FHM Audience in United States
FHM has an estimated audience of 839,341 people in United States. 33.3% are female, 66.7% are male, average age 39.7. Top regions: California, Texas, Florida.
The average FHM fan in United States is 39.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Category: Fashion & Accessoires · Type: Website / Newspaper / Magazine · Subtype: Fashion magazine
Demographics of FHM fans
| Metric | Value |
|---|---|
| Female | 33.3% |
| Male | 66.7% |
| Average age | 39.7 |
| Estimated audience size | 839,341 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 92,355 | 1.0× |
| Texas | 58,447 | 0.81× |
| Florida | 48,515 | 0.85× |
| New York | 41,561 | 0.89× |
| Virginia | 27,586 | 1.35× |
| Illinois | 27,328 | 0.98× |
| North Carolina | 23,758 | 0.94× |
| Alabama | 22,348 | 1.91× |
| Pennsylvania | 22,056 | 0.78× |
| Georgia | 21,138 | 0.82× |
| New Jersey | 20,762 | 0.97× |
| Michigan | 19,558 | 0.89× |
| Washington | 18,999 | 1.13× |
| Ohio | 18,069 | 0.7× |
| Massachusetts | 16,324 | 0.99× |
| Oregon | 13,899 | 1.44× |
| Colorado | 13,568 | 1.03× |
| Missouri | 12,897 | 0.95× |
| Montana | 12,831 | 5.51× |
| Tennessee | 11,685 | 0.69× |
| Maryland | 11,447 | 0.79× |
| Minnesota | 11,164 | 0.93× |
| Arizona | 10,940 | 0.64× |
| Wisconsin | 10,792 | 0.85× |
| Indiana | 10,065 | 0.66× |
| Nevada | 9,520 | 1.17× |
| Utah | 8,421 | 1.12× |
| Louisiana | 7,220 | 0.67× |
| Kentucky | 7,117 | 0.68× |
| South Carolina | 6,993 | 0.55× |
| Connecticut | 6,481 | 0.77× |
| Oklahoma | 6,350 | 0.68× |
| Iowa | 6,319 | 0.91× |
| Mississippi | 5,075 | 0.73× |
| Nebraska | 4,868 | 1.16× |
| Arkansas | 4,689 | 0.68× |
| Kansas | 4,334 | 0.66× |
| New Mexico | 3,901 | 0.93× |
| Idaho | 3,405 | 0.81× |
| Washington, District of Columbia | 2,845 | 1.13× |
| Hawaii | 2,809 | 0.78× |
| North Dakota | 2,242 | 1.3× |
| New Hampshire | 2,209 | 0.67× |
| Alaska | 2,174 | 1.21× |
| West Virginia | 2,011 | 0.51× |
| Delaware | 1,910 | 0.83× |
| South Dakota | 1,870 | 0.96× |
| Maine | 1,865 | 0.62× |
| Wyoming | 1,627 | 1.31× |
| Rhode Island | 1,600 | 0.6× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.8% |
| Netherlands | 14.2% |
| United Kingdom | 7.7% |
See FHM audiences in other countries
More Fashion magazine audiences in United States
- Vanity Fair (magazine) (8,316,519)
- GQ (4,768,578)
- Dazed & Confused (magazine) (2,841,077)
- W (magazine) (2,339,348)
- Out (magazine) (2,294,112)
How to read this data
Audience size is the estimated number of people in United States who actively search for FHM. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.