ASAP Rocky Audience in Germany
ASAP Rocky has an estimated audience of 776,334 people in Germany. 41.5% are female, 58.5% are male, average age 28.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Travis Scott, Paris Saint-Germain Féminines, TikTok, Underground hip hop, Yahoo!ショッピング.
The average ASAP Rocky fan in Germany is 28.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Travis Scott, Paris Saint-Germain Féminines, TikTok, with strongest over-indexing on Travis Scott (16.15× the country average). Demographically, the ASAP Rocky audience skews more male with an average age of 28.5, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of ASAP Rocky fans
| Metric | Value |
|---|---|
| Female | 41.5% |
| Male | 58.5% |
| Average age | 28.5 |
| Estimated audience size | 776,334 |
Audience persona
The typical ASAP Rocky fan in Germany is more male, around 28.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Travis Scott.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 193,772 | 1.14× |
| Bayern | 143,266 | 1.15× |
| Baden-Württemberg | 120,950 | 1.14× |
| Hessen | 78,531 | 1.33× |
| Niedersachsen | 71,994 | 0.95× |
| Berlin | 55,396 | 1.6× |
| Rheinland-Pfalz | 38,254 | 0.98× |
| Sachsen | 30,857 | 0.81× |
| Schleswig-Holstein | 25,059 | 0.9× |
| Hamburg | 23,424 | 1.34× |
| Brandenburg | 18,289 | 0.76× |
| Thüringen | 13,931 | 0.7× |
| Sachsen-Anhalt | 13,011 | 0.65× |
| Mecklenburg-Vorpommern | 10,198 | 0.69× |
| Saarland | 7,351 | 0.77× |
| Bremen | 7,260 | 1.09× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Travis Scott | 16.15× | Music & Radio |
| Paris Saint-Germain Féminines | 11.43× | Sports |
| TikTok | 3.11× | Internet & Social Media |
| Underground hip hop | 7.06× | Music & Radio |
| Yahoo!ショッピング | 4.22× | |
| Young Thug | 24.92× | Music & Radio |
| Gigi Hadid | 14.73× | Fashion & Accessoires |
| Sellpy | 6.31× | Fashion & Accessoires |
| Sports | 1.91× | Sports |
| Twitch | 3.8× | Games |
| Tyler, The Creator | 18.25× | Music & Radio |
| T.I. | 21.48× | Music & Radio |
| NBA Finals | 6.84× | Sports |
| Playboi Carti | 20.17× | Music & Radio |
| Finch | 4.05× | Music & Radio |
| Paris Texas | 18.44× | Music & Radio |
| Arts and music | 1.74× | Arts & Culture |
| Sneaker collecting | 5.25× | Fashion & Accessoires |
| Haftbefehl | 5.24× | Music & Radio |
| Migos | 18.94× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.14 |
| Luxury Orientation | PREMIUM | 1.33 |
| Sustainability | BALANCE | 1.27 |
| Social Media Usage | JOY | 1.26 |
| Urban Lifestyle | OPEN | 1.23 |
| Price Sensitivity | PREMIUM | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.4% |
| Germany | 4.7% |
| United Kingdom | 4.3% |
See ASAP Rocky audiences in other countries
More Hip hop audiences in Germany
- Finch (6,928,145)
- Nina Chuba (3,981,908)
- Haftbefehl (3,635,757)
- Ikkimel (2,465,472)
- Bad Bunny (2,399,085)
Frequently asked questions
How many fans does ASAP Rocky have in Germany?
ASAP Rocky has an estimated audience of 776,334 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of ASAP Rocky fans?
41.5% of ASAP Rocky fans are female, 58.5% are male, with an average age of 28.5 years.
Which brands do ASAP Rocky fans like most?
ASAP Rocky fans show strongest brand affinity for Travis Scott (16.15×), Paris Saint-Germain Féminines (11.43×), and TikTok (3.11×) over the country average.
Where do ASAP Rocky fans live in Germany?
ASAP Rocky fans in Germany are most concentrated in Nordrhein-Westfalen (reach 193,772), Bayern (reach 143,266), and Baden-Württemberg (reach 120,950). These three regions account for the largest share of the active audience.
What other brands do ASAP Rocky fans also like?
Beyond ASAP Rocky itself, the audience over-indexes on Paris Saint-Germain Féminines (11.43×), TikTok (3.11×), Underground hip hop (7.06×), and Yahoo!ショッピング (4.22×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for ASAP Rocky. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.