Expire Audience in United States
Expire has an estimated audience of 387,049 people in United States. 21.3% are female, 78.7% are male, average age 23.5. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Brittney Griner, IS (Infinite Stratos), Italic languages, Eindhoven.
The average Expire fan in United States is 23.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Brittney Griner, IS (Infinite Stratos), with strongest over-indexing on Dog breed (4.58× the country average). Demographically, the Expire audience skews more male with an average age of 23.5, and over-indexes on personality traits such as Extroversion, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Band
Demographics of Expire fans
| Metric | Value |
|---|---|
| Female | 21.3% |
| Male | 78.7% |
| Average age | 23.5 |
| Estimated audience size | 387,049 |
Audience persona
The typical Expire fan in United States is more male, around 23.5 years old, with strong Extroversion tendencies and a notable affinity for Dog breed.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 50,401 | 1.18× |
| Texas | 37,684 | 1.13× |
| Florida | 29,018 | 1.11× |
| New York | 23,125 | 1.07× |
| Illinois | 14,374 | 1.11× |
| Georgia | 14,371 | 1.21× |
| Pennsylvania | 12,539 | 0.96× |
| Ohio | 12,473 | 1.05× |
| North Carolina | 11,787 | 1.01× |
| Virginia | 11,371 | 1.21× |
| Michigan | 9,982 | 0.99× |
| New Jersey | 9,516 | 0.97× |
| Arizona | 8,303 | 1.05× |
| Tennessee | 8,299 | 1.07× |
| Washington | 8,278 | 1.07× |
| Maryland | 7,661 | 1.15× |
| Indiana | 7,148 | 1.01× |
| Massachusetts | 6,853 | 0.9× |
| Missouri | 6,701 | 1.07× |
| Louisiana | 6,137 | 1.23× |
| Alabama | 6,133 | 1.13× |
| South Carolina | 6,017 | 1.03× |
| Colorado | 5,913 | 0.97× |
| Minnesota | 5,669 | 1.02× |
| Wisconsin | 5,449 | 0.94× |
| Oregon | 4,929 | 1.11× |
| Oklahoma | 4,733 | 1.1× |
| Kentucky | 4,638 | 0.96× |
| Nevada | 4,048 | 1.08× |
| Mississippi | 3,820 | 1.2× |
| Connecticut | 3,554 | 0.92× |
| Arkansas | 3,517 | 1.1× |
| Kansas | 3,221 | 1.06× |
| Utah | 3,187 | 0.92× |
| Iowa | 3,125 | 0.98× |
| New Mexico | 2,157 | 1.11× |
| Hawaii | 1,950 | 1.17× |
| Nebraska | 1,730 | 0.89× |
| Idaho | 1,672 | 0.86× |
| West Virginia | 1,515 | 0.84× |
| Washington, District of Columbia | 1,230 | 1.06× |
| New Hampshire | 1,154 | 0.76× |
| Maine | 1,091 | 0.79× |
| Rhode Island | 948 | 0.77× |
| Delaware | 930 | 0.87× |
| Montana | 845 | 0.79× |
| Alaska | 799 | 0.96× |
| South Dakota | 753 | 0.84× |
| North Dakota | 717 | 0.9× |
| Wyoming | 416 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 4.58× | Pets & Animals |
| Brittney Griner | 3.78× | Sports |
| IS (Infinite Stratos) | 1.69× | Literature |
| Italic languages | 1.67× | Politics & Society |
| Eindhoven | 1.56× | Travel & Leisure |
| Warren Zevon | 2.04× | Music & Radio |
| Falafel | 2.12× | Food & Beverages |
| Luv' | 2.83× | Music & Radio |
| Little Italy | 2.16× | Travel & Leisure |
| Wacker Neuson | 1.98× | Business & Career |
| Graphology | 3.49× | |
| Lady Bunny | 1.53× | Music & Radio |
| Cazwell | 2.85× | Music & Radio |
| Pavia | 1.61× | Travel & Leisure |
| Assala Nasri | 1.91× | Music & Radio |
| Caserta | 2.14× | Travel & Leisure |
| Asphalt 3D | 3.65× | Games |
| Polizia di Stato | 3.1× | Politics & Society |
| meteo.it | 1.85× | News |
| Decathlon Italia | 1.69× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 2.96 |
| Luxury Orientation | PREMIUM | 1.9 |
| LGBTQ+ Identity | OPEN | 1.53 |
| Mindfulness | BALANCE | 1.28 |
| Social Media Usage | JOY | 1.11 |
| Healthy Lifestyle | BALANCE | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 77.0% |
| Germany | 16.7% |
| Italy | 6.3% |
See Expire audiences in other countries
More Band audiences in United States
- Fun (39,137,239)
- Animal Liberation Orchestra (35,886,708)
- Cherryblossom (18,458,000)
- MAX (band) (16,907,176)
- Hello (band) (15,458,600)
Frequently asked questions
How many fans does Expire have in United States?
Expire has an estimated audience of 387,049 people in United States, concentrated in California and Texas.
What is the gender split and age of Expire fans?
21.3% of Expire fans are female, 78.7% are male, with an average age of 23.5 years.
Which brands do Expire fans like most?
Expire fans show strongest brand affinity for Dog breed (4.58×), Brittney Griner (3.78×), and IS (Infinite Stratos) (1.69×) over the country average.
Where do Expire fans live in United States?
Expire fans in United States are most concentrated in California (reach 50,401), Texas (reach 37,684), and Florida (reach 29,018). These three regions account for the largest share of the active audience.
What other brands do Expire fans also like?
Beyond Expire itself, the audience over-indexes on Brittney Griner (3.78×), IS (Infinite Stratos) (1.69×), Italic languages (1.67×), and Eindhoven (1.56×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Expire. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.