Rascasse Audience Intelligence

GMX Mail Audience in Switzerland

A data profile of the people who buy, follow and care about GMX Mail in Switzerland — modelled from more than twelve digital signal sources. GMX Mail has an estimated audience of 1,354,039 people in Switzerland.

#29among Website / Newspaper / Magazine in Switzerland
#16in Internet & Social Media

The average GMX Mail fan in Switzerland is 48.1 years old, more female, and lives primarily in Canton of Zürich.

The audience is concentrated in Canton of Zürich, Canton of Bern, Aargau.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the GMX Mail profile in Switzerland.

Audience size
1.4M
in Switzerland
Gender
58.7%♀
41.3% male
Age
48.1
average years
Country rank
#333
Website / Newspaper / Magazine in Switzerland
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of GMX Mail

58.7% are female, 41.3% are male, average age 48.1.

Fig. 02

Gender split

58.7%
Female
41.3%
Male
Demographic split for GMX Mail audience in Switzerland
MetricValue
Female58.7%
Male41.3%
Average age48.1
Estimated audience size1,354,039
Fig. 03

Age distribution

Ø 48.1
average years
Age distribution of the GMX Mail audience in Switzerland
Age bracketShare%
16-190%
20-2914%
30-3918%
40-4931%
50+37%
Fig. 04

Worldwide distribution

11.0%

of the worldwide GMX Mail audience comes from Switzerland.

Worldwide audience distribution share by country for GMX Mail
CountryShare
Germany51.3%
Austria23.1%
Switzerland11.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Switzerland average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the GMX Mail audience in Switzerland is strongest.

Fig. 05

Top regions by affinity

GMX Mail fans by region: top regions in Switzerland
#RegionReachAffinity×
01Canton of Bern~200K1.81×
02Aargau~200K1.78×
03Canton of St. Gallen~100K1.66×
04Thurgau~60K1.66×
05Luzern~90K1.60×
06Basel-Landschaft~50K1.52×
07Basel-City~80K1.47×
08Canton of Zürich~300K1.46×
09Solothurn~50K1.45×
10Schaffhausen~20K1.42×
11Graubünden~40K1.28×
12Schwyz~30K1.27×
13Canton of Zug~20K1.08×
14Canton of Nidwalden~5K1.04×
15Appenzell Ausserrhoden~6K1.00×
16Uri~4K0.97×
17Canton of Glarus~4K0.75×
18Canton of Obwalden~4K0.71×
19Appenzell Innerrhoden<1K0.46×
20Ticino~20K0.39×
21Valais~20K0.39×
22Fribourg~20K0.39×
23Jura~3K0.31×
24Vaud~30K0.23×
25Neuchatel~6K0.21×
26Canton of Geneva~10K0.14×
Appendix

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How to read this data

Audience size is the estimated number of people in Switzerland who actively search for GMX Mail. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Switzerland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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