Gunna Audience in United States

Gunna logo

Gunna has an estimated audience of 1,399,607 people in United States. 35.5% are female, 64.5% are male, average age 25.6. Top regions: California, Texas, Georgia. Top brand affinities: August Alsina, Don Toliver, Fetty Wap, Teyana Taylor, Bernie Mac.

The average Gunna fan in United States is 25.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Georgia. Top brand affinities include August Alsina, Don Toliver, Fetty Wap, with strongest over-indexing on August Alsina (105.88× the country average). Demographically, the Gunna audience skews more male with an average age of 25.6, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Gunna fans

Demographic split for Gunna audience in United States
MetricValue
Female35.5%
Male64.5%
Average age25.6
Estimated audience size1,399,607

Audience persona

The typical Gunna fan in United States is more male, around 25.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for August Alsina.

Top regions in United States

Top regions ranked by reach for Gunna in United States
RegionReachAffinity
California159,7131.04×
Texas156,5841.3×
Georgia126,4082.93×
Florida122,5671.29×
New York100,6451.29×
North Carolina67,1001.59×
Illinois51,9111.11×
Pennsylvania51,5661.09×
Ohio46,8261.09×
Virginia46,4921.36×
Maryland42,9911.79×
New Jersey41,7721.17×
Michigan39,6321.08×
Tennessee36,8221.31×
Massachusetts33,3661.21×
Alabama30,3211.55×
South Carolina30,1511.43×
Louisiana28,2791.57×
Arizona25,8520.9×
Indiana23,2350.91×
Washington22,7670.81×
Mississippi20,6401.79×
Minnesota20,4451.02×
Missouri20,2220.9×
Connecticut16,4221.17×
Colorado15,7390.71×
Wisconsin14,6800.7×
Kentucky14,5380.83×
Nevada13,7031.01×
Oklahoma12,4290.8×
Arkansas11,8621.03×
Oregon9,9490.62×
Washington, District of Columbia8,3501.98×
Kansas7,8380.71×
Iowa6,8100.59×
Utah5,6280.45×
Nebraska4,5410.65×
Rhode Island4,469
Delaware4,3421.12×
New Mexico3,8060.54×
West Virginia3,7890.58×
New Hampshire3,5050.64×
Hawaii3,3030.55×
Idaho3,0180.43×
Maine2,8450.57×
Alaska1,9570.65×
North Dakota1,5840.55×
South Dakota1,4650.45×
Montana1,3400.35×
Vermont1,1100.45×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gunna audience
BrandAffinityCategory
August Alsina105.88×Music & Radio
Don Toliver50.12×Music & Radio
Fetty Wap34.13×Music & Radio
Teyana Taylor16×Movies & TV
Bernie Mac24.72×Movies & TV
Good Times24.15×Movies & TV
Tatyana Ali39.34×Movies & TV
Chief Keef26.59×Music & Radio
Lil Durk20.16×Music & Radio
Diddy8.03×Music & Radio
Crunk30.45×Music & Radio
Bobby Brown14.05×Music & Radio
Luther Vandross21.46×Music & Radio
NAV39.19×Music & Radio
Future15.79×Music & Radio
YG (rapper)41.46×Music & Radio
Eddie Griffin31.48×Movies & TV
Brian McKnight32.25×Music & Radio
Webbie60.19×Music & Radio
DJ Mustard52.85×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gunna audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.76
Early Adopter MentalityPOWER1.59
ExtroversionTHRILL1.2
Social Media UsageJOY1.09
TraditionCONSERVATISM1.04
Price SensitivityPREMIUM1.01

Worldwide distribution

Worldwide audience distribution share by country for Gunna
CountryShare
United States54.3%
United Kingdom7.0%
Canada4.3%

See Gunna audiences in other countries

More Hip hop audiences in United States

Frequently asked questions

How many fans does Gunna have in United States?

Gunna has an estimated audience of 1,399,607 people in United States, concentrated in California and Texas.

What is the gender split and age of Gunna fans?

35.5% of Gunna fans are female, 64.5% are male, with an average age of 25.6 years.

Which brands do Gunna fans like most?

Gunna fans show strongest brand affinity for August Alsina (105.88×), Don Toliver (50.12×), and Fetty Wap (34.13×) over the country average.

Where do Gunna fans live in United States?

Gunna fans in United States are most concentrated in California (reach 159,713), Texas (reach 156,584), and Georgia (reach 126,408). These three regions account for the largest share of the active audience.

What other brands do Gunna fans also like?

Beyond Gunna itself, the audience over-indexes on Don Toliver (50.12×), Fetty Wap (34.13×), Teyana Taylor (16×), and Bernie Mac (24.72×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gunna. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.