Tomorrowland Audience in United States

Tomorrowland has an estimated audience of 4,162,531 people in United States. 47.2% are female, 52.8% are male, average age 30.9. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Google Maps, Kia Sportage, Microblogging.

The average Tomorrowland fan in United States is 30.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Google Maps, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Tomorrowland audience skews balanced with an average age of 30.9, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Event · Subtype: Music festival

Demographics of Tomorrowland fans

Demographic split for Tomorrowland audience in United States
MetricValue
Female47.2%
Male52.8%
Average age30.9
Estimated audience size4,162,531

Audience persona

The typical Tomorrowland fan in United States is balanced, around 30.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Tomorrowland in United States
RegionReachAffinity
California709,3741.55×
Texas418,6301.17×
Florida383,2791.36×
New York279,2721.2×
Illinois198,3921.43×
Georgia120,1770.94×
Arizona119,8171.41×
Pennsylvania119,2910.85×
North Carolina112,6840.9×
Ohio112,2270.88×
Washington108,9371.3×
New Jersey103,0550.97×
Michigan101,6640.93×
Virginia95,3740.94×
Massachusetts93,3001.14×
Colorado84,5711.29×
Indiana72,9200.96×
Tennessee72,2920.87×
Missouri64,2540.96×
Nevada59,3911.48×
Alabama58,0471×
Wisconsin57,4130.92×
Maryland56,8620.79×
Minnesota54,3560.91×
Oregon53,2671.12×
South Carolina51,8370.83×
Louisiana45,9860.86×
Utah43,6801.17×
Oklahoma43,4030.94×
Kentucky40,7050.78×
Connecticut40,0000.96×
Kansas30,5940.93×
Iowa29,4990.86×
Arkansas28,7350.84×
Mississippi24,7630.72×
New Mexico21,5491.03×
Hawaii21,3441.19×
Idaho21,0441.01×
Nebraska16,8730.81×
New Hampshire15,2190.93×
Washington, District of Columbia14,2451.14×
West Virginia13,3430.69×
Maine12,7960.86×
Alaska12,1691.37×
Rhode Island11,8770.9×
Montana11,4100.99×
Delaware7,9170.69×
South Dakota7,0550.73×
North Dakota6,8150.8×
Vermont5,9990.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tomorrowland audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Google Maps6.78×Internet & Social Media
Kia Sportage34.09×Cars & Mobility
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Enterprise Rent-A-Car8.26×Cars & Mobility
Indeed.com5.59×Business & Career
Aaliyah21.23×Music & Radio
Camila Cabello22.21×Music & Radio
Income tax13.19×Business & Career
Livemusic5.52×Music & Radio
Capital One4.13×Business & Career
Apple Store7.98×Shopping
DraftKings15.35×Sports
Beetlejuice4.42×Movies & TV
Honda HR-V22.73×Cars & Mobility
StubHub7.88×Travel & Leisure
ICloud7.89×Technology & Electronics
Novak Djokovic11.33×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tomorrowland audience
TraitClusterScore
Luxury OrientationPREMIUM2.79
LGBTQ+ IdentityOPEN2.14
MindfulnessBALANCE1.86
Risk AppetiteTHRILL1.71
Early Adopter MentalityPOWER1.71
Design AffinityPREMIUM1.53

Worldwide distribution

Worldwide audience distribution share by country for Tomorrowland
CountryShare
United States22.2%
Spain5.8%
Mexico5.5%

See Tomorrowland audiences in other countries

More Music festival audiences in United States

Frequently asked questions

How many fans does Tomorrowland have in United States?

Tomorrowland has an estimated audience of 4,162,531 people in United States, concentrated in California and Texas.

What is the gender split and age of Tomorrowland fans?

47.2% of Tomorrowland fans are female, 52.8% are male, with an average age of 30.9 years.

Which brands do Tomorrowland fans like most?

Tomorrowland fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Google Maps (6.78×) over the country average.

Where do Tomorrowland fans live in United States?

Tomorrowland fans in United States are most concentrated in California (reach 709,374), Texas (reach 418,630), and Florida (reach 383,279). These three regions account for the largest share of the active audience.

What other brands do Tomorrowland fans also like?

Beyond Tomorrowland itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Google Maps (6.78×), Kia Sportage (34.09×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tomorrowland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.