Design AffinityPREMIUM1.69
TraditionCONSERVATISM1.66

Worldwide distribution

Worldwide audience distribution share by country for Elizabeth Arden
CountryShare
United States27.2%
United Kingdom15.2%
Spain6.0%

See Elizabeth Arden audiences in other countries

More Cosmetics audiences in United States

Frequently asked questions

How many fans does Elizabeth Arden have in United States?

Elizabeth Arden has an estimated audience of 1,717,191 people in United States, concentrated in California and New York.

What is the gender split and age of Elizabeth Arden fans?

84.6% of Elizabeth Arden fans are female, 15.4% are male, with an average age of 36.6 years.

Which brands do Elizabeth Arden fans like most?

Elizabeth Arden fans show strongest brand affinity for Russell Crowe (43.95×), Lanvin (clothing) (14.34×), and Stay at Home (27.1×) over the country average.

Where do Elizabeth Arden fans live in United States?

Elizabeth Arden fans in United States are most concentrated in California (reach 272,209), New York (reach 184,671), and Texas (reach 178,275). These three regions account for the largest share of the active audience.

What other brands do Elizabeth Arden fans also like?

Beyond Elizabeth Arden itself, the audience over-indexes on Lanvin (clothing) (14.34×), Stay at Home (27.1×), Como (25.24×), and Elizabeth Arden (45.04×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Elizabeth Arden. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.