Rascasse Audience Intelligence

Freddie Mercury Audience in Germany

Freddie Mercury has an estimated audience of 3.4M people in Germany.

The average Freddie Mercury fan in Germany is 43.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.

By number of fans, Freddie Mercury ranks #4 among the 1303 objects in Rock in Germany — 6.7× the group median.

Its fans are 1.4 years older than the group average of 42.5.

Women make up 50.6% of the fan base, 6.4 percentage points more than the group average.

Compared with the other 1302 objects in Rock, Freddie Mercury fans stand out for their interest in John Deacon, Roger Taylor (Queen drummer) and Black Veil Brides.

Most fans live in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top affinities include John Deacon, Roger Taylor (Queen drummer), Brian May, with strongest over-indexing on John Deacon (33.16× the country average).

Demographically, the Freddie Mercury audience skews balanced with an average age of 43.9, and over-indexes on personality traits such as Tradition, Extroversion.

The typical Freddie Mercury fan in Germany is balanced, around 43.9 years old, with strong Tradition tendencies and a notable affinity for John Deacon.

Category: Music & Radio · Type: Person · Subtype: Rock

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
3.4M
in Germany
Gender
50.6%♀
49.4% male
Age
43.9
average years
Country rank
#1905
among all objects in Germany
Fig. 01

Search interest · 12-month trend

+46%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Freddie Mercury fans

50.6% are female, 49.4% are male, average age 43.9.

Fig. 02

Gender split

50.6%
Female
49.4%
Male
Demographic split for Freddie Mercury audience in Germany
MetricValue
Female50.6%
Male49.4%
Average age43.9
Estimated audience size3.4M
Fig. 03

Age distribution

Ø 43.9
average years
Age distribution of the Freddie Mercury audience in Germany
Age bracketShare%
16-2415%
25-3412%
35-4418%
45-5430%
55+26%
Fig. 04

Worldwide distribution

10.1%

of the worldwide Freddie Mercury audience comes from Germany.

Worldwide audience distribution share by country for Freddie Mercury
CountryShare
United States17.0%
Germany10.1%
Brazil9.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Freddie Mercury fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~100K1.14×
02Bayern~600K1.08×
03Baden-Württemberg~500K1.06×
04Sachsen~200K1.06×
05Rheinland-Pfalz~200K1.05×
06Nordrhein-Westfalen~800K1.03×
07Sachsen-Anhalt~90K1.02×
08Saarland~40K1.01×
09Niedersachsen~300K1.00×
10Schleswig-Holstein~100K0.98×
11Brandenburg~100K0.98×
12Hessen~300K0.97×
13Hamburg~70K0.95×
14Mecklenburg-Vorpommern~60K0.94×
15Berlin~100K0.92×
16Bremen~20K0.82×
Fig. 06

Affinity by region

Affinity by region — Freddie Mercury, Germany
0.82×1.00×1.14×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Freddie Mercury audience vs. the country average
#·InterestCategoryAffinity×
01John DeaconMusic & Radio33.16×
02Roger Taylor (Queen drummer)Music & Radio30.66×
03Brian MayMusic & Radio23.63×
04Black Veil BridesMusic & Radio21.13×
05Kurt CobainMusic & Radio12.24×
06Slipknot (band)Music & Radio10.58×
07John LennonMusic & Radio10.30×
08Paul McCartneyMusic & Radio9.63×
09Guns N' RosesMusic & Radio9.57×
10Linkin ParkMusic & Radio9.48×
11Pink FloydMusic & Radio8.79×
12DanzigMusic & Radio8.45×
13AC/DCMusic & Radio7.53×
14Queen (band)Music & Radio7.48×
15Scorpions (band)Music & Radio7.34×
16Bonnie TylerMusic & Radio7.08×
17Visual keiMusic & Radio7.08×
18David BowieMusic & Radio6.17×
19Extreme metalMusic & Radio5.45×
20Progressive rockMusic & Radio5.16×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Freddie Mercury audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Freddie Mercury audience vs. the country average · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.20×
ExtroversionTHRILL1.13×
Community OrientationOPEN1.12×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Freddie Mercury audience vs. the country average · Rather not
TraitClusterDeviationScore
Career OrientationPOWER0.81×
Luxury OrientationPREMIUM0.81×
Quality AwarenessPREMIUM0.83×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in Freddie Mercury over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/de/freddie-mercury-13006” · Methodology