Rascasse Audience Intelligence

Jonas Brothers Audience in United States

Jonas Brothers has an estimated audience of 3.9M people in United States.

#25among Band in United States#1066among people in United States#703in Music & Radio

The average Jonas Brothers fan in United States is 32.9 years old, more female, and lives primarily in California.

By number of fans, Jonas Brothers ranks #25 among the 4437 objects in Band in United States — 1.3× the group median.

Its fans are 5.2 years younger than the group average of 38.1.

Women make up 70.8% of the fan base, 18.7 percentage points more than the group average.

Compared with the other 4436 objects in Band, Jonas Brothers fans stand out for their interest in Niall Horan, USC Trojans men's basketball and Stuffing.

Interest is seasonal: August, September and November account for 36% of the year's searches, February is the quietest month.

Most fans live in California, Texas, New York.

Top affinities include Niall Horan, USC Trojans men's basketball, Stuffing, with strongest over-indexing on Niall Horan (31.72× the country average).

Demographically, the Jonas Brothers audience skews more female with an average age of 32.9, and over-indexes on personality traits such as Design Affinity, Luxury Orientation.

The typical Jonas Brothers fan in United States is more female, around 32.9 years old, with strong Design Affinity tendencies and a notable affinity for Niall Horan.

Category: Music & Radio · Type: Person · Subtype: Band

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
3.9M
in United States
Gender
70.8%♀
29.2% male
Age
32.9
average years
Country rank
#8404
among all objects in United States
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Jonas Brothers fans

70.8% are female, 29.2% are male, average age 32.9.

Fig. 02

Gender split

70.8%
Female
29.2%
Male
Demographic split for Jonas Brothers audience in United States
MetricValue
Female70.8%
Male29.2%
Average age32.9
Estimated audience size3.9M
Fig. 03

Age distribution

Ø 32.9
average years
Age distribution of the Jonas Brothers audience in United States
Age bracketShare%
16-2441%
25-3422%
35-4413%
45-5412%
55+12%
Fig. 04

Worldwide distribution

47.1%

of the worldwide Jonas Brothers audience comes from United States.

Worldwide audience distribution share by country for Jonas Brothers
CountryShare
United States47.1%
Brazil7.2%
Canada5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Jonas Brothers fans by region: top regions in United States
#RegionReachAffinity×
01Utah~60K1.59×
02New Jersey~200K1.42×
03Arkansas~50K1.37×
04Rhode Island~20K1.30×
05New Mexico~30K1.18×
06Kansas~40K1.14×
07New York~300K1.11×
08Oklahoma~50K1.11×
09New Hampshire~20K1.10×
10Michigan~100K1.09×
11Tennessee~90K1.09×
12Nebraska~20K1.09×
13Massachusetts~90K1.07×
14Connecticut~40K1.07×
15Ohio~100K1.06×
16Nevada~40K1.06×
17Iowa~40K1.06×
18Pennsylvania~200K1.05×
19Missouri~70K1.05×
20Florida~300K1.03×
21Louisiana~60K1.03×
22Illinois~200K1.02×
23Colorado~70K1.02×
24Idaho~20K1.02×
25Wisconsin~70K1.01×
26Texas~300K0.99×
27Indiana~80K0.99×
28North Carolina~100K0.98×
29Kentucky~50K0.98×
30Arizona~90K0.97×
31California~400K0.96×
32South Carolina~60K0.96×
33Virginia~90K0.95×
34Maryland~70K0.92×
35Minnesota~60K0.92×
36West Virginia~20K0.91×
37Oregon~40K0.89×
38Delaware~10K0.89×
39Wyoming~6K0.89×
40Washington~80K0.88×
41North Dakota~8K0.87×
42Maine~10K0.86×
43Hawaii~10K0.85×
44Georgia~100K0.84×
45Alabama~50K0.83×
46South Dakota~9K0.83×
47Montana~10K0.82×
48Mississippi~30K0.81×
49Vermont~6K0.80×
50Alaska~7K0.79×
Fig. 06

Affinity by region

Affinity by region — Jonas Brothers, United States
0.79×1.00×1.59×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Jonas Brothers audience vs. the country average
#·InterestCategoryAffinity×
01Niall HoranMusic & Radio31.72×
02USC Trojans men's basketballSports29.64×
03StuffingFood & Beverages26.43×
045 Seconds of SummerMusic & Radio24.93×
05Louis TomlinsonMusic & Radio22.37×
06Kevin JonasMusic & Radio22.36×
07HalseyMusic & Radio19.20×
08Bridgit MendlerMovies & TV17.42×
09Joe JonasMusic & Radio17.07×
10Avan JogiaMovies & TV16.46×
11Mads MikkelsenMovies & TV14.15×
12Josh HutchersonMovies & TV11.85×
13Cynthia ErivoMovies & TV9.46×
14Billie EilishMusic & Radio8.32×
15Hailee SteinfeldMovies & TV8.25×
16Sabrina CarpenterMusic & Radio7.24×
17Olivia DeanMusic & Radio7.18×
18Madison BeerMusic & Radio6.86×
19Tom HollandMovies & TV6.47×
20Justin BieberMusic & Radio5.94×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Jonas Brothers audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Jonas Brothers audience vs. the country average · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.19×
Luxury OrientationPREMIUM1.14×
Early Adopter MentalityPOWER1.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Jonas Brothers audience vs. the country average · Rather not
TraitClusterDeviationScore
Career OrientationPOWER0.72×
Need for SecurityCONSERVATISM0.73×
Quality AwarenessPREMIUM0.77×
0×1.00× baseline2×
Appendix

Explore more audiences

More Band audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Jonas Brothers over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/jonas-brothers-1118” · Methodology