Rascasse Audience Intelligence

Lilly Liefers Audience in Germany

A data profile of the people who buy, follow and care about Lilly Liefers in Germany — modelled from more than twelve digital signal sources. Lilly Liefers has an estimated audience of 321,769 people in Germany.

The average Lilly Liefers fan in Germany is 40.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Jan Josef Liefers, Christoph Maria Herbst, Good Bye, Lenin!, with strongest over-indexing on Jan Josef Liefers (34.53× the country average).

Demographically, the Lilly Liefers audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Community Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Lilly Liefers fan in Germany is more female, around 40.2 years old, with strong Community Orientation tendencies and a notable affinity for Jan Josef Liefers.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lilly Liefers profile in Germany.

Audience size
322K
in Germany
Gender
68.4%
31.6% male
Age
40.2
average years
Country rank
#16488
Person in Germany
Fig. 01

Search interest · 12-month trend

+219%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lilly Liefers fans

68.4% are female, 31.6% are male, average age 40.2.

Fig. 02

Gender split

68.4%
Female
31.6%
Male
Demographic split for Lilly Liefers audience in Germany
MetricValue
Female68.4%
Male31.6%
Average age40.2
Estimated audience size321,769
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Lilly Liefers audience in Germany
Age bracketShare%
16-1924%
20-2911%
30-3917%
40-4925%
50+22%
Fig. 04

Worldwide distribution

89.3%

of the worldwide Lilly Liefers audience comes from Germany.

Worldwide audience distribution share by country for Lilly Liefers
CountryShare
Germany89.3%
Austria5.2%
Switzerland2.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lilly Liefers audience in Germany is strongest.

Fig. 05

Top regions by affinity

Lilly Liefers fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~9K1.50×
02Brandenburg~10K1.49×
03Thüringen~9K1.42×
04Mecklenburg-Vorpommern~7K1.42×
05Sachsen~10K1.19×
06Schleswig-Holstein~9K0.98×
07Niedersachsen~20K0.94×
08Saarland~3K0.93×
09Rheinland-Pfalz~10K0.88×
10Berlin~9K0.87×
11Nordrhein-Westfalen~50K0.85×
12Bremen~2K0.78×
13Baden-Württemberg~20K0.73×
14Hessen~10K0.71×
15Hamburg~4K0.67×
16Bayern~30K0.65×
Fig. 06

Affinity by region

Affinity by region — Lilly Liefers, Germany
0.65×1.00×1.50×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lilly Liefers audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lilly Liefers audience
#·InterestCategoryAffinity×
01Good Bye, Lenin!Movies & TV69.49×
02VulturePets & Animals59.52×
03Jella HaaseMovies & TV48.10×
04Gizem EmreMovies & TV40.94×
05Florian David FitzMovies & TV38.48×
06Axel PrahlMovies & TV37.33×
07Nora TschirnerMovies & TV35.38×
08Jan Josef LiefersMovies & TV34.53×
09Jürgen VogelMovies & TV33.26×
10Christoph Maria HerbstMovies & TV32.46×
11Emilia SchüleMovies & TV31.30×
12Moritz BleibtreuMovies & TV26.33×
13Karoline HerfurthMovies & TV25.21×
14Scooby-DooMovies & TV23.44×
15Til SchweigerMovies & TV17.31×
16Christoph WaltzMovies & TV15.73×
17Anna LoosMovies & TV13.96×
18BeetlejuiceMovies & TV12.27×
19Christian UlmenMovies & TV6.28×
20TagesschauMovies & TV3.31×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lilly Liefers audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Lilly Liefers audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN3.14×
PatriotismCONSERVATISM1.84×
TraditionCONSERVATISM1.66×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Lilly Liefers audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.71×
Risk AppetiteTHRILL0.72×
Sports ActivityPOWER0.82×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Lilly Liefers have in Germany?

Lilly Liefers has an estimated audience of 321,769 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Lilly Liefers fans?

68.4% of Lilly Liefers fans are female, 31.6% are male, with an average age of 40.2 years.

03

Which brands do Lilly Liefers fans like most?

Lilly Liefers fans show strongest brand affinity for Jan Josef Liefers (34.53×), Christoph Maria Herbst (32.46×), and Good Bye, Lenin! (69.49×) over the country average.

04

Where do Lilly Liefers fans live in Germany?

Lilly Liefers fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~30K), and Baden-Württemberg (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Lilly Liefers fans also like?

Beyond Lilly Liefers itself, the audience over-indexes on Christoph Maria Herbst (32.46×), Good Bye, Lenin! (69.49×), Scooby-Doo (23.44×), and Jürgen Vogel (33.26×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Lilly Liefers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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