Kurzgesagt Audience in United States

Kurzgesagt has an estimated audience of 2,971,501 people in United States. 50.9% are female, 49.1% are male, average age 41.7. Top regions: California, Texas, New York. Top brand affinities: Google Maps, Capital One, Indeed.com, Der Tagesspiegel, CarGurus.

The average Kurzgesagt fan in United States is 41.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Google Maps, Capital One, Indeed.com, with strongest over-indexing on Google Maps (5.32× the country average). Demographically, the Kurzgesagt audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Career Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Podcast

Demographics of Kurzgesagt fans

Demographic split for Kurzgesagt audience in United States
MetricValue
Female50.9%
Male49.1%
Average age41.7
Estimated audience size2,971,501

Audience persona

The typical Kurzgesagt fan in United States is balanced, around 41.7 years old, with strong Career Orientation tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Kurzgesagt in United States
RegionReachAffinity
California417,3701.28×
Texas250,2740.98×
New York184,1851.11×
Florida164,8810.82×
Washington112,4471.89×
Pennsylvania99,2550.99×
Virginia91,9301.27×
Illinois91,5860.93×
Massachusetts89,7801.53×
North Carolina88,3800.99×
Ohio81,7720.89×
Georgia80,7010.88×
New Jersey73,8030.98×
Michigan73,2840.94×
Colorado70,6931.51×
Arizona65,4521.08×
Oregon55,3421.62×
Maryland52,4601.03×
Tennessee51,6700.87×
Utah50,0551.88×
Indiana47,9240.88×
Missouri47,7421×
Wisconsin42,8970.96×
Minnesota41,4190.97×
Connecticut31,5161.06×
South Carolina29,4650.66×
Oklahoma26,8390.81×
Alabama26,5600.64×
Kentucky26,5410.71×
Nevada24,7600.86×
Louisiana22,1330.58×
Kansas21,1540.9×
Arkansas19,9830.82×
Iowa19,1060.78×
Idaho18,1771.22×
New Mexico15,7991.06×
New Hampshire13,0571.12×
Hawaii12,4500.97×
Washington, District of Columbia11,7821.32×
Maine11,5171.08×
Nebraska11,2870.76×
Mississippi11,2470.46×
Rhode Island10,4411.1×
Montana9,0461.1×
West Virginia8,5420.62×
Alaska7,9071.24×
Vermont6,2001.19×
Delaware5,6450.69×
South Dakota4,1460.6×
North Dakota3,5190.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kurzgesagt audience
BrandAffinityCategory
Google Maps5.32×Internet & Social Media
Capital One4.94×Business & Career
Indeed.com4.8×Business & Career
Der Tagesspiegel450.53×News
CarGurus4.75×Cars & Mobility
Enterprise Rent-A-Car4.79×Cars & Mobility
Beetlejuice3.56×Movies & TV
Google News4.2×News
Circle K4.87×Shopping
Aaron Rodgers4.39×Sports
Biotechnology6.34×Business & Career
DeviantArt4.63×Internet & Social Media
AccuWeather4.16×Home & Garden
Kia Sportage13.45×Cars & Mobility
Khan Academy5.37×Business & Career
MSN2.46×News
ICloud5.69×Technology & Electronics
Diane Keaton3.65×Movies & TV
Apple Store4.64×Shopping
Google Earth5.16×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kurzgesagt audience
TraitClusterScore
Career OrientationPOWER1.65
Luxury OrientationPREMIUM1.61
SustainabilityBALANCE1.46
PatriotismCONSERVATISM1.33
Early Adopter MentalityPOWER1.31
ExtroversionTHRILL1.29

Worldwide distribution

Worldwide audience distribution share by country for Kurzgesagt
CountryShare
United States28.0%
Germany10.3%
United Kingdom7.4%

See Kurzgesagt audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Kurzgesagt have in United States?

Kurzgesagt has an estimated audience of 2,971,501 people in United States, concentrated in California and Texas.

What is the gender split and age of Kurzgesagt fans?

50.9% of Kurzgesagt fans are female, 49.1% are male, with an average age of 41.7 years.

Which brands do Kurzgesagt fans like most?

Kurzgesagt fans show strongest brand affinity for Google Maps (5.32×), Capital One (4.94×), and Indeed.com (4.8×) over the country average.

Where do Kurzgesagt fans live in United States?

Kurzgesagt fans in United States are most concentrated in California (reach 417,370), Texas (reach 250,274), and New York (reach 184,185). These three regions account for the largest share of the active audience.

What other brands do Kurzgesagt fans also like?

Beyond Kurzgesagt itself, the audience over-indexes on Capital One (4.94×), Indeed.com (4.8×), Der Tagesspiegel (450.53×), and CarGurus (4.75×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kurzgesagt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.