FlightAware Audience in Germany

FlightAware has an estimated audience of 580,495 people in Germany. 74.5% are female, 25.5% are male, average age 41.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.

The average FlightAware fan in Germany is 41.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Demographically, the FlightAware audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Luxury Orientation, Travelling.

Category: Travel & Leisure · Type: Website / Newspaper / Magazine

Demographics of FlightAware fans

Demographic split for FlightAware audience in Germany
MetricValue
Female74.5%
Male25.5%
Average age41.9
Estimated audience size580,495

Top regions in Germany

Top regions ranked by reach for FlightAware in Germany
RegionReachAffinity
Nordrhein-Westfalen144,0581.13×
Bayern126,9401.36×
Baden-Württemberg103,5821.31×
Hessen79,5881.8×
Niedersachsen47,5620.84×
Rheinland-Pfalz42,8091.47×
Berlin25,872
Sachsen21,8800.77×
Schleswig-Holstein18,3610.88×
Brandenburg14,8910.83×
Hamburg14,1721.08×
Thüringen8,9310.6×
Sachsen-Anhalt7,9340.53×
Saarland7,8181.1×
Mecklenburg-Vorpommern5,6770.51×
Bremen3,9180.79×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by FlightAware audience
TraitClusterScore
Luxury OrientationPREMIUM1.69
TravellingTHRILL1.66
Quality AwarenessPREMIUM1.6
Risk AppetiteTHRILL1.52
SustainabilityBALANCE1.45
PatriotismCONSERVATISM1.45

Worldwide distribution

Worldwide audience distribution share by country for FlightAware
CountryShare
United States36.8%
Canada10.6%
Italy7.4%

See FlightAware audiences in other countries

More Travel & Leisure audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for FlightAware. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.