Wicked (musical) Audience in United States

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Wicked (musical) has an estimated audience of 9,871,140 people in United States. 64.8% are female, 35.2% are male, average age 38.7. Top regions: California, Texas, Florida.

The average Wicked (musical) fan in United States is 38.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida.

Category: Music & Radio · Type: Musical · Subtype: Musical

Demographics of Wicked (musical) fans

Demographic split for Wicked (musical) audience in United States
MetricValue
Female64.8%
Male35.2%
Average age38.7
Estimated audience size9,871,140

Top regions in United States

Top regions ranked by reach for Wicked (musical) in United States
RegionReachAffinity
California1,333,6111.23×
Texas961,5311.13×
Florida676,9521.01×
New York593,0051.08×
Pennsylvania398,0701.2×
Illinois383,1111.17×
Ohio326,5231.07×
Georgia315,2721.04×
North Carolina297,9181.0×
Michigan295,5961.15×
New Jersey265,8251.06×
Virginia263,3751.1×
Washington213,2251.08×
Massachusetts212,3501.09×
Indiana211,3821.17×
Tennessee201,6641.02×
Maryland175,4091.03×
Missouri171,9981.08×
Colorado171,5841.1×
Arizona152,8400.76×
Wisconsin150,5611.01×
South Carolina146,6420.99×
Minnesota144,7031.02×
Kentucky129,5591.05×
Oregon126,1461.11×
Louisiana123,4660.97×
Utah118,5361.34×
Oklahoma111,9641.02×
Connecticut111,4351.13×
Nevada99,3711.04×
Alabama95,8250.69×
Kansas84,2441.08×
Iowa83,7291.03×
Arkansas76,5620.94×
Mississippi70,0460.86×
Idaho49,1510.99×
Nebraska47,6740.96×
New Mexico45,3360.92×
Hawaii42,5281.0×
New Hampshire38,8181.0×
West Virginia38,8020.84×
Maine33,1680.94×
Rhode Island30,6300.97×
Washington, District of Columbia28,9910.98×
Delaware26,4490.97×
Montana23,0490.84×
South Dakota18,7470.82×
North Dakota16,0810.79×
Vermont14,7520.85×
Alaska11,5320.55×

Worldwide distribution

Worldwide audience distribution share by country for Wicked (musical)
CountryShare
United States38.6%
United Kingdom10.0%
China4.1%

See Wicked (musical) audiences in other countries

More Musical audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Wicked (musical). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.