Jhené Aiko Audience in United States

Jhené Aiko logo

Jhené Aiko has an estimated audience of 2,542,143 people in United States. 64.8% are female, 35.2% are male, average age 29.0. Top regions: California, Texas, Florida. Top brand affinities: Google News, Teyana Taylor, Beauty, H.E.R., Summer Walker.

The average Jhené Aiko fan in United States is 29.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google News, Teyana Taylor, Beauty, with strongest over-indexing on Google News (15.06× the country average). Demographically, the Jhené Aiko audience skews more female with an average age of 29.0, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: R&B

Demographics of Jhené Aiko fans

Demographic split for Jhené Aiko audience in United States
MetricValue
Female64.8%
Male35.2%
Average age29.0
Estimated audience size2,542,143

Audience persona

The typical Jhené Aiko fan in United States is more female, around 29.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Google News.

Top regions in United States

Top regions ranked by reach for Jhené Aiko in United States
RegionReachAffinity
California363,3211.3×
Texas299,8261.37×
Florida220,5671.28×
New York176,4521.24×
Georgia156,0041.99×
North Carolina115,5971.51×
Illinois99,5621.18×
Pennsylvania98,7931.15×
Ohio96,1991.23×
Maryland88,3642.02×
Michigan88,0511.32×
Virginia80,2321.3×
New Jersey73,9261.14×
Tennessee61,6621.21×
Louisiana58,5251.79×
Alabama56,0341.58×
South Carolina55,4541.45×
Arizona48,5580.94×
Washington46,9790.92×
Missouri45,9601.12×
Massachusetts43,9580.88×
Indiana43,7510.94×
Mississippi41,1401.96×
Nevada34,1061.39×
Minnesota33,1510.91×
Colorado29,9110.75×
Wisconsin25,5950.67×
Connecticut25,485
Oklahoma25,2580.89×
Kentucky25,1260.79×
Arkansas23,7391.13×
Oregon21,2550.73×
Kansas17,6870.88×
Utah13,4080.59×
Hawaii12,2691.12×
Washington, District of Columbia11,9811.57×
Iowa11,0620.53×
Delaware9,6801.38×
Nebraska8,7690.69×
New Mexico8,4110.66×
Rhode Island6,7940.84×
West Virginia5,8220.49×
Idaho4,7190.37×
New Hampshire3,7840.38×
Maine2,8290.31×
Alaska2,5820.47×
Montana2,2510.32×
North Dakota2,2170.42×
South Dakota2,0000.34×
Vermont1,2660.28×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jhené Aiko audience
BrandAffinityCategory
Google News15.06×News
Teyana Taylor8.97×Movies & TV
Beauty1.75×Beauty & Wellness
H.E.R.7.13×Music & Radio
Summer Walker8.1×Music & Radio
PartyNextDoor12.43×Music & Radio
VOO3.49×Technology & Electronics
Hailee Steinfeld3.36×Movies & TV
East Coast hip hop2.5×Music & Radio
SZA (singer)5.33×Music & Radio
Underground hip hop2.66×Music & Radio
Lauryn Hill7.09×Music & Radio
Aubrey Plaza4.86×Movies & TV
Rich Homie Quan11.2×Music & Radio
T-Pain8.8×Music & Radio
Erykah Badu6.45×Music & Radio
Earthquake (comedian)3.03×Movies & TV
Tyler, The Creator4.88×Music & Radio
Kehlani6.79×Music & Radio
Benson Boone3.51×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jhené Aiko audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.73
Early Adopter MentalityPOWER1.38
SustainabilityBALANCE1.27
Healthy LifestyleBALANCE1.23
MindfulnessBALANCE1.2
Urban LifestyleOPEN1.14

Worldwide distribution

Worldwide audience distribution share by country for Jhené Aiko
CountryShare
United States71.3%
Canada4.7%
United Kingdom4.3%

See Jhené Aiko audiences in other countries

More R&B audiences in United States

Frequently asked questions

How many fans does Jhené Aiko have in United States?

Jhené Aiko has an estimated audience of 2,542,143 people in United States, concentrated in California and Texas.

What is the gender split and age of Jhené Aiko fans?

64.8% of Jhené Aiko fans are female, 35.2% are male, with an average age of 29.0 years.

Which brands do Jhené Aiko fans like most?

Jhené Aiko fans show strongest brand affinity for Google News (15.06×), Teyana Taylor (8.97×), and Beauty (1.75×) over the country average.

Where do Jhené Aiko fans live in United States?

Jhené Aiko fans in United States are most concentrated in California (reach 363,321), Texas (reach 299,826), and Florida (reach 220,567). These three regions account for the largest share of the active audience.

What other brands do Jhené Aiko fans also like?

Beyond Jhené Aiko itself, the audience over-indexes on Teyana Taylor (8.97×), Beauty (1.75×), H.E.R. (7.13×), and Summer Walker (8.1×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jhené Aiko. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.