Rascasse Audience Intelligence

Pitbull (rapper) Audience in United States

Pitbull (rapper) has an estimated audience of 2.7M people in United States.

#62among Hip hop in United States#1672among people in United States#1029in Music & Radio

The average Pitbull (rapper) fan in United States is 35.9 years old, more female, and lives primarily in California.

By number of fans, Pitbull (rapper) ranks #61 among the 1357 objects in Hip hop in United States.

Its fans are 3.7 years older than the group average of 32.2.

Women make up 55.4% of the fan base, 6.3 percentage points more than the group average.

Compared with the other 1356 objects in Hip hop, Pitbull (rapper) fans stand out for their interest in Forbes Travel Guide, Molecular gastronomy and Bell hooks.

Most fans live in California, Texas, Florida.

Top affinities include Forbes Travel Guide, Molecular gastronomy, Bell hooks, with strongest over-indexing on Forbes Travel Guide (202.57× the country average).

Demographically, the Pitbull (rapper) audience skews more female with an average age of 35.9, and over-indexes on personality traits such as Sustainability, Design Affinity.

The typical Pitbull (rapper) fan in United States is more female, around 35.9 years old, with strong Sustainability tendencies and a notable affinity for Forbes Travel Guide.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
2.7M
in United States
Gender
55.4%♀
44.6% male
Age
35.9
average years
Country rank
#11147
among all objects in United States
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Pitbull (rapper) fans

55.4% are female, 44.6% are male, average age 35.9.

Fig. 02

Gender split

55.4%
Female
44.6%
Male
Demographic split for Pitbull (rapper) audience in United States
MetricValue
Female55.4%
Male44.6%
Average age35.9
Estimated audience size2.7M
Fig. 03

Age distribution

Ø 35.9
average years
Age distribution of the Pitbull (rapper) audience in United States
Age bracketShare%
16-2427%
25-3423%
35-4421%
45-5418%
55+10%
Fig. 04

Worldwide distribution

27.0%

of the worldwide Pitbull (rapper) audience comes from United States.

Worldwide audience distribution share by country for Pitbull (rapper)
CountryShare
United States27.0%
Brazil7.8%
Germany5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Pitbull (rapper) fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~80K1.30×
02New Mexico~20K1.30×
03Missouri~60K1.28×
04Utah~30K1.23×
05Texas~200K1.21×
06Alabama~50K1.19×
07Georgia~100K1.15×
08California~400K1.14×
09Florida~200K1.14×
10Nevada~30K1.13×
11Arkansas~30K1.11×
12Connecticut~30K1.10×
13North Carolina~100K1.09×
14Indiana~60K1.09×
15Oklahoma~30K1.09×
16Illinois~100K1.07×
17Louisiana~40K1.07×
18Virginia~70K1.04×
19Kentucky~40K1.04×
20Washington~60K1.03×
21New York~200K1.02×
22Kansas~20K1.02×
23South Carolina~40K1.01×
24Maine~10K1.01×
25Pennsylvania~100K1.00×
26Ohio~90K0.99×
27Mississippi~20K0.99×
28Tennessee~60K0.98×
29New Jersey~70K0.97×
30Iowa~20K0.97×
31West Virginia~10K0.97×
32Massachusetts~50K0.96×
33Maryland~50K0.96×
34Nebraska~20K0.96×
35Michigan~80K0.95×
36Oregon~30K0.95×
37Wisconsin~40K0.94×
38Idaho~10K0.92×
39Hawaii~10K0.91×
40Colorado~40K0.90×
41Alaska~5K0.89×
42Rhode Island~8K0.88×
43South Dakota~6K0.87×
44Minnesota~40K0.85×
45Washington, District of Columbia~5K0.84×
46Delaware~7K0.83×
47North Dakota~5K0.82×
48New Hampshire~9K0.80×
49Montana~7K0.76×
50Vermont~4K0.75×
Fig. 06

Affinity by region

Affinity by region — Pitbull (rapper), United States
0.75×1.00×1.30×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Pitbull (rapper) audience vs. the country average
#·InterestCategoryAffinity×
01Forbes Travel GuideBusiness & Career202.57×
02Molecular gastronomyFood & Beverages156.71×
03Bell hooksLiterature133.12×
04Barbie in A Mermaid TaleMovies & TV130.69×
05Perrier-JouëtFood & Beverages118.01×
06KICKZFashion & Accessoires111.55×
07Square foot gardeningHome & Garden90.38×
08Lou GehrigSports82.28×
09Hallucinogen (musician)Music & Radio72.95×
10The Little Mermaid (TV series)Movies & TV63.71×
11Nigella LawsonFood & Beverages59.53×
12Zodiac (film)Movies & TV41.33×
13Crystal CruisesTravel & Leisure40.44×
14ARTnewsArts & Culture32.74×
15Lindsay LohanMovies & TV20.79×
16Guy FieriMovies & TV20.00×
17GmailInternet & Social Media18.94×
18Lonely PlanetTravel & Leisure18.43×
19BurlingtonFashion & Accessoires6.57×
20Dollar TreeShopping5.14×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Pitbull (rapper) audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Pitbull (rapper) audience vs. the country average · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE2.98×
Design AffinityPREMIUM2.84×
Early Adopter MentalityPOWER2.77×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Pitbull (rapper) audience vs. the country average · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.80×
SpiritualityBALANCE0.86×
DIY MentalityTHRILL0.93×
0×1.00× baseline2×
Appendix

Explore more audiences

More Hip hop audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Pitbull (rapper) over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/pitbull-rapper-19272” · Methodology