Rascasse Audience Intelligence

The Treasure of the Sierra Madre (film) Audience in United States

A data profile of the people who buy, follow and care about The Treasure of the Sierra Madre (film) in United States — modelled from more than twelve digital signal sources. The Treasure of the Sierra Madre (film) has an estimated audience of 355,350 people in United States.

#21among Western in United States#3949among Movie / TV Show / Series in United States#8090in Movies & TV

The average The Treasure of the Sierra Madre (film) fan in United States is 59.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Western

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Treasure of the Sierra Madre (film) profile in United States.

Audience size
355K
in United States
Gender
0.0%♀
100.0% male
Age
59.0
average years
Country rank
#44270
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+23%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Treasure of the Sierra Madre (film) viewers

0.0% are female, 100.0% are male, average age 59.0.

Fig. 02

Gender split

0.0%
Female
100.0%
Male
Demographic split for The Treasure of the Sierra Madre (film) audience in United States
MetricValue
Female0.0%
Male100.0%
Average age59.0
Estimated audience size355,350
Fig. 03

Age distribution

Ø 59.0
average years
Age distribution of the The Treasure of the Sierra Madre (film) audience in United States
Age bracketShare%
16-190%
20-290%
30-390%
40-490%
50+100%
Fig. 04

Worldwide distribution

91.8%

of the worldwide The Treasure of the Sierra Madre (film) audience comes from United States.

Worldwide audience distribution share by country for The Treasure of the Sierra Madre (film)
CountryShare
United States91.8%
Germany5.5%
Italy2.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Treasure of the Sierra Madre (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

The Treasure of the Sierra Madre (film) fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~6K1.47×
02California~50K1.35×
03Washington~9K1.23×
04Montana~1K1.22×
05New Mexico~2K1.18×
06Arizona~8K1.14×
07Massachusetts~8K1.13×
08Utah~3K1.10×
09Idaho~2K1.10×
10Illinois~10K1.09×
11Colorado~6K1.08×
12Connecticut~4K1.07×
13Nevada~4K1.07×
14New Hampshire~1K1.07×
15Maine~1K1.07×
16Vermont<1K1.06×
17New York~20K1.05×
18Washington, District of Columbia~1K1.05×
19Missouri~6K1.04×
20Minnesota~5K1.04×
21Oklahoma~4K1.03×
22Pennsylvania~10K1.01×
23Kentucky~4K1.01×
24Kansas~3K1.01×
25Alaska<1K1.01×
26Iowa~3K1.00×
27Wisconsin~5K0.99×
28Arkansas~3K0.99×
29Indiana~6K0.98×
30West Virginia~2K0.98×
31Ohio~10K0.97×
32Michigan~9K0.95×
33Tennessee~7K0.95×
34Rhode Island~1K0.95×
35South Dakota<1K0.95×
36North Dakota<1K0.94×
37Hawaii~1K0.93×
38Nebraska~2K0.92×
39Delaware<1K0.92×
40Virginia~8K0.91×
41Maryland~5K0.91×
42North Carolina~9K0.89×
43New Jersey~8K0.88×
44Louisiana~4K0.88×
45Mississippi~3K0.88×
46Alabama~4K0.83×
47Texas~20K0.81×
48South Carolina~4K0.80×
49Georgia~9K0.79×
50Florida~20K0.74×
Fig. 06

Affinity by region

Affinity by region — The Treasure of the Sierra Madre (film), United States
0.74×1.00×1.47×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Western audiences in United States

See The Treasure of the Sierra Madre (film) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for The Treasure of the Sierra Madre (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →