Halls (cough drop) Audience in Germany
Halls (cough drop) has an estimated audience of 199,652 people in Germany. 52.7% are female, 47.3% are male, average age 42.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Halls (cough drop) fan in Germany is 42.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Demographically, the Halls (cough drop) audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Career Orientation, Sports Activity.
Category: Food & Beverages · Type: Brand
Demographics of Halls (cough drop) fans
| Metric | Value |
|---|---|
| Female | 52.7% |
| Male | 47.3% |
| Average age | 42.2 |
| Estimated audience size | 199,652 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 62,321 | 1.12× |
| Bayern | 43,208 | 1.05× |
| Baden-Württemberg | 37,703 | 1.08× |
| Niedersachsen | 24,655 | 1× |
| Hessen | 22,401 | 1.15× |
| Berlin | 19,720 | 1.73× |
| Rheinland-Pfalz | 12,268 | 0.96× |
| Sachsen | 11,315 | 0.9× |
| Schleswig-Holstein | 7,874 | 0.86× |
| Brandenburg | 6,588 | 0.83× |
| Sachsen-Anhalt | 6,472 | 0.98× |
| Hamburg | 6,341 | 1.1× |
| Thüringen | 5,252 | 0.81× |
| Mecklenburg-Vorpommern | 3,251 | 0.67× |
| Saarland | 2,685 | 0.86× |
| Bremen | 1,948 | 0.89× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.54 |
| Sports Activity | POWER | 1.53 |
| Travelling | THRILL | 1.38 |
| Urban Lifestyle | OPEN | 1.27 |
| Sustainability | BALANCE | 1.22 |
| Price Sensitivity | PREMIUM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.4% |
| Brazil | 9.6% |
| India | 6.4% |
See Halls (cough drop) audiences in other countries
More Food & Beverages audiences in Germany
- Obi (store) (19,461,870)
- IKEA (19,312,673)
- Lidl (19,126,505)
- Amazon.com (18,995,336)
- REWE (18,725,823)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Halls (cough drop). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.