Joe Jonas Audience in United States

Joe Jonas logo

Joe Jonas has an estimated audience of 3,349,928 people in United States. 75.0% are female, 25.0% are male, average age 33.3. Top regions: California, Texas, Florida. Top brand affinities: Kevin Jonas, Jonas Brothers, Nick Jonas, Millie Bobby Brown, Sabrina Carpenter.

The average Joe Jonas fan in United States is 33.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Kevin Jonas, Jonas Brothers, Nick Jonas, with strongest over-indexing on Kevin Jonas (94.41× the country average). Demographically, the Joe Jonas audience skews more female with an average age of 33.3, and over-indexes on personality traits such as Luxury Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Joe Jonas fans

Demographic split for Joe Jonas audience in United States
MetricValue
Female75.0%
Male25.0%
Average age33.3
Estimated audience size3,349,928

Audience persona

The typical Joe Jonas fan in United States is more female, around 33.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Kevin Jonas.

Top regions in United States

Top regions ranked by reach for Joe Jonas in United States
RegionReachAffinity
California437,0131.19×
Texas336,5721.17×
Florida268,3751.18×
New York243,1431.3×
Pennsylvania131,1991.16×
Illinois126,3061.13×
Ohio110,9021.07×
New Jersey107,8201.27×
Georgia107,6071.04×
North Carolina103,7081.03×
Michigan92,0811.05×
Virginia83,0251.02×
Arizona80,7911.18×
Washington73,5031.09×
Tennessee71,3731.06×
Massachusetts71,2681.08×
Indiana63,2191.03×
Maryland56,9910.99×
Missouri52,5970.97×
South Carolina52,2241.04×
Colorado51,2540.97×
Wisconsin47,9160.95×
Alabama47,7771.02×
Minnesota46,8820.98×
Utah45,1311.5×
Oklahoma42,3471.14×
Kentucky42,0601×
Connecticut41,8281.24×
Louisiana40,1430.93×
Oregon36,6150.95×
Nevada32,1920.99×
Arkansas26,1010.95×
Mississippi24,0790.87×
Kansas23,7390.9×
Iowa23,3170.84×
New Mexico17,2051.02×
Idaho17,1921.02×
Nebraska14,7820.88×
Hawaii13,6590.95×
West Virginia13,5740.87×
New Hampshire11,9790.91×
Rhode Island9,8850.93×
Maine9,8790.82×
Washington, District of Columbia8,9010.88×
Delaware8,2970.9×
Montana6,9040.74×
South Dakota5,8910.76×
North Dakota5,5350.8×
Alaska4,9220.69×
Vermont4,5130.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Joe Jonas audience
BrandAffinityCategory
Kevin Jonas94.41×Music & Radio
Jonas Brothers18.6×Music & Radio
Nick Jonas13.91×Music & Radio
Millie Bobby Brown5.63×Movies & TV
Sabrina Carpenter4.49×Music & Radio
Emily Browning15.16×Movies & TV
Louis Tomlinson14.01×Music & Radio
Zayn Malik10.36×Music & Radio
Joe Manganiello8.27×Movies & TV
Google Docs1.88×Internet & Social Media
Noel Fisher13.74×Movies & TV
Noah Cyrus8.71×Music & Radio
Jessica Alba3.94×Movies & TV
Zac Efron3.76×Movies & TV
Taylor Swift1.78×Music & Radio
Niall Horan7.92×Music & Radio
Nebula5.33×Music & Radio
YouTube Music1.99×Internet & Social Media
Bradley Simpson42.72×Music & Radio
Hilary Duff3.76×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Joe Jonas audience
TraitClusterScore
Luxury OrientationPREMIUM2.9
Design AffinityPREMIUM1.55
SustainabilityBALANCE1.54
Risk AppetiteTHRILL1.36
ExtroversionTHRILL1.35
Pet OwnershipJOY1.33

Worldwide distribution

Worldwide audience distribution share by country for Joe Jonas
CountryShare
United States45.0%
Brazil4.9%
United Kingdom4.8%

See Joe Jonas audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Joe Jonas have in United States?

Joe Jonas has an estimated audience of 3,349,928 people in United States, concentrated in California and Texas.

What is the gender split and age of Joe Jonas fans?

75.0% of Joe Jonas fans are female, 25.0% are male, with an average age of 33.3 years.

Which brands do Joe Jonas fans like most?

Joe Jonas fans show strongest brand affinity for Kevin Jonas (94.41×), Jonas Brothers (18.6×), and Nick Jonas (13.91×) over the country average.

Where do Joe Jonas fans live in United States?

Joe Jonas fans in United States are most concentrated in California (reach 437,013), Texas (reach 336,572), and Florida (reach 268,375). These three regions account for the largest share of the active audience.

What other brands do Joe Jonas fans also like?

Beyond Joe Jonas itself, the audience over-indexes on Jonas Brothers (18.6×), Nick Jonas (13.91×), Millie Bobby Brown (5.63×), and Sabrina Carpenter (4.49×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Joe Jonas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.