Pernod Ricard Audience in United States
Pernod Ricard has an estimated audience of 1,039,452 people in United States. 37.4% are female, 62.6% are male, average age 41.4. Top regions: New York, California, Florida.
The average Pernod Ricard fan in United States is 41.4 years old, more male, and lives primarily in New York. The audience is concentrated in New York, California, Florida.
Category: Food & Beverages · Type: Brand · Subtype: Spirits
Demographics of Pernod Ricard fans
| Metric | Value |
|---|---|
| Female | 37.4% |
| Male | 62.6% |
| Average age | 41.4 |
| Estimated audience size | 1,039,452 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 196,935 | 3.39× |
| California | 155,760 | 1.36× |
| Florida | 92,207 | 1.31× |
| Texas | 90,129 | 1.01× |
| Illinois | 62,579 | 1.81× |
| New Jersey | 52,214 | 1.98× |
| Kentucky | 42,250 | 3.24× |
| Georgia | 29,995 | 0.94× |
| Massachusetts | 29,165 | 1.42× |
| Virginia | 26,858 | 1.06× |
| Pennsylvania | 25,832 | 0.74× |
| Ohio | 23,831 | 0.74× |
| North Carolina | 23,552 | 0.75× |
| Arkansas | 19,235 | 2.25× |
| Michigan | 18,774 | 0.69× |
| Colorado | 18,154 | 1.11× |
| Connecticut | 17,757 | 1.7× |
| Maryland | 15,830 | 0.89× |
| Washington, District of Columbia | 15,514 | 4.97× |
| Washington | 15,077 | 0.72× |
| Tennessee | 14,139 | 0.68× |
| Arizona | 13,689 | 0.64× |
| Indiana | 13,373 | 0.7× |
| Louisiana | 12,755 | 0.95× |
| Missouri | 11,970 | 0.71× |
| South Carolina | 11,022 | 0.7× |
| Minnesota | 10,458 | 0.7× |
| Wisconsin | 9,476 | 0.61× |
| Oregon | 9,007 | 0.76× |
| Nevada | 8,948 | 0.89× |
| Oklahoma | 7,385 | 0.64× |
| Alabama | 5,277 | 0.36× |
| Iowa | 3,942 | 0.46× |
| Kansas | 3,848 | 0.47× |
| Utah | 3,788 | 0.41× |
| Rhode Island | 3,228 | 0.98× |
| Mississippi | 3,055 | 0.36× |
| Hawaii | 2,902 | 0.65× |
| New Hampshire | 2,710 | 0.66× |
| Nebraska | 2,565 | 0.49× |
| West Virginia | 2,083 | 0.43× |
| Idaho | 2,025 | 0.39× |
| New Mexico | 1,936 | 0.37× |
| Delaware | 1,875 | 0.65× |
| Maine | 1,831 | 0.49× |
| Alaska | 1,671 | 0.75× |
| Montana | 1,430 | 0.5× |
| Vermont | 1,373 | 0.75× |
| South Dakota | 1,224 | 0.51× |
| North Dakota | 1,191 | 0.56× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.8% |
| India | 18.5% |
| France | 9.7% |
See Pernod Ricard audiences in other countries
More Spirits audiences in United States
- Hennessy (3,515,105)
- Don Julio (3,156,441)
- Johnnie Walker (3,048,968)
- Jameson Irish Whiskey (2,910,540)
- Smirnoff (2,447,110)
How to read this data
Audience size is the estimated number of people in United States who actively search for Pernod Ricard. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.