Rascasse Audience Intelligence

ASAP Rocky Audience in Germany

A data profile of the people who buy, follow and care about ASAP Rocky in Germany — modelled from more than twelve digital signal sources. ASAP Rocky has an estimated audience of 759,380 people in Germany.

#28among Hip hop in Germany#1342among Person in Germany#864in Music & Radio

The average ASAP Rocky fan in Germany is 28.5 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Travis Scott, Paris Saint-Germain Féminines, TikTok, with strongest over-indexing on Travis Scott (16.15× the country average).

Demographically, the ASAP Rocky audience skews more male with an average age of 28.5, and over-indexes on personality traits such as Early Adopter Mentality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical ASAP Rocky fan in Germany is more male, around 28.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Travis Scott.

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the ASAP Rocky profile in Germany.

Audience size
759K
in Germany
Gender
41.5%♀
58.5% male
Age
28.5
average years
Country rank
#8276
Person in Germany
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of ASAP Rocky fans

41.5% are female, 58.5% are male, average age 28.5.

Fig. 02

Gender split

41.5%
Female
58.5%
Male
Demographic split for ASAP Rocky audience in Germany
MetricValue
Female41.5%
Male58.5%
Average age28.5
Estimated audience size759,380
Fig. 03

Age distribution

Ø 28.5
average years
Age distribution of the ASAP Rocky audience in Germany
Age bracketShare%
16-1951%
20-2922%
30-3913%
40-499%
50+5%
Fig. 04

Worldwide distribution

4.5%

of the worldwide ASAP Rocky audience comes from Germany.

Worldwide audience distribution share by country for ASAP Rocky
CountryShare
United States39.7%
Germany4.5%
United Kingdom4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the ASAP Rocky audience in Germany is strongest.

Fig. 05

Top regions by affinity

ASAP Rocky fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~50K1.53×
02Hamburg~20K1.34×
03Hessen~70K1.25×
04Bayern~100K1.13×
05Baden-Württemberg~100K1.12×
06Nordrhein-Westfalen~200K1.11×
07Bremen~7K1.11×
08Rheinland-Pfalz~40K0.97×
09Niedersachsen~70K0.94×
10Schleswig-Holstein~30K0.91×
11Saarland~8K0.84×
12Sachsen~30K0.82×
13Brandenburg~20K0.80×
14Thüringen~10K0.75×
15Mecklenburg-Vorpommern~10K0.73×
16Sachsen-Anhalt~10K0.70×
Fig. 06

Affinity by region

Affinity by region — ASAP Rocky, Germany
0.70×1.00×1.53×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the ASAP Rocky audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for ASAP Rocky audience
#·InterestCategoryAffinity×
01Young ThugMusic & Radio24.92×
02T.I.Music & Radio21.48×
03Playboi CartiMusic & Radio20.17×
04MigosMusic & Radio18.94×
05Paris TexasMusic & Radio18.44×
06Tyler, The CreatorMusic & Radio18.25×
07Travis ScottMusic & Radio16.15×
08Gigi HadidFashion & Accessoires14.73×
09Paris Saint-Germain FémininesSports11.43×
10Underground hip hopMusic & Radio7.06×
11NBA FinalsSports6.84×
12SellpyFashion & Accessoires6.31×
13Sneaker collectingFashion & Accessoires5.25×
14HaftbefehlMusic & Radio5.24×
15TwitchGames3.80×
16TikTokInternet & Social Media3.11×
17SportsSports1.91×
18FIFA World CupSports1.79×
19Arts and musicArts & Culture1.74×
20Business and industryBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the ASAP Rocky audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by ASAP Rocky audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.38×
Social Media UsageJOY1.44×
Healthy LifestyleBALANCE1.38×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by ASAP Rocky audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.52×
Quality AwarenessPREMIUM0.58×
Family OrientationCONSERVATISM0.64×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does ASAP Rocky have in Germany?

ASAP Rocky has an estimated audience of 759,380 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of ASAP Rocky fans?

41.5% of ASAP Rocky fans are female, 58.5% are male, with an average age of 28.5 years.

03

Which brands do ASAP Rocky fans like most?

ASAP Rocky fans show strongest brand affinity for Travis Scott (16.15×), Paris Saint-Germain Féminines (11.43×), and TikTok (3.11×) over the country average.

04

Where do ASAP Rocky fans live in Germany?

ASAP Rocky fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do ASAP Rocky fans also like?

Beyond ASAP Rocky itself, the audience over-indexes on Paris Saint-Germain Féminines (11.43×), TikTok (3.11×), Underground hip hop (7.06×), and Young Thug (24.92×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See ASAP Rocky audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for ASAP Rocky. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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