Rascasse Audience Intelligence

Joe Jonas Audience in United States

A data profile of the people who buy, follow and care about Joe Jonas in United States — modelled from more than twelve digital signal sources. Joe Jonas has an estimated audience of 3,250,340 people in United States.

The average Joe Jonas fan in United States is 33.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Kevin Jonas, Jonas Brothers, Nick Jonas, with strongest over-indexing on Kevin Jonas (94.41× the country average).

Demographically, the Joe Jonas audience skews more female with an average age of 33.3, and over-indexes on personality traits such as Design Affinity, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Joe Jonas fan in United States is more female, around 33.3 years old, with strong Design Affinity tendencies and a notable affinity for Kevin Jonas.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Joe Jonas profile in United States.

Audience size
3.3M
in United States
Gender
75.0%
25.0% male
Age
33.3
average years
Country rank
#9595
Person in United States
Fig. 01

Search interest · 12-month trend

-19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Joe Jonas fans

75.0% are female, 25.0% are male, average age 33.3.

Fig. 02

Gender split

75.0%
Female
25.0%
Male
Demographic split for Joe Jonas audience in United States
MetricValue
Female75.0%
Male25.0%
Average age33.3
Estimated audience size3,250,340
Fig. 03

Age distribution

Ø 33.3
average years
Age distribution of the Joe Jonas audience in United States
Age bracketShare%
16-1932%
20-2926%
30-3919%
40-4914%
50+9%
Fig. 04

Worldwide distribution

43.6%

of the worldwide Joe Jonas audience comes from United States.

Worldwide audience distribution share by country for Joe Jonas
CountryShare
United States43.6%
Brazil5.3%
United Kingdom4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Joe Jonas audience in United States is strongest.

Fig. 05

Top regions by affinity

Joe Jonas fans by region: top regions in United States
#RegionReachAffinity×
01Utah~40K1.40×
02New Jersey~100K1.28×
03New York~200K1.18×
04Connecticut~40K1.17×
05Oklahoma~40K1.12×
06Texas~300K1.11×
07Arizona~80K1.11×
08Tennessee~70K1.11×
09Arkansas~30K1.10×
10California~400K1.09×
11Ohio~100K1.09×
12Florida~200K1.08×
13Pennsylvania~100K1.08×
14Kentucky~50K1.08×
15New Mexico~20K1.08×
16Rhode Island~10K1.07×
17Illinois~100K1.06×
18Massachusetts~70K1.05×
19Idaho~20K1.04×
20Indiana~60K1.02×
21South Carolina~50K1.02×
22Nevada~30K1.02×
23Michigan~90K1.01×
24Delaware~9K1.01×
25North Carolina~100K1.00×
26Washington~70K1.00×
27Missouri~50K1.00×
28Virginia~80K0.99×
29Alabama~50K0.99×
30New Hampshire~10K0.98×
31Georgia~100K0.97×
32Kansas~30K0.97×
33Nebraska~20K0.97×
34Maryland~60K0.96×
35Louisiana~40K0.96×
36West Virginia~10K0.96×
37Wisconsin~50K0.95×
38Minnesota~50K0.95×
39Hawaii~10K0.95×
40Iowa~30K0.94×
41Mississippi~30K0.92×
42Colorado~50K0.91×
43Oregon~40K0.91×
44North Dakota~6K0.89×
45Maine~10K0.84×
46Washington, District of Columbia~8K0.83×
47South Dakota~6K0.83×
48Montana~8K0.82×
49Vermont~5K0.82×
50Alaska~5K0.76×
Fig. 06

Affinity by region

Affinity by region — Joe Jonas, United States
0.76×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Joe Jonas audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Joe Jonas audience
#·InterestCategoryAffinity×
01Kevin JonasMusic & Radio94.41×
02Bradley SimpsonMusic & Radio42.72×
03Jonas BrothersMusic & Radio18.60×
04Emily BrowningMovies & TV15.16×
05Louis TomlinsonMusic & Radio14.01×
06Nick JonasMusic & Radio13.91×
07Noel FisherMovies & TV13.74×
08Zayn MalikMusic & Radio10.36×
09Noah CyrusMusic & Radio8.71×
10Joe ManganielloMovies & TV8.27×
11Niall HoranMusic & Radio7.92×
12Millie Bobby BrownMovies & TV5.63×
13NebulaMusic & Radio5.33×
14Sabrina CarpenterMusic & Radio4.49×
15Jessica AlbaMovies & TV3.94×
16Zac EfronMovies & TV3.76×
17Hilary DuffMovies & TV3.76×
18YouTube MusicInternet & Social Media1.99×
19Google DocsInternet & Social Media1.88×
20Taylor SwiftMusic & Radio1.78×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Joe Jonas audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Joe Jonas audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.35×
Luxury OrientationPREMIUM1.16×
PatriotismCONSERVATISM1.15×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Joe Jonas audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.95×
Community OrientationOPEN0.97×
Need for SecurityCONSERVATISM0.97×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Joe Jonas have in United States?

Joe Jonas has an estimated audience of 3,250,340 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Joe Jonas fans?

75.0% of Joe Jonas fans are female, 25.0% are male, with an average age of 33.3 years.

03

Which brands do Joe Jonas fans like most?

Joe Jonas fans show strongest brand affinity for Kevin Jonas (94.41×), Jonas Brothers (18.6×), and Nick Jonas (13.91×) over the country average.

04

Where do Joe Jonas fans live in United States?

Joe Jonas fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Joe Jonas fans also like?

Beyond Joe Jonas itself, the audience over-indexes on Jonas Brothers (18.6×), Nick Jonas (13.91×), Millie Bobby Brown (5.63×), and Sabrina Carpenter (4.49×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Joe Jonas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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