Stan Wawrinka Audience in United States

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Stan Wawrinka has an estimated audience of 555,219 people in United States. 31.7% are female, 68.3% are male, average age 34.5. Top regions: California, New York, Texas.

The average Stan Wawrinka fan in United States is 34.5 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Demographically, the Stan Wawrinka audience skews more male with an average age of 34.5, and over-indexes on personality traits such as Luxury Orientation, Sports Activity.

Category: Sports · Type: Person · Subtype: Tennis

Demographics of Stan Wawrinka fans

Demographic split for Stan Wawrinka audience in United States
MetricValue
Female31.7%
Male68.3%
Average age34.5
Estimated audience size555,219

Top regions in United States

Top regions ranked by reach for Stan Wawrinka in United States
RegionReachAffinity
California89,0241.46×
New York64,9952.09×
Texas48,8451.02×
Florida47,6661.27×
Georgia26,7031.56×
Illinois23,6181.28×
New Jersey22,5301.6×
Pennsylvania21,6321.16×
North Carolina20,7031.24×
Ohio18,6691.09×
Massachusetts18,0861.65×
Virginia16,7731.24×
Michigan14,0550.97×
Maryland11,7591.23×
South Carolina10,8051.29×
Arizona10,7430.95×
Indiana10,6061.05×
Washington9,7530.88×
Tennessee9,2710.83×
Alabama8,6531.12×
Connecticut8,6021.54×
Minnesota8,0981.02×
Wisconsin7,3300.88×
Missouri7,2510.81×
Colorado7,2330.83×
Nevada6,6521.24×
Kentucky6,0540.87×
Louisiana5,5910.78×
Oregon5,4670.86×
Iowa3,8490.84×
Kansas3,6250.83×
Oklahoma3,5530.58×
Utah3,0320.61×
Arkansas3,0200.66×
Washington, District of Columbia2,9961.8×
Mississippi2,9400.64×
Nebraska2,6560.95×
New Hampshire2,5391.16×
Rhode Island2,1831.24×
Hawaii2,0480.86×
Maine1,8790.94×
New Mexico1,6770.6×
Delaware1,534
Idaho1,5200.55×
West Virginia1,4770.57×
Montana9550.62×
Vermont8920.91×
South Dakota8330.65×
North Dakota5120.45×
Alaska4420.37×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Stan Wawrinka audience
TraitClusterScore
Luxury OrientationPREMIUM1.57
Sports ActivityPOWER1.47
TraditionCONSERVATISM1.42
Early Adopter MentalityPOWER1.35
Quality AwarenessPREMIUM1.34
MindfulnessBALANCE1.3

Worldwide distribution

Worldwide audience distribution share by country for Stan Wawrinka
CountryShare
United States20.7%
Australia11.4%
Switzerland10.6%

See Stan Wawrinka audiences in other countries

More Tennis audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Stan Wawrinka. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.