A data profile of the people who buy, follow and care about GeoGuessr in Switzerland — modelled from more than twelve digital signal sources. GeoGuessr has an estimated audience of 875,693 people in Switzerland.
GeoGuessr has an estimated audience of 875,693 people in Switzerland. 38.4% are female, 61.6% are male, average age 37.2. Top brand affinities: Assassin's Creed, The Salvation Army, Gizmodo, Transfermarkt, The Verge.
Top brand affinities include Assassin's Creed, The Salvation Army, Gizmodo, with strongest over-indexing on Assassin's Creed (12.9× the country average).
Demographically, the GeoGuessr audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Early Adopter Mentality, Social Media Usage.
The typical GeoGuessr fan in Switzerland is more male, around 37.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Assassin's Creed.
The key figures that characterise the GeoGuessr profile in Switzerland.
38.4% are female, 61.6% are male, average age 37.2.
| Metric | Value |
|---|---|
| Female | 38.4% |
| Male | 61.6% |
| Average age | 37.2 |
| Estimated audience size | 875,693 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 20% | |
| 30-39 | 16% | |
| 40-49 | 19% | |
| 50+ | 18% |
of the worldwide GeoGuessr audience comes from Switzerland.
| Country | Share |
|---|---|
| United States | 29.2% |
| United Kingdom | 8.9% |
| Germany | 8.3% |
The strongest cross-interests of the GeoGuessr audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gizmodo | Technology & Electronics | 20.30× | ||
| 02 | The Salvation Army | Politics & Society | 14.39× | ||
| 03 | Assassin's Creed | Games | 12.90× | ||
| 04 | The Verge | Technology & Electronics | 11.97× | ||
| 05 | GeForce | Technology & Electronics | 10.48× | ||
| 06 | Nvidia | Technology & Electronics | 6.46× | ||
| 07 | Bowling | Sports | 5.62× | ||
| 08 | The Legend of Zelda | Games | 4.76× | ||
| 09 | Transfermarkt | Sports | 3.61× | ||
| 10 | Snapchat | Internet & Social Media | 3.37× | ||
| 11 | Twitch | Games | 3.20× | ||
| 12 | Tottenham Hotspur F.C. | Sports | 3.07× | ||
| 13 | Pokémon | Games | 2.47× | ||
| 14 | Uniqlo | Shopping | 2.46× | ||
| 15 | La Liga | Sports | 2.27× | ||
| 16 | Manchester City F.C. | Sports | 2.19× | ||
| 17 | Comics | Literature | 2.17× | ||
| 18 | Aldi | Shopping | 1.66× | ||
| 19 | FC Bayern Munich | Sports | 1.62× | ||
| 20 | Drop shipping | Shopping | 1.60× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.49× | |
| Social Media Usage | JOY | 1.39× | |
| Sustainability | BALANCE | 1.20× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.57× | |
| DIY Mentality | THRILL | 0.64× | |
| Creativity | OPEN | 0.69× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Switzerland who actively search for GeoGuessr. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Switzerland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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