Rascasse Audience Intelligence

River Plate Audience in Argentina

A data profile of the people who buy, follow and care about River Plate in Argentina — modelled from more than twelve digital signal sources. River Plate has an estimated audience of 5,608,388 people in Argentina.

River Plate has an estimated audience of 5,608,388 people in Argentina. 29.9% are female, 70.1% are male, average age 36.0.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the River Plate profile in Argentina.

Audience size
5.6M
in Argentina
Gender
29.9%
70.1% male
Age
36.0
average years
Country rank
#43
Team in Argentina
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of River Plate fans

29.9% are female, 70.1% are male, average age 36.0.

Fig. 02

Gender split

29.9%
Female
70.1%
Male
Demographic split for River Plate audience in Argentina
MetricValue
Female29.9%
Male70.1%
Average age36.0
Estimated audience size5,608,388
Fig. 03

Age distribution

Ø 36.0
average years
Age distribution of the River Plate audience in Argentina
Age bracketShare%
16-1926%
20-2924%
30-3919%
40-4916%
50+15%
Fig. 04

Worldwide distribution

48.0%

of the worldwide River Plate audience comes from Argentina.

Worldwide audience distribution share by country for River Plate
CountryShare
Argentina48.0%
Brazil30.2%
United States3.8%
Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in Argentina who actively search for River Plate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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