USA Wrestling Audience in United States

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USA Wrestling has an estimated audience of 792,900 people in United States. 25.5% are female, 74.5% are male, average age 32.9. Top regions: California, Indiana, Wisconsin. Top brand affinities: Amateur wrestling, Topps, Baker Mayfield, Freestyle wrestling, Justin Tucker.

The average USA Wrestling fan in United States is 32.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Indiana, Wisconsin. Top brand affinities include Amateur wrestling, Topps, Baker Mayfield, with strongest over-indexing on Amateur wrestling (28.76× the country average). Demographically, the USA Wrestling audience skews more male with an average age of 32.9, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: NGO / Political Party

Demographics of USA Wrestling fans

Demographic split for USA Wrestling audience in United States
MetricValue
Female25.5%
Male74.5%
Average age32.9
Estimated audience size792,900

Audience persona

The typical USA Wrestling fan in United States is more male, around 32.9 years old, with strong Patriotism tendencies and a notable affinity for Amateur wrestling.

Top regions in United States

Top regions ranked by reach for USA Wrestling in United States
RegionReachAffinity
California41,4420.48×
Indiana35,1462.43×
Wisconsin33,3782.8×
Texas26,4390.39×
Illinois25,9880.98×
Washington24,2811.53×
Pennsylvania22,7670.85×
Colorado19,7201.58×
Kansas18,8543.02×
Iowa16,6162.54×
Missouri16,1201.26×
Ohio16,0470.66×
Oklahoma15,6201.77×
New York15,2980.35×
Michigan15,0140.72×
Georgia14,4050.59×
Oregon12,7881.41×
Minnesota12,5761.11×
Florida12,1930.23×
Virginia10,2510.53×
New Jersey10,1610.5×
Idaho8,9042.24×
North Carolina8,6850.36×
Arizona8,6440.53×
Kentucky8,0700.81×
Nebraska7,4101.86×
Utah7,2451.02×
Nevada6,2260.81×
Wyoming5,7894.93×
Arkansas5,6530.87×
Maryland5,3420.39×
Tennessee5,0590.32×
Louisiana4,2530.42×
Alabama3,6320.33×
South Carolina3,6100.3×
North Dakota3,0801.89×
West Virginia3,0760.83×
Alaska2,8501.68×
Massachusetts2,6350.17×
Connecticut2,6200.33×
Hawaii2,6050.76×
Montana2,3391.06×
New Mexico1,7470.44×
South Dakota1,4760.81×
Rhode Island1,3180.52×
Delaware9990.46×
Washington, District of Columbia7350.31×
Maine7150.25×
Mississippi6730.1×
New Hampshire4940.16×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for USA Wrestling audience
BrandAffinityCategory
Amateur wrestling28.76×Sports
Topps31.33×Games
Baker Mayfield19.27×Sports
Freestyle wrestling36.95×Sports
Justin Tucker20.43×Sports
FloWrestling32.32×Sports
Grappling6.54×Sports
Jake Paul6.67×Internet & Social Media
Wasabi (film)14.53×Movies & TV
NFL1.7×Sports
Judo5.47×Sports
Outdoor recreation1.52×Sports
Rhythm and blues music1.99×Music & Radio
Wrestling3.4×Sports
The Kingdom (professional wrestling)26.1×Sports
Combat sport3.25×Sports
American football1.88×Sports
Basketball1.75×Sports
Jazz music2.03×Music & Radio
Harry Potter1.93×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by USA Wrestling audience
TraitClusterScore
PatriotismCONSERVATISM1.42
Sports ActivityPOWER1.18
Early Adopter MentalityPOWER1.16
Risk AppetiteTHRILL1.05
Social Media UsageJOY0.97
SustainabilityBALANCE0.94

Worldwide distribution

Worldwide audience distribution share by country for USA Wrestling
CountryShare
United States93.6%
Canada2.6%
Mexico0.6%

See USA Wrestling audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does USA Wrestling have in United States?

USA Wrestling has an estimated audience of 792,900 people in United States, concentrated in California and Indiana.

What is the gender split and age of USA Wrestling fans?

25.5% of USA Wrestling fans are female, 74.5% are male, with an average age of 32.9 years.

Which brands do USA Wrestling fans like most?

USA Wrestling fans show strongest brand affinity for Amateur wrestling (28.76×), Topps (31.33×), and Baker Mayfield (19.27×) over the country average.

Where do USA Wrestling fans live in United States?

USA Wrestling fans in United States are most concentrated in California (reach 41,442), Indiana (reach 35,146), and Wisconsin (reach 33,378). These three regions account for the largest share of the active audience.

What other brands do USA Wrestling fans also like?

Beyond USA Wrestling itself, the audience over-indexes on Topps (31.33×), Baker Mayfield (19.27×), Freestyle wrestling (36.95×), and Justin Tucker (20.43×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for USA Wrestling. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.