Chris Brown Audience in Germany

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Chris Brown has an estimated audience of 575,969 people in Germany. 44.6% are female, 55.4% are male, average age 25.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Nothing, Stock (food), Borussia Dortmund, Underground hip hop, Scarface.

The average Chris Brown fan in Germany is 25.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Nothing, Stock (food), Borussia Dortmund, with strongest over-indexing on Nothing (20.15× the country average). Demographically, the Chris Brown audience skews more male with an average age of 25.7, and over-indexes on personality traits such as Luxury Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Chris Brown fans

Demographic split for Chris Brown audience in Germany
MetricValue
Female44.6%
Male55.4%
Average age25.7
Estimated audience size575,969

Audience persona

The typical Chris Brown fan in Germany is more male, around 25.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Nothing.

Top regions in Germany

Top regions ranked by reach for Chris Brown in Germany
RegionReachAffinity
Nordrhein-Westfalen164,6891.31×
Bayern99,6721.08×
Baden-Württemberg97,0401.23×
Hessen61,1201.39×
Niedersachsen58,0501.04×
Berlin33,2021.29×
Rheinland-Pfalz31,4921.09×
Sachsen19,0120.67×
Schleswig-Holstein18,6660.9×
Hamburg18,1681.4×
Brandenburg13,2300.74×
Sachsen-Anhalt8,8560.59×
Thüringen8,5280.58×
Mecklenburg-Vorpommern6,6270.6×
Saarland6,2310.88×
Bremen5,9151.2×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chris Brown audience
BrandAffinityCategory
Nothing20.15×Music & Radio
Stock (food)22.8×Food & Beverages
Borussia Dortmund1.53×Sports
Underground hip hop4.54×Music & Radio
Scarface8.86×Music & Radio
Wale (rapper)16.64×Music & Radio
UEFA Champions League1.8×Sports
FIFA World Cup1.71×Sports
FC Bayern Munich1.52×Sports
Bundesliga1.51×Sports
Nike2.29×Fashion & Accessoires
Tablecloth7.1×Home & Garden
Mortgage calculator3.88×Home & Garden
Streetwear2.3×Fashion & Accessoires
Real Madrid C.F.1.8×Sports
Alternative hip hop2.87×Music & Radio
Multi-function printer16.22×Technology & Electronics
Normandie5.88×Music & Radio
Benefits6.07×Music & Radio
Nicole Kidman3.84×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chris Brown audience
TraitClusterScore
Luxury OrientationPREMIUM1.25
Community OrientationOPEN1.24
Social Media UsageJOY1.24
ExtroversionTHRILL1.15
Career OrientationPOWER1.14
Early Adopter MentalityPOWER1.14

Worldwide distribution

Worldwide audience distribution share by country for Chris Brown
CountryShare
United States49.0%
United Kingdom7.2%
Brazil6.3%

See Chris Brown audiences in other countries

More Hip hop audiences in Germany

Frequently asked questions

How many fans does Chris Brown have in Germany?

Chris Brown has an estimated audience of 575,969 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Chris Brown fans?

44.6% of Chris Brown fans are female, 55.4% are male, with an average age of 25.7 years.

Which brands do Chris Brown fans like most?

Chris Brown fans show strongest brand affinity for Nothing (20.15×), Stock (food) (22.8×), and Borussia Dortmund (1.53×) over the country average.

Where do Chris Brown fans live in Germany?

Chris Brown fans in Germany are most concentrated in Nordrhein-Westfalen (reach 164,689), Bayern (reach 99,672), and Baden-Württemberg (reach 97,040). These three regions account for the largest share of the active audience.

What other brands do Chris Brown fans also like?

Beyond Chris Brown itself, the audience over-indexes on Stock (food) (22.8×), Borussia Dortmund (1.53×), Underground hip hop (4.54×), and Scarface (8.86×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Chris Brown. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.