Kevin Jonas Audience in United States

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Kevin Jonas has an estimated audience of 1,654,863 people in United States. 77.7% are female, 22.3% are male, average age 33.3. Top regions: California, Texas, Florida. Top brand affinities: Goop, Tezz, John Havlicek, Elsword, Combat sport.

The average Kevin Jonas fan in United States is 33.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Goop, Tezz, John Havlicek, with strongest over-indexing on Goop (30.77× the country average). Demographically, the Kevin Jonas audience skews more female with an average age of 33.3, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Kevin Jonas fans

Demographic split for Kevin Jonas audience in United States
MetricValue
Female77.7%
Male22.3%
Average age33.3
Estimated audience size1,654,863

Audience persona

The typical Kevin Jonas fan in United States is more female, around 33.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Kevin Jonas in United States
RegionReachAffinity
California193,8251.07×
Texas162,2331.14×
Florida121,8981.09×
New York108,2001.17×
New Jersey73,2731.74×
Pennsylvania63,4481.14×
Illinois59,6931.08×
Ohio54,3251.07×
Georgia54,3081.07×
North Carolina54,1341.09×
Michigan47,9571.11×
Virginia41,3031.02×
Arizona36,3601.08×
Tennessee35,1491.06×
Massachusetts33,9261.04×
Indiana31,4781.04×
Washington29,9630.9×
Maryland28,0040.98×
Missouri27,9981.05×
South Carolina25,7871.04×
Colorado25,1970.97×
Wisconsin24,1350.97×
Kentucky22,3091.08×
Minnesota22,0170.93×
Alabama21,9060.95×
Louisiana21,5471.01×
Utah21,0491.42×
Oklahoma20,5751.12×
Connecticut18,2401.1×
Oregon17,5610.93×
Nevada15,4880.97×
Arkansas14,1031.03×
Mississippi13,6411×
Kansas12,9460.99×
Iowa12,6690.93×
Idaho8,0090.97×
Nebraska7,6750.92×
New Mexico7,4810.9×
West Virginia7,4510.97×
New Hampshire6,3770.98×
Hawaii5,9180.83×
Rhode Island5,0710.96×
Maine4,9530.84×
Delaware4,4210.97×
Washington, District of Columbia3,8090.77×
Montana3,5020.76×
South Dakota3,2920.86×
North Dakota2,8640.84×
Alaska2,3190.66×
Vermont2,0810.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kevin Jonas audience
BrandAffinityCategory
Goop30.77×Internet & Social Media
Tezz14.42×Movies & TV
John Havlicek30.63×Sports
Elsword30×Games
Combat sport2.71×Sports
Dog breed1.94×Pets & Animals
Bank account3.81×Business & Career
Nationality3.27×Politics & Society
Jeep Grand Cherokee (WJ)8.28×Cars & Mobility
Collectable1.62×Kids & Family
Fantasy Earth: Zero10.86×Games
Women's empowerment3.89×Politics & Society
Israel1.87×Travel & Leisure
REC TEC Grills14.77×Sports
Guy Fieri2.99×Movies & TV
Mothercare2.39×Kids & Family
Natural rubber1.51×Cars & Mobility
JDSU2.16×Business & Career
Home staging3.13×Home & Garden
Voter registration2.79×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kevin Jonas audience
TraitClusterScore
Luxury OrientationPREMIUM2.86
Risk AppetiteTHRILL2.23
SustainabilityBALANCE1.62
Design AffinityPREMIUM1.5
ExtroversionTHRILL1.4
Pet OwnershipJOY1.34

Worldwide distribution

Worldwide audience distribution share by country for Kevin Jonas
CountryShare
United States57.7%
Canada5.6%
United Kingdom4.7%

See Kevin Jonas audiences in other countries

More Rock audiences in United States

Frequently asked questions

How many fans does Kevin Jonas have in United States?

Kevin Jonas has an estimated audience of 1,654,863 people in United States, concentrated in California and Texas.

What is the gender split and age of Kevin Jonas fans?

77.7% of Kevin Jonas fans are female, 22.3% are male, with an average age of 33.3 years.

Which brands do Kevin Jonas fans like most?

Kevin Jonas fans show strongest brand affinity for Goop (30.77×), Tezz (14.42×), and John Havlicek (30.63×) over the country average.

Where do Kevin Jonas fans live in United States?

Kevin Jonas fans in United States are most concentrated in California (reach 193,825), Texas (reach 162,233), and Florida (reach 121,898). These three regions account for the largest share of the active audience.

What other brands do Kevin Jonas fans also like?

Beyond Kevin Jonas itself, the audience over-indexes on Tezz (14.42×), John Havlicek (30.63×), Elsword (30×), and Combat sport (2.71×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kevin Jonas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.