Nickelodeon Kids' Choice Awards Audience in United States

Nickelodeon Kids' Choice Awards logo

Nickelodeon Kids' Choice Awards has an estimated audience of 1,015,429 people in United States. 57.2% are female, 42.8% are male, average age 32.6. Top brand affinities: Bundarra, New South Wales, Roque Santa Cruz, Elsword, Waukee High School, Klis.

Top brand affinities include Bundarra, New South Wales, Roque Santa Cruz, Elsword, with strongest over-indexing on Bundarra, New South Wales (20.0× the country average). Demographically, the Nickelodeon Kids' Choice Awards audience skews more female with an average age of 32.6, and over-indexes on personality traits such as LGBTQ+ Identity, Price Sensitivity.

Category: Movies & TV · Type: Event · Subtype: Award

Demographics of Nickelodeon Kids' Choice Awards fans

Demographic split for Nickelodeon Kids' Choice Awards audience in United States
MetricValue
Female57.2%
Male42.8%
Average age32.6
Estimated audience size1,015,429

Audience persona

The typical Nickelodeon Kids' Choice Awards fan in United States is more female, around 32.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Bundarra, New South Wales.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nickelodeon Kids' Choice Awards audience
BrandAffinityCategory
Bundarra, New South Wales20.0×Travel & Leisure
Roque Santa Cruz19.75×Sports
Elsword16.63×Games
Waukee High School13.19×Business & Career
Klis12.65×Travel & Leisure
Jagged Alliance Online12.02×Games
Karbala11.88×Travel & Leisure
TVP111.85×Movies & TV
Raj Koothrappali11.15×Movies & TV
Bridget Jones: The Edge of Reason10.91×Movies & TV
Ilya Kovalchuk10.5×Sports
Cleavage enhancement10.11×Fashion & Accessoires
Expatriates in the United Arab Emirates9.97×Business & Career
Discount Embroidery Blanks9.39×Home & Garden
İsmail Altunsaray9.13×Music & Radio
Hardik Pandya8.52×Sports
Encarnación, Paraguay8.48×Travel & Leisure
Fábio Porchat7.89×Movies & TV
Sinan Güler7.84×Sports
The Professor (Gilligan's Island)7.69×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nickelodeon Kids' Choice Awards audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.8
Price SensitivityPREMIUM1.81
TraditionCONSERVATISM1.62
Family OrientationCONSERVATISM1.42
Community OrientationOPEN1.24
ExtroversionTHRILL1.23

Worldwide distribution

Worldwide audience distribution share by country for Nickelodeon Kids' Choice Awards
CountryShare
United States38.9%
United Kingdom11.7%
Japan5.1%

See Nickelodeon Kids' Choice Awards audiences in other countries

More Award audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Nickelodeon Kids' Choice Awards. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.