A data profile of the people who buy, follow and care about Jannik Sinner in Australia — modelled from more than twelve digital signal sources. Jannik Sinner has an estimated audience of 2,497,700 people in Australia.
Jannik Sinner has an estimated audience of 2,497,700 people in Australia. 41.9% are female, 58.1% are male, average age 44.2. Top brand affinities: Novak Djokovic, Andy Murray, Women's Tennis Association, US Open (tennis), Rafael Nadal.
Top brand affinities include Novak Djokovic, Andy Murray, Women's Tennis Association, with strongest over-indexing on Novak Djokovic (15.75× the country average).
Demographically, the Jannik Sinner audience skews more male with an average age of 44.2, and over-indexes on personality traits such as Career Orientation, Indulgence.
The typical Jannik Sinner fan in Australia is more male, around 44.2 years old, with strong Career Orientation tendencies and a notable affinity for Novak Djokovic.
The key figures that characterise the Jannik Sinner profile in Australia.
41.9% are female, 58.1% are male, average age 44.2.
| Metric | Value |
|---|---|
| Female | 41.9% |
| Male | 58.1% |
| Average age | 44.2 |
| Estimated audience size | 2,497,700 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 16% | |
| 30-39 | 16% | |
| 40-49 | 17% | |
| 50+ | 38% |
of the worldwide Jannik Sinner audience comes from Australia.
| Country | Share |
|---|---|
| Italy | 43.3% |
| United States | 8.7% |
| Spain | 4.9% |
The strongest cross-interests of the Jannik Sinner audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Andy Murray | Sports | 49.20× | ||
| 02 | Novak Djokovic | Sports | 15.75× | ||
| 03 | Women's Tennis Association | Sports | 15.53× | ||
| 04 | Rafael Nadal | Sports | 11.63× | ||
| 05 | Alexander Zverev | Sports | 8.50× | ||
| 06 | US Open (tennis) | Sports | 8.46× | ||
| 07 | Serena Williams | Sports | 7.99× | ||
| 08 | Roger Federer | Sports | 7.27× | ||
| 09 | The Championships, Wimbledon | Sports | 5.23× | ||
| 10 | Pickleball | Sports | 4.91× | ||
| 11 | Davis Cup | Sports | 4.14× | ||
| 12 | Australian Open | Sports | 3.86× | ||
| 13 | Manchester City F.C. | Sports | 2.65× | ||
| 14 | Real Madrid C.F. | Sports | 2.30× | ||
| 15 | Manchester United F.C. | Sports | 2.17× | ||
| 16 | PGA Tour | Sports | 2.07× | ||
| 17 | FIFA World Cup | Sports | 2.05× | ||
| 18 | Tennis | Sports | 1.83× | ||
| 19 | Tabloid (newspaper format) | Literature | 1.65× | ||
| 20 | Cotton On | Fashion & Accessoires | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.26× | |
| Indulgence | JOY | 1.20× | |
| Spirituality | BALANCE | 1.16× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.66× | |
| Mindfulness | BALANCE | 0.73× | |
| Need for Security | CONSERVATISM | 0.74× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Australia who actively search for Jannik Sinner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Australia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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