Charlotte Tilbury Audience in United States

Charlotte Tilbury logo

Charlotte Tilbury has an estimated audience of 8,345,697 people in United States. 84.3% are female, 15.7% are male, average age 32.3. Top regions: California, Texas, New York. Top brand affinities: Beauty, Macy's, Sephora, tarte cosmetics, Hair coloring.

The average Charlotte Tilbury fan in United States is 32.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Beauty, Macy's, Sephora, with strongest over-indexing on Beauty (1.75× the country average). Demographically, the Charlotte Tilbury audience skews more female with an average age of 32.3, and over-indexes on personality traits such as Design Affinity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Brand · Subtype: Cosmetics

Demographics of Charlotte Tilbury fans

Demographic split for Charlotte Tilbury audience in United States
MetricValue
Female84.3%
Male15.7%
Average age32.3
Estimated audience size8,345,697

Audience persona

The typical Charlotte Tilbury fan in United States is more female, around 32.3 years old, with strong Design Affinity tendencies and a notable affinity for Beauty.

Top regions in United States

Top regions ranked by reach for Charlotte Tilbury in United States
RegionReachAffinity
California1,646,6111.79×
Texas1,020,1431.42×
New York772,2781.66×
Florida758,3061.34×
Illinois364,3241.31×
New Jersey351,7901.66×
Pennsylvania299,5501.07×
Georgia276,1541.07×
North Carolina245,4040.98×
Virginia232,5901.14×
Arizona226,2491.33×
Ohio222,9690.87×
Michigan221,9641.02×
Washington205,8551.23×
Massachusetts193,0461.17×
Tennessee183,0801.09×
Maryland158,4951.1×
Indiana132,3450.87×
Alabama131,4661.13×
Louisiana125,4901.17×
Colorado121,5230.92×
Missouri115,8410.86×
Minnesota110,0100.92×
South Carolina105,7350.84×
Kentucky103,8100.99×
Connecticut98,9141.18×
Oregon96,3151.01×
Wisconsin96,2380.77×
Nevada90,8781.13×
Oklahoma86,1430.93×
Utah69,8370.93×
Mississippi67,1800.98×
Arkansas65,5240.95×
Kansas53,4640.81×
Iowa48,6320.71×
Nebraska34,7400.83×
Idaho34,5930.83×
New Mexico34,0220.81×
West Virginia33,0760.85×
Hawaii31,7200.88×
New Hampshire28,1820.86×
Rhode Island25,5190.96×
Washington, District of Columbia25,2661.01×
Maine21,8840.73×
Delaware21,5430.94×
Montana15,6580.68×
Alaska12,8780.72×
North Dakota12,6040.74×
South Dakota11,6180.6×
Vermont9,3140.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Charlotte Tilbury audience
BrandAffinityCategory
Beauty1.75×Beauty & Wellness
Macy's2.35×Shopping
Sephora2.54×Shopping
tarte cosmetics9.27×Beauty & Wellness
Hair coloring3.58×Beauty & Wellness
Aesop11.65×Beauty & Wellness
Euphoria1.52×Movies & TV
Fashion show3.68×Fashion & Accessoires
Maison Margiela8.29×Fashion & Accessoires
Spotify1.74×Internet & Social Media
Fashion Nova2.75×Shopping
Urban Outfitters3.43×Shopping
Eye liner4.26×Beauty & Wellness
ULTA Beauty2.65×Beauty & Wellness
Ariana Grande3.41×Music & Radio
Natural skin care3.21×Beauty & Wellness
Permanent makeup3.88×Beauty & Wellness
Taylor Swift2.27×Music & Radio
Boutiques1.76×Fashion & Accessoires
Makeover9.48×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Charlotte Tilbury audience
TraitClusterScore
Design AffinityPREMIUM1.61
Luxury OrientationPREMIUM1.58
MindfulnessBALANCE1.57
IndulgenceJOY1.55
SustainabilityBALANCE1.51
CreativityOPEN1.42

Worldwide distribution

Worldwide audience distribution share by country for Charlotte Tilbury
CountryShare
United States25.3%
United Kingdom19.5%
Germany6.6%

See Charlotte Tilbury audiences in other countries

More Cosmetics audiences in United States

Frequently asked questions

How many fans does Charlotte Tilbury have in United States?

Charlotte Tilbury has an estimated audience of 8,345,697 people in United States, concentrated in California and Texas.

What is the gender split and age of Charlotte Tilbury fans?

84.3% of Charlotte Tilbury fans are female, 15.7% are male, with an average age of 32.3 years.

Which brands do Charlotte Tilbury fans like most?

Charlotte Tilbury fans show strongest brand affinity for Beauty (1.75×), Macy's (2.35×), and Sephora (2.54×) over the country average.

Where do Charlotte Tilbury fans live in United States?

Charlotte Tilbury fans in United States are most concentrated in California (reach 1,646,611), Texas (reach 1,020,143), and New York (reach 772,278). These three regions account for the largest share of the active audience.

What other brands do Charlotte Tilbury fans also like?

Beyond Charlotte Tilbury itself, the audience over-indexes on Macy's (2.35×), Sephora (2.54×), tarte cosmetics (9.27×), and Hair coloring (3.58×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Charlotte Tilbury. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.