Travis Scott Audience in Germany

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Travis Scott has an estimated audience of 668,425 people in Germany. 48.9% are female, 51.1% are male, average age 30.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, CAC 40, Gil Ofarim, Combat sport, N'Golo Kanté.

The average Travis Scott fan in Germany is 30.4 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, CAC 40, Gil Ofarim, with strongest over-indexing on Progressive rock (3.78× the country average). Demographically, the Travis Scott audience skews balanced with an average age of 30.4, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Travis Scott fans

Demographic split for Travis Scott audience in Germany
MetricValue
Female48.9%
Male51.1%
Average age30.4
Estimated audience size668,425

Audience persona

The typical Travis Scott fan in Germany is balanced, around 30.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Progressive rock.

Top regions in Germany

Top regions ranked by reach for Travis Scott in Germany
RegionReachAffinity
Nordrhein-Westfalen327,3761.17×
Bayern233,7711.14×
Baden-Württemberg196,3241.13×
Hessen127,6381.31×
Niedersachsen126,7351.02×
Rheinland-Pfalz72,4011.13×
Sachsen56,8270.91×
Berlin54,8470.96×
Schleswig-Holstein49,5811.08×
Hamburg36,6291.27×
Brandenburg30,7840.78×
Thüringen26,1990.8×
Sachsen-Anhalt22,5530.68×
Mecklenburg-Vorpommern17,8550.73×
Saarland16,1331.03×
Bremen9,5910.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Travis Scott audience
BrandAffinityCategory
Progressive rock3.78×Music & Radio
CAC 402.29×Business & Career
Gil Ofarim1.94×Music & Radio
Combat sport1.91×Sports
N'Golo Kanté7.35×Sports
Graham Greene5.33×Literature
Buddy – The Buddy Holly Story5.61×Music & Radio
Commercial mortgage2.31×Business & Career
3D printing2.23×Technology & Electronics
Hatten5.56×Travel & Leisure
Handmade Gifts2.02×Kids & Family
Fantasy Earth: Zero6.21×Games
Racing1.66×Cars & Mobility
Staycation3.05×Home & Garden
Stamp collecting3.78×Home & Garden
Building insulationHome & Garden
Ireen Sheer1.91×Music & Radio
Hog Hunting3.11×Sports
Hypothec3.26×Business & Career
Picnic2.03×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Travis Scott audience
TraitClusterScore
Early Adopter MentalityPOWER1.63
Luxury OrientationPREMIUM1.45
SustainabilityBALANCE1.21
Social Media UsageJOY1.19
Urban LifestyleOPEN1.12
IndividualismJOY1.11

Worldwide distribution

Worldwide audience distribution share by country for Travis Scott
CountryShare
United States36.3%
Brazil5.2%
India4.4%

See Travis Scott audiences in other countries

More Hip hop audiences in Germany

Frequently asked questions

How many fans does Travis Scott have in Germany?

Travis Scott has an estimated audience of 668,425 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Travis Scott fans?

48.9% of Travis Scott fans are female, 51.1% are male, with an average age of 30.4 years.

Which brands do Travis Scott fans like most?

Travis Scott fans show strongest brand affinity for Progressive rock (3.78×), CAC 40 (2.29×), and Gil Ofarim (1.94×) over the country average.

Where do Travis Scott fans live in Germany?

Travis Scott fans in Germany are most concentrated in Nordrhein-Westfalen (reach 327,376), Bayern (reach 233,771), and Baden-Württemberg (reach 196,324). These three regions account for the largest share of the active audience.

What other brands do Travis Scott fans also like?

Beyond Travis Scott itself, the audience over-indexes on CAC 40 (2.29×), Gil Ofarim (1.94×), Combat sport (1.91×), and N'Golo Kanté (7.35×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Travis Scott. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.