Kevin Jonas Audience in United States

Kevin Jonas has an estimated audience of 1,654,863 people in United States. 77.7% are female, 22.3% are male, average age 33.3. Top regions: California, Texas, Florida. Top brand affinities: Joe Jonas, Julia Roberts, Courteney Cox, Autism Awareness, Rebecca Ferguson.

The average Kevin Jonas fan in United States is 33.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Joe Jonas, Julia Roberts, Courteney Cox, with strongest over-indexing on Joe Jonas (96.38× the country average). Demographically, the Kevin Jonas audience skews more female with an average age of 33.3, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Kevin Jonas fans

Demographic split for Kevin Jonas audience in United States
MetricValue
Female77.7%
Male22.3%
Average age33.3
Estimated audience size1,654,863

Audience persona

The typical Kevin Jonas fan in United States is more female, around 33.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Joe Jonas.

Top regions in United States

Top regions ranked by reach for Kevin Jonas in United States
RegionReachAffinity
California193,8251.07×
Texas162,2331.14×
Florida121,8981.09×
New York108,2001.17×
New Jersey73,2731.74×
Pennsylvania63,4481.14×
Illinois59,6931.08×
Ohio54,3251.07×
Georgia54,3081.07×
North Carolina54,1341.09×
Michigan47,9571.11×
Virginia41,3031.02×
Arizona36,3601.08×
Tennessee35,1491.06×
Massachusetts33,9261.04×
Indiana31,4781.04×
Washington29,9630.9×
Maryland28,0040.98×
Missouri27,9981.05×
South Carolina25,7871.04×
Colorado25,1970.97×
Wisconsin24,1350.97×
Kentucky22,3091.08×
Minnesota22,0170.93×
Alabama21,9060.95×
Louisiana21,5471.01×
Utah21,0491.42×
Oklahoma20,5751.12×
Connecticut18,2401.1×
Oregon17,5610.93×
Nevada15,4880.97×
Arkansas14,1031.03×
Mississippi13,6411×
Kansas12,9460.99×
Iowa12,6690.93×
Idaho8,0090.97×
Nebraska7,6750.92×
New Mexico7,4810.9×
West Virginia7,4510.97×
New Hampshire6,3770.98×
Hawaii5,9180.83×
Rhode Island5,0710.96×
Maine4,9530.84×
Delaware4,4210.97×
Washington, District of Columbia3,8090.77×
Montana3,5020.76×
South Dakota3,2920.86×
North Dakota2,8640.84×
Alaska2,3190.66×
Vermont2,0810.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kevin Jonas audience
BrandAffinityCategory
Joe Jonas96.38×Music & Radio
Julia Roberts25.88×Movies & TV
Courteney Cox30.77×Movies & TV
Autism Awareness19.03×Health
Rebecca Ferguson28.47×Movies & TV
Diabetes mellitus awareness12.48×Health
Jonas Brothers28.87×Music & Radio
Disneyland Paris17.93×Travel & Leisure
Björk32.54×Music & Radio
Kia Sportage30×Cars & Mobility
Charlize Theron17.46×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Idina Menzel27.38×Movies & TV
Joe Manganiello19.05×Movies & TV
Income tax13.19×Business & Career
Oysho33.61×Fashion & Accessoires
Lea Michele26.77×Movies & TV
Horoscope9.05×Health
Superman2.58×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kevin Jonas audience
TraitClusterScore
Luxury OrientationPREMIUM2.86
Risk AppetiteTHRILL2.23
SustainabilityBALANCE1.62
Design AffinityPREMIUM1.5
ExtroversionTHRILL1.4
Pet OwnershipJOY1.34

Worldwide distribution

Worldwide audience distribution share by country for Kevin Jonas
CountryShare
United States57.7%
Canada5.6%
United Kingdom4.7%

See Kevin Jonas audiences in other countries

More Rock audiences in United States

Frequently asked questions

How many fans does Kevin Jonas have in United States?

Kevin Jonas has an estimated audience of 1,654,863 people in United States, concentrated in California and Texas.

What is the gender split and age of Kevin Jonas fans?

77.7% of Kevin Jonas fans are female, 22.3% are male, with an average age of 33.3 years.

Which brands do Kevin Jonas fans like most?

Kevin Jonas fans show strongest brand affinity for Joe Jonas (96.38×), Julia Roberts (25.88×), and Courteney Cox (30.77×) over the country average.

Where do Kevin Jonas fans live in United States?

Kevin Jonas fans in United States are most concentrated in California (reach 193,825), Texas (reach 162,233), and Florida (reach 121,898). These three regions account for the largest share of the active audience.

What other brands do Kevin Jonas fans also like?

Beyond Kevin Jonas itself, the audience over-indexes on Julia Roberts (25.88×), Courteney Cox (30.77×), Autism Awareness (19.03×), and Rebecca Ferguson (28.47×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kevin Jonas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.