Rascasse Audience Intelligence

Jimmy Buffett Audience in United States

Jimmy Buffett has an estimated audience of 2.7M people in United States.

#33among Country music in United States#1813among people in United States#1063in Music & Radio

The average Jimmy Buffett fan in United States is 50.1 years old, more female, and lives primarily in Florida.

By number of fans, Jimmy Buffett ranks #33 among the 508 objects in Country music in United States — 1.7× the group median.

Its fans are 6.8 years older than the group average of 43.3.

Women make up 55.4% of the fan base, 1.3 percentage points fewer than the group average.

Compared with the other 507 objects in Country music, Jimmy Buffett fans stand out for their interest in dave matthews band, John Denver and Brandi Carlile.

Interest is seasonal: May, July and September account for 64% of the year's searches, November is the quietest month.

Most fans live in Florida, California, Texas.

Top affinities include dave matthews band, John Denver, Brandi Carlile, with strongest over-indexing on dave matthews band (15.64× the country average).

Demographically, the Jimmy Buffett audience skews more female with an average age of 50.1, and over-indexes on personality traits such as Patriotism, Community Orientation.

The typical Jimmy Buffett fan in United States is more female, around 50.1 years old, with strong Patriotism tendencies and a notable affinity for dave matthews band.

Category: Music & Radio · Type: Person · Subtype: Country music

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
2.7M
in United States
Gender
55.4%♀
44.6% male
Age
50.1
average years
Country rank
#11630
among all objects in United States
Fig. 01

Search interest · 12-month trend

+20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Jimmy Buffett fans

55.4% are female, 44.6% are male, average age 50.1.

Fig. 02

Gender split

55.4%
Female
44.6%
Male
Demographic split for Jimmy Buffett audience in United States
MetricValue
Female55.4%
Male44.6%
Average age50.1
Estimated audience size2.7M
Fig. 03

Age distribution

Ø 50.1
average years
Age distribution of the Jimmy Buffett audience in United States
Age bracketShare%
16-245%
25-348%
35-4414%
45-5427%
55+47%
Fig. 04

Worldwide distribution

78.2%

of the worldwide Jimmy Buffett audience comes from United States.

Worldwide audience distribution share by country for Jimmy Buffett
CountryShare
United States78.2%
Canada4.3%
United Kingdom2.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Jimmy Buffett fans by region: top regions in United States
#RegionReachAffinity×
01Florida~300K1.76×
02Mississippi~40K1.65×
03Alabama~60K1.56×
04Tennessee~80K1.43×
05South Carolina~60K1.43×
06North Carolina~100K1.21×
07New Hampshire~10K1.18×
08Maine~10K1.17×
09Montana~10K1.14×
10Ohio~100K1.13×
11Kentucky~40K1.13×
12Louisiana~40K1.08×
13Indiana~60K1.07×
14West Virginia~20K1.07×
15Massachusetts~60K1.06×
16Wisconsin~50K1.03×
17Missouri~50K1.02×
18Georgia~90K1.01×
19Rhode Island~8K1.01×
20Delaware~8K1.00×
21Vermont~5K1.00×
22Pennsylvania~100K0.99×
23Michigan~80K0.99×
24Arkansas~20K0.99×
25Oregon~30K0.98×
26Iowa~20K0.97×
27Virginia~70K0.96×
28Colorado~40K0.96×
29Illinois~90K0.93×
30Minnesota~40K0.93×
31Connecticut~30K0.91×
32Nebraska~10K0.90×
33Hawaii~10K0.90×
34South Dakota~6K0.90×
35Oklahoma~30K0.89×
36Kansas~20K0.89×
37North Dakota~5K0.89×
38Idaho~10K0.87×
39Alaska~5K0.87×
40Arizona~50K0.85×
41New Jersey~60K0.83×
42Maryland~40K0.81×
43Washington~50K0.79×
44Texas~100K0.77×
45Washington, District of Columbia~4K0.77×
46New York~100K0.74×
47New Mexico~10K0.73×
48Utah~20K0.71×
49Nevada~20K0.69×
50California~200K0.67×
Fig. 06

Affinity by region

Affinity by region — Jimmy Buffett, United States
0.67×1.00×1.76×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Jimmy Buffett audience vs. the country average
#·InterestCategoryAffinity×
01dave matthews bandMusic & Radio15.64×
02John DenverMusic & Radio11.57×
03Brandi CarlileMusic & Radio6.14×
04The Beach BoysMusic & Radio4.33×
05Seaside resortTravel & Leisure4.28×
06TicketmasterTravel & Leisure3.26×
07Masters TournamentSports2.65×
08Real propertyHome & Garden2.51×
09Microwave ovenHome & Garden2.38×
10Rail transportTravel & Leisure2.35×
11Dolly PartonMusic & Radio2.11×
12Hardware storeHome & Garden2.09×
13LodgingTravel & Leisure2.05×
14southwest airlinesTravel & Leisure2.00×
15Britney SpearsMusic & Radio1.76×
16Nonprofit organizationPolitics & Society1.61×
17GrillingFood & Beverages1.58×
18RecreationTravel & Leisure1.54×
19Fox News ChannelNews1.54×
20Hobby LobbyHome & Garden1.51×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Jimmy Buffett audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Jimmy Buffett audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.13×
Community OrientationOPEN1.63×
Career OrientationPOWER1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Jimmy Buffett audience vs. the country average · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.79×
Luxury OrientationPREMIUM0.80×
Social Media UsageJOY0.85×
0×1.00× baseline2×
Appendix

Explore more audiences

More Country music audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Jimmy Buffett over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/jimmy-buffett-12521” · Methodology