Rascasse Audience Intelligence

Warhammer Fantasy (setting) Audience in United States

A data profile of the people who buy, follow and care about Warhammer Fantasy (setting) in United States — modelled from more than twelve digital signal sources. Warhammer Fantasy (setting) has an estimated audience of 1,654,222 people in United States.

#167among Video / Board Game in United States#346in Games

The average Warhammer Fantasy (setting) fan in United States is 31.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Patreon, Scale model, The Lord of the Rings, with strongest over-indexing on Patreon (89.25× the country average).

Demographically, the Warhammer Fantasy (setting) audience skews more male with an average age of 31.3, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Warhammer Fantasy (setting) fan in United States is more male, around 31.3 years old, with strong Patriotism tendencies and a notable affinity for Patreon.

Category: Games · Type: Video / Board Game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Warhammer Fantasy (setting) profile in United States.

Audience size
1.7M
in United States
Gender
30.7%♀
69.3% male
Age
31.3
average years
Country rank
#16484
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Warhammer Fantasy (setting) fans

30.7% are female, 69.3% are male, average age 31.3.

Fig. 02

Gender split

30.7%
Female
69.3%
Male
Demographic split for Warhammer Fantasy (setting) audience in United States
MetricValue
Female30.7%
Male69.3%
Average age31.3
Estimated audience size1,654,222
Fig. 03

Age distribution

Ø 31.3
average years
Age distribution of the Warhammer Fantasy (setting) audience in United States
Age bracketShare%
16-1938%
20-2926%
30-3917%
40-4911%
50+7%
Fig. 04

Worldwide distribution

45.1%

of the worldwide Warhammer Fantasy (setting) audience comes from United States.

Worldwide audience distribution share by country for Warhammer Fantasy (setting)
CountryShare
United States45.1%
Germany11.0%
United Kingdom9.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Warhammer Fantasy (setting) audience in United States is strongest.

Fig. 05

Top regions by affinity

Warhammer Fantasy (setting) fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~10K2.04×
02Washington~40K1.32×
03Oregon~20K1.26×
04Oklahoma~20K1.12×
05Kansas~10K1.12×
06Alaska~4K1.12×
07Utah~20K1.10×
08Idaho~9K1.09×
09West Virginia~8K1.09×
10Missouri~30K1.07×
11Kentucky~20K1.07×
12Montana~5K1.04×
13South Dakota~4K1.04×
14Colorado~30K1.02×
15Maine~6K1.02×
16North Dakota~3K1.01×
17Arkansas~10K1.00×
18Vermont~3K1.00×
19Minnesota~20K0.99×
20Nebraska~8K0.99×
21New Hampshire~6K0.99×
22Delaware~5K0.99×
23Nevada~20K0.98×
24Indiana~30K0.97×
25Tennessee~30K0.96×
26Rhode Island~5K0.96×
27Michigan~40K0.95×
28Virginia~40K0.95×
29Mississippi~10K0.95×
30Iowa~10K0.95×
31New Mexico~8K0.95×
32Arizona~30K0.94×
33Ohio~50K0.92×
34Wisconsin~20K0.91×
35Alabama~20K0.90×
36Louisiana~20K0.90×
37Connecticut~10K0.90×
38Texas~100K0.89×
39North Carolina~40K0.89×
40Washington, District of Columbia~4K0.89×
41Pennsylvania~50K0.88×
42South Carolina~20K0.88×
43California~200K0.86×
44Illinois~50K0.85×
45Georgia~40K0.83×
46Maryland~20K0.83×
47Massachusetts~30K0.82×
48Florida~90K0.76×
49New Jersey~30K0.75×
50New York~70K0.73×
Fig. 06

Affinity by region

Affinity by region — Warhammer Fantasy (setting), United States
0.73×1.00×2.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Warhammer Fantasy (setting) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Warhammer Fantasy (setting) audience
#·InterestCategoryAffinity×
01PatreonInternet & Social Media89.25×
02Scale modelKids & Family81.66×
03Fantastic Beasts and Where to Find ThemPets & Animals55.64×
04The Lord of the RingsMovies & TV37.00×
05Magic: The GatheringGames29.37×
06Model buildingKids & Family28.13×
07Pokémon Trading Card GameGames25.82×
08International educationBusiness & Career25.44×
09The HobbitMovies & TV24.07×
10Doctor StrangerMovies & TV21.67×
11Collectible card gameGames16.83×
12Strategy gamesGames16.20×
13NBA League PassSports14.94×
14My Hero AcademiaLiterature11.73×
15SteamGames11.06×
16World of WarcraftGames10.36×
17Board gamesGames8.98×
18PokémonGames7.63×
19GameStopGames5.54×
20Role-playing gamesGames5.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Warhammer Fantasy (setting) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Warhammer Fantasy (setting) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.92×
IndividualismJOY3.25×
Early Adopter MentalityPOWER2.12×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Warhammer Fantasy (setting) audience · Rather not
TraitClusterDeviationScore
IndulgenceJOY0.58×
DIY MentalityTHRILL0.61×
Sports ActivityPOWER0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Warhammer Fantasy (setting) have in United States?

Warhammer Fantasy (setting) has an estimated audience of 1,654,222 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Warhammer Fantasy (setting) fans?

30.7% of Warhammer Fantasy (setting) fans are female, 69.3% are male, with an average age of 31.3 years.

03

Which brands do Warhammer Fantasy (setting) fans like most?

Warhammer Fantasy (setting) fans show strongest brand affinity for Patreon (89.25×), Scale model (81.66×), and The Lord of the Rings (37×) over the country average.

04

Where do Warhammer Fantasy (setting) fans live in United States?

Warhammer Fantasy (setting) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Warhammer Fantasy (setting) fans also like?

Beyond Warhammer Fantasy (setting) itself, the audience over-indexes on Scale model (81.66×), The Lord of the Rings (37×), Magic: The Gathering (29.37×), and Strategy games (16.2×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Games audiences in United States

See Warhammer Fantasy (setting) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Warhammer Fantasy (setting). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →