James Dean Audience in Germany

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James Dean has an estimated audience of 849,882 people in Germany. 47.0% are female, 53.0% are male, average age 37.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Graham Greene, Marlon Brando, Jane Fonda, Tiffany, Olivia Newton-John.

The average James Dean fan in Germany is 37.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Graham Greene, Marlon Brando, Jane Fonda, with strongest over-indexing on Graham Greene (450.18× the country average). Demographically, the James Dean audience skews balanced with an average age of 37.0, and over-indexes on personality traits such as Extroversion, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of James Dean fans

Demographic split for James Dean audience in Germany
MetricValue
Female47.0%
Male53.0%
Average age37.0
Estimated audience size849,882

Audience persona

The typical James Dean fan in Germany is balanced, around 37.0 years old, with strong Extroversion tendencies and a notable affinity for Graham Greene.

Top regions in Germany

Top regions ranked by reach for James Dean in Germany
RegionReachAffinity
Nordrhein-Westfalen212,3701.14×
Bayern165,0061.21×
Baden-Württemberg133,1231.15×
Niedersachsen86,8051.05×
Hessen76,5061.18×
Berlin48,6051.28×
Rheinland-Pfalz43,9581.03×
Schleswig-Holstein32,0611.05×
Sachsen26,2860.63×
Hamburg23,7561.24×
Brandenburg21,3310.81×
Thüringen17,4980.81×
Sachsen-Anhalt16,3850.74×
Mecklenburg-Vorpommern12,3810.76×
Saarland9,4560.91×
Bremen7,3351.01×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for James Dean audience
BrandAffinityCategory
Graham Greene450.18×Literature
Marlon Brando238.7×Movies & TV
Jane Fonda196.72×Movies & TV
Tiffany178.75×Music & Radio
Olivia Newton-John305.54×Music & Radio
Michael Caine247.57×Movies & TV
Judy Garland125.82×Movies & TV
Paula Abdul272.59×Music & Radio
Gone with the Wind (film)137.62×Movies & TV
Elizabeth Taylor84.5×Movies & TV
Stacey Q272.59×Music & Radio
Care Bears177.57×Kids & Family
Little Women (1994 film)64.73×Movies & TV
Furby59.78×Kids & Family
The Barefoot Contessa408.41×Movies & TV
Big Sur179.13×Travel & Leisure
Peter Rabbit (TV series)74.77×Movies & TV
Bond Street145.55×Travel & Leisure
The Care Bears (TV series)156.08×Movies & TV
F. Scott Fitzgerald99.74×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by James Dean audience
TraitClusterScore
ExtroversionTHRILL2.07
Urban LifestyleOPEN1.51
TraditionCONSERVATISM1.51
Luxury OrientationPREMIUM1.46
SustainabilityBALANCE1.41
Need for SecurityCONSERVATISM1.35

Worldwide distribution

Worldwide audience distribution share by country for James Dean
CountryShare
United States29.6%
Germany7.5%
United Kingdom7.4%

See James Dean audiences in other countries

More Actor Actress or TV Star audiences in Germany

Frequently asked questions

How many fans does James Dean have in Germany?

James Dean has an estimated audience of 849,882 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of James Dean fans?

47.0% of James Dean fans are female, 53.0% are male, with an average age of 37.0 years.

Which brands do James Dean fans like most?

James Dean fans show strongest brand affinity for Graham Greene (450.18×), Marlon Brando (238.7×), and Jane Fonda (196.72×) over the country average.

Where do James Dean fans live in Germany?

James Dean fans in Germany are most concentrated in Nordrhein-Westfalen (reach 212,370), Bayern (reach 165,006), and Baden-Württemberg (reach 133,123). These three regions account for the largest share of the active audience.

What other brands do James Dean fans also like?

Beyond James Dean itself, the audience over-indexes on Marlon Brando (238.7×), Jane Fonda (196.72×), Tiffany (178.75×), and Olivia Newton-John (305.54×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for James Dean. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.