Blue tomato Audience in Germany

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Blue tomato has an estimated audience of 512,268 people in Germany. 46.8% are female, 53.2% are male, average age 27.6. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen.

The average Blue tomato fan in Germany is 27.6 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Demographically, the Blue tomato audience skews balanced with an average age of 27.6, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality.

Category: Sports · Type: Brand · Subtype: Surfing

Demographics of Blue tomato fans

Demographic split for Blue tomato audience in Germany
MetricValue
Female46.8%
Male53.2%
Average age27.6
Estimated audience size512,268

Top regions in Germany

Top regions ranked by reach for Blue tomato in Germany
RegionReachAffinity
Bayern174,6132.12×
Baden-Württemberg133,8581.92×
Nordrhein-Westfalen124,1031.11×
Niedersachsen36,7990.74×
Hessen34,7070.89×
Sachsen26,2171.04×
Berlin24,2561.06×
Rheinland-Pfalz23,0580.9×
Hamburg18,0221.56×
Schleswig-Holstein17,4600.95×
Brandenburg8,9140.56×
Thüringen8,4880.65×
Saarland5,6330.9×
Mecklenburg-Vorpommern4,8670.5×
Sachsen-Anhalt4,6820.35×
Bremen3,4720.79×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Blue tomato audience
TraitClusterScore
SustainabilityBALANCE1.93
Early Adopter MentalityPOWER1.88
Sports ActivityPOWER1.41
LGBTQ+ IdentityOPEN1.37
Pet OwnershipJOY1.32
Urban LifestyleOPEN1.29

Worldwide distribution

Worldwide audience distribution share by country for Blue tomato
CountryShare
Germany30.1%
Austria17.8%
Switzerland6.7%

See Blue tomato audiences in other countries

More Surfing audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Blue tomato. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.