Montreux Jazz Festival Audience in United States

Montreux Jazz Festival logo

Montreux Jazz Festival has an estimated audience of 643,028 people in United States. 52.9% are female, 47.1% are male, average age 48.5. Top regions: California, Florida, New York. Top brand affinities: Hudson, New York, On the Border Mexican Grill & Cantina, Jericho Rosales, JamBase, Rug hooking.

The average Montreux Jazz Festival fan in United States is 48.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, New York. Top brand affinities include Hudson, New York, On the Border Mexican Grill & Cantina, Jericho Rosales, with strongest over-indexing on Hudson, New York (53.58× the country average). Demographically, the Montreux Jazz Festival audience skews balanced with an average age of 48.5, and over-indexes on personality traits such as Tradition, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Event · Subtype: Music festival

Demographics of Montreux Jazz Festival fans

Demographic split for Montreux Jazz Festival audience in United States
MetricValue
Female52.9%
Male47.1%
Average age48.5
Estimated audience size643,028

Audience persona

The typical Montreux Jazz Festival fan in United States is balanced, around 48.5 years old, with strong Tradition tendencies and a notable affinity for Hudson, New York.

Top regions in United States

Top regions ranked by reach for Montreux Jazz Festival in United States
RegionReachAffinity
California105,8431.5×
Florida66,2991.52×
New York65,9311.83×
Texas46,8810.85×
Illinois24,7481.16×
Massachusetts20,4981.62×
Georgia20,0991.01×
Pennsylvania19,4880.9×
Washington19,0241.47×
North Carolina17,9470.93×
Virginia16,9261.08×
New Jersey16,2791×
Michigan15,6130.93×
Ohio12,9160.65×
Maryland12,8661.16×
Colorado12,3851.22×
Tennessee11,3280.88×
Arizona9,3470.71×
Louisiana8,8551.07×
Connecticut8,5781.33×
Oregon7,8771.07×
Missouri7,4770.72×
Minnesota7,3460.8×
Wisconsin7,1940.74×
South Carolina7,0290.73×
Washington, District of Columbia6,5873.41×
Indiana6,1020.52×
Nevada5,3910.87×
Alabama4,4590.5×
Kentucky3,9090.48×
Rhode Island3,7531.83×
Utah3,7040.64×
Iowa3,1910.6×
Oklahoma3,1210.44×
Hawaii2,9721.08×
Mississippi2,9390.55×
Kansas2,6140.52×
New Hampshire2,5541.01×
Maine2,4651.07×
Arkansas2,3210.44×
New Mexico2,2720.7×
Idaho1,9910.62×
Alaska1,7491.27×
Nebraska1,7400.54×
Vermont1,6881.49×
West Virginia1,6170.54×
Montana1,5240.85×
Delaware1,4410.81×
South Dakota1,3890.93×
North Dakota1,3521.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Montreux Jazz Festival audience
BrandAffinityCategory
Hudson, New York53.58×Travel & Leisure
On the Border Mexican Grill & Cantina14.95×Food & Beverages
Jericho Rosales59.67×Movies & TV
JamBase18.72×Music & Radio
Rug hooking39.93×Home & Garden
Israel2.31×Travel & Leisure
Whataburger1.92×Food & Beverages
Elsword16.97×Games
JibJab5.47×Internet & Social Media
Scratching post8.51×Pets & Animals
Nebraska Cornhuskers football3.18×Sports
Natural rubber1.76×Cars & Mobility
Nipsey Hussle4.86×Music & Radio
Springfield, Illinois9.02×Travel & Leisure
19 Kids and Counting4.44×Movies & TV
Anderson Silva (kickboxer)7.6×Sports
The Nice Guys5.96×Movies & TV
Steampunk3.62×Fashion & Accessoires
Corona (band)4.13×Music & Radio
Klear42.88×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Montreux Jazz Festival audience
TraitClusterScore
TraditionCONSERVATISM1.74
PatriotismCONSERVATISM1.55
Community OrientationOPEN1.52
SustainabilityBALANCE1.49
TravellingTHRILL1.47
MindfulnessBALANCE1.33

Worldwide distribution

Worldwide audience distribution share by country for Montreux Jazz Festival
CountryShare
United States31.2%
Switzerland11.5%
France8.4%

See Montreux Jazz Festival audiences in other countries

More Music festival audiences in United States

Frequently asked questions

How many fans does Montreux Jazz Festival have in United States?

Montreux Jazz Festival has an estimated audience of 643,028 people in United States, concentrated in California and Florida.

What is the gender split and age of Montreux Jazz Festival fans?

52.9% of Montreux Jazz Festival fans are female, 47.1% are male, with an average age of 48.5 years.

Which brands do Montreux Jazz Festival fans like most?

Montreux Jazz Festival fans show strongest brand affinity for Hudson, New York (53.58×), On the Border Mexican Grill & Cantina (14.95×), and Jericho Rosales (59.67×) over the country average.

Where do Montreux Jazz Festival fans live in United States?

Montreux Jazz Festival fans in United States are most concentrated in California (reach 105,843), Florida (reach 66,299), and New York (reach 65,931). These three regions account for the largest share of the active audience.

What other brands do Montreux Jazz Festival fans also like?

Beyond Montreux Jazz Festival itself, the audience over-indexes on On the Border Mexican Grill & Cantina (14.95×), Jericho Rosales (59.67×), JamBase (18.72×), and Rug hooking (39.93×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Montreux Jazz Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.