Rascasse Audience Intelligence

Home and Away Audience in United States

A data profile of the people who buy, follow and care about Home and Away in United States — modelled from more than twelve digital signal sources. Home and Away has an estimated audience of 591,752 people in United States.

#113among Comedy in United States#2864among Movie / TV Show / Series in United States#6166in Movies & TV

The average Home and Away fan in United States is 34.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Home and Away profile in United States.

Audience size
592K
in United States
Gender
52.5%♀
47.5% male
Age
34.2
average years
Country rank
#33084
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Home and Away viewers

52.5% are female, 47.5% are male, average age 34.2.

Fig. 02

Gender split

52.5%
Female
47.5%
Male
Demographic split for Home and Away audience in United States
MetricValue
Female52.5%
Male47.5%
Average age34.2
Estimated audience size591,752
Fig. 03

Age distribution

Ø 34.2
average years
Age distribution of the Home and Away audience in United States
Age bracketShare%
16-1934%
20-2920%
30-3918%
40-4916%
50+13%
Fig. 04

Worldwide distribution

15.7%

of the worldwide Home and Away audience comes from United States.

Worldwide audience distribution share by country for Home and Away
CountryShare
Australia28.5%
United Kingdom27.7%
United States15.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Home and Away audience in United States is strongest.

Fig. 05

Top regions by affinity

Home and Away fans by region: top regions in United States
#RegionReachAffinity×
01California~300K5.10×
02Arizona~20K1.45×
03Ohio~20K1.37×
04Kentucky~8K1.11×
05Oklahoma~7K1.06×
06Hawaii~3K1.06×
07West Virginia~3K1.05×
08Maine~2K1.04×
09Oregon~7K1.03×
10Washington~10K1.02×
11Vermont~1K1.01×
12Massachusetts~10K1.00×
13Iowa~5K1.00×
14Nebraska~3K1.00×
15Montana~2K1.00×
16Mississippi~5K0.99×
17Arkansas~5K0.99×
18Idaho~3K0.99×
19North Dakota~1K0.99×
20Missouri~9K0.98×
21New Hampshire~2K0.97×
22Alaska~1K0.97×
23Delaware~2K0.96×
24South Dakota~1K0.96×
25North Carolina~20K0.94×
26Louisiana~7K0.94×
27Kansas~4K0.94×
28New York~30K0.93×
29Virginia~10K0.93×
30Indiana~10K0.93×
31Washington, District of Columbia~2K0.93×
32New Jersey~10K0.92×
33Alabama~8K0.92×
34Connecticut~5K0.92×
35Rhode Island~2K0.92×
36South Carolina~8K0.91×
37Utah~5K0.91×
38Wisconsin~8K0.90×
39Minnesota~8K0.90×
40New Mexico~3K0.90×
41Michigan~10K0.89×
42Tennessee~10K0.89×
43Pennsylvania~20K0.88×
44Colorado~8K0.88×
45Georgia~20K0.87×
46Maryland~9K0.85×
47Illinois~20K0.84×
48Florida~30K0.83×
49Nevada~5K0.82×
50Texas~40K0.77×
Fig. 06

Affinity by region

Affinity by region — Home and Away, United States
0.77×1.00×5.10×
Appendix

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See Home and Away audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Home and Away. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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