Lanvin (clothing) Audience in United States

Lanvin (clothing) has an estimated audience of 4,282,553 people in United States. 69.7% are female, 30.3% are male, average age 33.4. Top regions: Florida, Georgia, New York. Top brand affinities: Maison Margiela, Miu Miu, Marni (clothing), Givenchy, Autism Awareness.

The average Lanvin (clothing) fan in United States is 33.4 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Georgia, New York. Top brand affinities include Maison Margiela, Miu Miu, Marni (clothing), with strongest over-indexing on Maison Margiela (69.47× the country average). Demographically, the Lanvin (clothing) audience skews more female with an average age of 33.4, and over-indexes on personality traits such as Design Affinity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand

Demographics of Lanvin (clothing) fans

Demographic split for Lanvin (clothing) audience in United States
MetricValue
Female69.7%
Male30.3%
Average age33.4
Estimated audience size4,282,553

Audience persona

The typical Lanvin (clothing) fan in United States is more female, around 33.4 years old, with strong Design Affinity tendencies and a notable affinity for Maison Margiela.

Top regions in United States

Top regions ranked by reach for Lanvin (clothing) in United States
RegionReachAffinity
Florida508,1281.75×
Georgia450,6863.42×
New York370,0911.55×
Illinois333,9402.34×
Texas321,6010.87×
California276,5460.59×
Maryland235,4433.2×
North Carolina192,9291.5×
Pennsylvania166,3581.15×
Alabama163,7392.74×
Virginia158,2521.52×
Michigan157,0451.4×
Louisiana139,4862.53×
Ohio133,7381.01×
Tennessee132,2261.54×
New Jersey111,6331.02×
Mississippi108,1933.07×
South Carolina105,8711.64×
Indiana94,3111.21×
Missouri92,4791.34×
Wisconsin65,4021.02×
Massachusetts49,4700.59×
Connecticut45,4871.06×
Washington, District of Columbia43,9813.42×
Kentucky36,9380.69×
Nevada33,9930.82×
Arkansas30,3800.86×
Arizona28,4210.33×
Minnesota26,3200.43×
Washington26,3150.31×
Colorado18,6580.28×
Delaware18,0921.53×
Oklahoma16,1480.34×
Oregon11,4890.23×
Kansas11,0200.33×
Iowa10,7690.31×
Rhode Island7,9950.59×
Nebraska6,9490.32×
West Virginia5,9970.3×
Utah5,2590.14×
Hawaii4,2490.23×
New Mexico3,7380.17×
New Hampshire3,6530.22×
Maine2,8160.18×
Alaska1,9740.22×
Idaho1,9150.09×
North Dakota1,6000.18×
Vermont1,3230.18×
South Dakota1,2600.13×
Montana8600.07×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lanvin (clothing) audience
BrandAffinityCategory
Maison Margiela69.47×Fashion & Accessoires
Miu Miu48.36×Fashion & Accessoires
Marni (clothing)77.74×Fashion & Accessoires
Givenchy21×Fashion & Accessoires
Autism Awareness19.03×Health
Stella McCartney28.99×Fashion & Accessoires
Diabetes mellitus awareness12.48×Health
Comme des Garçons29.65×Fashion & Accessoires
Jimmy Choo25.13×Fashion & Accessoires
Felicity Jones37.1×Movies & TV
Hermès14.27×Fashion & Accessoires
Bottega Veneta20.26×Fashion & Accessoires
Christian Louboutin22.46×Fashion & Accessoires
Marc Jacobs16.19×Fashion & Accessoires
Moschino33.04×Fashion & Accessoires
Microblogging12.67×Technology & Electronics
Prada12×Fashion & Accessoires
Singer-songwriter5.51×Music & Radio
Back to the Future18.81×Movies & TV
PSV Eindhoven46.13×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lanvin (clothing) audience
TraitClusterScore
Design AffinityPREMIUM3.2
Luxury OrientationPREMIUM2.95
IndulgenceJOY2.34
SustainabilityBALANCE2.21
Pet OwnershipJOY1.81
Quality AwarenessPREMIUM1.8

Worldwide distribution

Worldwide audience distribution share by country for Lanvin (clothing)
CountryShare
United States36.8%
Japan14.7%
Italy9.5%

See Lanvin (clothing) audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Lanvin (clothing) have in United States?

Lanvin (clothing) has an estimated audience of 4,282,553 people in United States, concentrated in Florida and Georgia.

What is the gender split and age of Lanvin (clothing) fans?

69.7% of Lanvin (clothing) fans are female, 30.3% are male, with an average age of 33.4 years.

Which brands do Lanvin (clothing) fans like most?

Lanvin (clothing) fans show strongest brand affinity for Maison Margiela (69.47×), Miu Miu (48.36×), and Marni (clothing) (77.74×) over the country average.

Where do Lanvin (clothing) fans live in United States?

Lanvin (clothing) fans in United States are most concentrated in Florida (reach 508,128), Georgia (reach 450,686), and New York (reach 370,091). These three regions account for the largest share of the active audience.

What other brands do Lanvin (clothing) fans also like?

Beyond Lanvin (clothing) itself, the audience over-indexes on Miu Miu (48.36×), Marni (clothing) (77.74×), Givenchy (21×), and Autism Awareness (19.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lanvin (clothing). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.