Rascasse Audience Intelligence

Manorama Online Audience in United Arab Emirates

A data profile of the people who buy, follow and care about Manorama Online in United Arab Emirates — modelled from more than twelve digital signal sources. Manorama Online has an estimated audience of 2,783,202 people in United Arab Emirates.

#1among Newspaper in United Arab Emirates
#16among Website / Newspaper / Magazine in United Arab Emirates
#5in News

The average Manorama Online fan in United Arab Emirates is 38.2 years old, more male, and lives primarily in Dubai.

The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.

Top brand affinities include Online newspaper, FIFA World Cup, Radio, with strongest over-indexing on Online newspaper (5.23× the country average).

Demographically, the Manorama Online audience skews more male with an average age of 38.2, and over-indexes on personality traits such as Convenience Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.

The typical Manorama Online fan in United Arab Emirates is more male, around 38.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Online newspaper.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Manorama Online profile in United Arab Emirates.

Audience size
2.8M
in United Arab Emirates
Gender
16.1%
83.9% male
Age
38.2
average years
Country rank
#185
Website / Newspaper / Magazine in United Arab Emirates
Fig. 01

Search interest · 12-month trend

+25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Manorama Online

16.1% are female, 83.9% are male, average age 38.2.

Fig. 02

Gender split

16.1%
Female
83.9%
Male
Demographic split for Manorama Online audience in United Arab Emirates
MetricValue
Female16.1%
Male83.9%
Average age38.2
Estimated audience size2,783,202
Fig. 03

Age distribution

Ø 38.2
average years
Age distribution of the Manorama Online audience in United Arab Emirates
Age bracketShare%
16-194%
20-2934%
30-3934%
40-4921%
50+6%
Fig. 04

Worldwide distribution

17.9%

of the worldwide Manorama Online audience comes from United Arab Emirates.

Worldwide audience distribution share by country for Manorama Online
CountryShare
India43.1%
United Arab Emirates17.9%
United Kingdom4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Arab Emirates average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Manorama Online audience in United Arab Emirates is strongest.

Fig. 05

Top regions by affinity

Manorama Online fans by region: top regions in United Arab Emirates
#RegionReachAffinity×
01Emirate of Sharjah~800K1.29×
02Emirate of Abu Dhabi~1M1.06×
03Emirate of Ajman~300K0.99×
04Fujairah~70K0.98×
05Dubai~2M0.88×
06Ras Al Khaimah~100K0.80×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Manorama Online audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Manorama Online audience
#·InterestCategoryAffinity×
01Online newspaperNews5.23×
02Film festivalMovies & TV4.73×
03Home automationTechnology & Electronics4.73×
04JudaismPolitics & Society4.42×
05Low-cost carrierTravel & Leisure4.03×
06AyurvedaHealth3.54×
07BuddhismHealth3.27×
08Vehicle insuranceCars & Mobility2.62×
09Smart deviceTechnology & Electronics2.57×
10RedditInternet & Social Media2.56×
11HinduismPolitics & Society2.45×
12RadioTechnology & Electronics2.14×
13HypermarketShopping2.13×
14TelecommunicationTechnology & Electronics1.72×
15Documentary moviesMovies & TV1.66×
16SUVsCars & Mobility1.60×
17FIFA World CupSports1.57×
18Drama moviesMovies & TV1.57×
19Bollywood moviesMovies & TV1.56×
20CarrefourShopping1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Manorama Online audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Manorama Online audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.78×
SpiritualityBALANCE2.28×
Community OrientationOPEN1.83×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Manorama Online audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.56×
Design AffinityPREMIUM0.59×
DIY MentalityTHRILL0.62×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Manorama Online have in United Arab Emirates?

Manorama Online has an estimated audience of 2,783,202 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.

02

What is the gender split and age of Manorama Online fans?

16.1% of Manorama Online fans are female, 83.9% are male, with an average age of 38.2 years.

03

Which brands do Manorama Online fans like most?

Manorama Online fans show strongest brand affinity for Online newspaper (5.23×), FIFA World Cup (1.57×), and Radio (2.14×) over the country average.

04

Where do Manorama Online fans live in United Arab Emirates?

Manorama Online fans in United Arab Emirates are most concentrated in Dubai (reach ~2M), Emirate of Abu Dhabi (reach ~1M), and Emirate of Sharjah (reach ~800K). These three regions account for the largest share of the active audience.

05

What other brands do Manorama Online fans also like?

Beyond Manorama Online itself, the audience over-indexes on FIFA World Cup (1.57×), Radio (2.14×), Film festival (4.73×), and Buddhism (3.27×) compared to the United Arab Emirates average.

Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Arab Emirates who actively search for Manorama Online. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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