Rascasse Audience Intelligence

Shakira Audience in United States

Shakira has an estimated audience of 8.6M people in United States.

#11among Pop in United States#235among people in United States#277in Music & Radio

The average Shakira fan in United States is 36.4 years old, more female, and lives primarily in California.

By number of fans, Shakira ranks #8 among the 1581 objects in Pop in United States — 3.5× the group median.

Its fans are 3.7 years younger than the group average of 40.1.

Compared with the other 1580 objects in Pop, Shakira fans stand out for their interest in Los Angeles Angels of Anaheim, Shohei Ohtani and Guatemala.

Most fans live in California, Texas, Florida.

Top affinities include Los Angeles Angels of Anaheim, Shohei Ohtani, Guatemala, with strongest over-indexing on Los Angeles Angels of Anaheim (18.02× the country average).

Demographically, the Shakira audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Mindfulness, Extroversion.

The typical Shakira fan in United States is more female, around 36.4 years old, with strong Mindfulness tendencies and a notable affinity for Los Angeles Angels of Anaheim.

Category: Music & Radio · Type: Person · Subtype: Pop

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
8.6M
in United States
Gender
58.6%♀
41.4% male
Age
36.4
average years
Country rank
#4056
among all objects in United States
Fig. 01

Search interest · 12-month trend

+40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Shakira fans

58.6% are female, 41.4% are male, average age 36.4.

Fig. 02

Gender split

58.6%
Female
41.4%
Male
Demographic split for Shakira audience in United States
MetricValue
Female58.6%
Male41.4%
Average age36.4
Estimated audience size8.6M
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the Shakira audience in United States
Age bracketShare%
16-2429%
25-3421%
35-4418%
45-5417%
55+14%
Fig. 04

Worldwide distribution

18.2%

of the worldwide Shakira audience comes from United States.

Worldwide audience distribution share by country for Shakira
CountryShare
United States18.2%
Brazil12.6%
Mexico6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Shakira fans by region: top regions in United States
#RegionReachAffinity×
01California~1.5M1.49×
02Florida~800K1.49×
03Texas~800K1.42×
04New Jersey~300K1.37×
05New York~700K1.25×
06Utah~100K1.19×
07Nevada~100K1.18×
08New Mexico~60K1.17×
09Massachusetts~200K1.16×
10Maryland~200K1.16×
11Illinois~400K1.14×
12Arizona~200K1.14×
13Connecticut~100K1.13×
14Georgia~300K1.10×
15Colorado~200K1.09×
16Virginia~200K1.08×
17Washington~200K1.08×
18Washington, District of Columbia~20K1.08×
19North Carolina~300K1.07×
20Rhode Island~30K1.03×
21Oregon~100K1.00×
22Kansas~80K1.00×
23Pennsylvania~300K0.99×
24Oklahoma~100K0.98×
25Idaho~50K0.97×
26Tennessee~200K0.95×
27Nebraska~50K0.95×
28Indiana~200K0.94×
29Minnesota~100K0.93×
30Michigan~200K0.92×
31Missouri~100K0.92×
32Wisconsin~100K0.91×
33Kentucky~100K0.91×
34Ohio~300K0.90×
35South Carolina~100K0.90×
36New Hampshire~30K0.89×
37Delaware~20K0.88×
38Alaska~20K0.88×
39Vermont~10K0.88×
40Arkansas~70K0.87×
41Hawaii~30K0.86×
42Iowa~70K0.85×
43Louisiana~100K0.84×
44Montana~20K0.82×
45Maine~30K0.80×
46Alabama~100K0.79×
47North Dakota~20K0.79×
48South Dakota~20K0.77×
49West Virginia~30K0.75×
50Mississippi~50K0.72×
Fig. 06

Affinity by region

Affinity by region — Shakira, United States
0.72×1.00×1.49×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Shakira audience vs. the country average
#·InterestCategoryAffinity×
01Los Angeles Angels of AnaheimSports18.02×
02Shohei OhtaniSports6.87×
03GuatemalaTravel & Leisure6.51×
04SpainTravel & Leisure5.73×
05Dominican RepublicTravel & Leisure5.63×
06ColombiaTravel & Leisure5.50×
07Latin popMusic & Radio5.19×
08Puerto RicoTravel & Leisure4.64×
09Pacific OceanTravel & Leisure4.56×
10ArgentinaTravel & Leisure4.40×
11CaribbeanTravel & Leisure3.88×
12Instant messagingInternet & Social Media3.85×
13MexicoTravel & Leisure3.19×
14SoccerSports2.63×
15RecreationTravel & Leisure2.61×
16FIFA World Cup 2026Sports2.60×
17PhilosophyBusiness & Career2.30×
18CultureLiterature2.10×
19Food and drinkFood & Beverages1.70×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Shakira audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Shakira audience vs. the country average · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.31×
ExtroversionTHRILL1.30×
IndulgenceJOY1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Shakira audience vs. the country average · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.85×
SustainabilityBALANCE0.91×
DIY MentalityTHRILL0.91×
0×1.00× baseline2×
Appendix

Explore more audiences

More Pop audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Shakira over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/shakira-16415” · Methodology