Rascasse Audience Intelligence

Young the Giant Audience in United States

A data profile of the people who buy, follow and care about Young the Giant in United States — modelled from more than twelve digital signal sources. Young the Giant has an estimated audience of 404,901 people in United States.

#287among Rock in United States#10201among Person in United States#5886in Music & Radio

The average Young the Giant fan in United States is 31.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include The Hives, Two Door Cinema Club, MGMT, with strongest over-indexing on The Hives (38.26× the country average).

Demographically, the Young the Giant audience skews more female with an average age of 31.9, and over-indexes on personality traits such as Urban Lifestyle, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Young the Giant fan in United States is more female, around 31.9 years old, with strong Urban Lifestyle tendencies and a notable affinity for The Hives.

Category: Music & Radio · Type: Person · Subtype: Rock

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Young the Giant profile in United States.

Audience size
405K
in United States
Gender
57.3%♀
42.7% male
Age
31.9
average years
Country rank
#41341
Person in United States
Fig. 01

Search interest · 12-month trend

+131%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Young the Giant fans

57.3% are female, 42.7% are male, average age 31.9.

Fig. 02

Gender split

57.3%
Female
42.7%
Male
Demographic split for Young the Giant audience in United States
MetricValue
Female57.3%
Male42.7%
Average age31.9
Estimated audience size404,901
Fig. 03

Age distribution

Ø 31.9
average years
Age distribution of the Young the Giant audience in United States
Age bracketShare%
16-1942%
20-2920%
30-3914%
40-4913%
50+10%
Fig. 04

Worldwide distribution

68.7%

of the worldwide Young the Giant audience comes from United States.

Worldwide audience distribution share by country for Young the Giant
CountryShare
United States68.7%
Canada4.8%
Brazil4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Young the Giant audience in United States is strongest.

Fig. 05

Top regions by affinity

Young the Giant fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~4K2.45×
02Colorado~8K1.55×
03New Mexico~3K1.51×
04Massachusetts~10K1.49×
05Washington, District of Columbia~1K1.44×
06Connecticut~5K1.39×
07North Carolina~10K1.37×
08Virginia~10K1.34×
09Utah~4K1.34×
10Ohio~10K1.28×
11New Hampshire~2K1.26×
12Oregon~5K1.25×
13New York~20K1.23×
14Washington~8K1.22×
15Arizona~8K1.20×
16Missouri~6K1.20×
17California~40K1.19×
18Nebraska~2K1.19×
19Nevada~4K1.16×
20Tennessee~8K1.15×
21New Jersey~10K1.14×
22Arkansas~3K1.12×
23Idaho~2K1.12×
24Delaware~1K1.11×
25Michigan~10K1.10×
26Pennsylvania~10K1.06×
27Indiana~6K1.04×
28Montana<1K1.01×
29Illinois~10K0.98×
30Wisconsin~5K0.98×
31Vermont<1K0.98×
32Kentucky~4K0.97×
33Iowa~3K0.97×
34Kansas~3K0.97×
35Rhode Island~1K0.97×
36Georgia~10K0.95×
37Maryland~5K0.94×
38Minnesota~4K0.91×
39South Carolina~4K0.88×
40Maine~1K0.86×
41Alaska<1K0.83×
42North Dakota<1K0.80×
43South Dakota<1K0.79×
44Texas~20K0.78×
45West Virginia~1K0.76×
46Oklahoma~3K0.74×
47Florida~20K0.70×
48Mississippi~2K0.64×
49Alabama~3K0.59×
50Louisiana~2K0.57×
Fig. 06

Affinity by region

Affinity by region — Young the Giant, United States
0.57×1.00×2.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Young the Giant audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Young the Giant audience
#·InterestCategoryAffinity×
01Two Door Cinema ClubMusic & Radio84.06×
02Glass AnimalsMusic & Radio39.23×
03The HivesMusic & Radio38.26×
04Modest MouseMusic & Radio38.04×
05Cage the ElephantMusic & Radio35.53×
06Franz Ferdinand (band)Music & Radio34.78×
07Death Cab for CutieMusic & Radio31.37×
08Bon IverMusic & Radio28.06×
09PixiesMusic & Radio27.90×
10Master PMusic & Radio23.81×
11Goo Goo DollsMusic & Radio23.21×
12MGMTMusic & Radio22.61×
13Disclosure (band)Music & Radio21.51×
14The StrokesMusic & Radio18.97×
15Mac DeMarcoMusic & Radio18.77×
16Tame ImpalaMusic & Radio18.07×
17Florence and the MachineMusic & Radio16.70×
18Joe WalshMusic & Radio15.24×
19Jack WhiteMovies & TV11.00×
20Brandi CarlileMusic & Radio10.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Young the Giant audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Young the Giant audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.48×
Convenience OrientationPREMIUM1.46×
TraditionCONSERVATISM1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Young the Giant audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.58×
Need for SecurityCONSERVATISM0.75×
Healthy LifestyleBALANCE0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Young the Giant have in United States?

Young the Giant has an estimated audience of 404,901 people in United States, concentrated in California and New York.

02

What is the gender split and age of Young the Giant fans?

57.3% of Young the Giant fans are female, 42.7% are male, with an average age of 31.9 years.

03

Which brands do Young the Giant fans like most?

Young the Giant fans show strongest brand affinity for The Hives (38.26×), Two Door Cinema Club (84.06×), and MGMT (22.61×) over the country average.

04

Where do Young the Giant fans live in United States?

Young the Giant fans in United States are most concentrated in California (reach ~40K), New York (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Young the Giant fans also like?

Beyond Young the Giant itself, the audience over-indexes on Two Door Cinema Club (84.06×), MGMT (22.61×), Goo Goo Dolls (23.21×), and Tame Impala (18.07×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Young the Giant audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Young the Giant. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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