A data profile of the people who buy, follow and care about Anna Loos in Germany — modelled from more than twelve digital signal sources. Anna Loos has an estimated audience of 1,995,190 people in Germany.
The average Anna Loos fan in Germany is 48.7 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Ann-Kathrin Kramer, Weissensee, Jan Josef Liefers, with strongest over-indexing on Ann-Kathrin Kramer (91.62× the country average).
Demographically, the Anna Loos audience skews more female with an average age of 48.7, and over-indexes on personality traits such as Pet Ownership, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Anna Loos fan in Germany is more female, around 48.7 years old, with strong Pet Ownership tendencies and a notable affinity for Ann-Kathrin Kramer.
The key figures that characterise the Anna Loos profile in Germany.
70.2% are female, 29.8% are male, average age 48.7.
| Metric | Value |
|---|---|
| Female | 70.2% |
| Male | 29.8% |
| Average age | 48.7 |
| Estimated audience size | 1,995,190 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 2% | |
| 20-29 | 6% | |
| 30-39 | 19% | |
| 40-49 | 39% | |
| 50+ | 34% |
of the worldwide Anna Loos audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 94.8% |
| Austria | 2.7% |
| Netherlands | 0.4% |
Where the Anna Loos audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Brandenburg | ~90K | 1.65× | |
| 02 | Thüringen | ~70K | 1.51× | |
| 03 | Sachsen | ~100K | 1.44× | |
| 04 | Mecklenburg-Vorpommern | ~50K | 1.42× | |
| 05 | Sachsen-Anhalt | ~60K | 1.23× | |
| 06 | Niedersachsen | ~200K | 0.96× | |
| 07 | Berlin | ~70K | 0.92× | |
| 08 | Schleswig-Holstein | ~60K | 0.89× | |
| 09 | Saarland | ~20K | 0.87× | |
| 10 | Rheinland-Pfalz | ~70K | 0.85× | |
| 11 | Nordrhein-Westfalen | ~300K | 0.83× | |
| 12 | Bayern | ~200K | 0.74× | |
| 13 | Hessen | ~100K | 0.74× | |
| 14 | Baden-Württemberg | ~200K | 0.72× | |
| 15 | Bremen | ~10K | 0.71× | |
| 16 | Hamburg | ~20K | 0.62× |
The strongest cross-interests of the Anna Loos audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ann-Kathrin Kramer | Movies & TV | 91.62× | ||
| 02 | Weissensee | Movies & TV | 86.00× | ||
| 03 | Jan Josef Liefers | Movies & TV | 24.34× | ||
| 04 | Wotan Wilke Möhring | Movies & TV | 20.15× | ||
| 05 | Axel Prahl | Movies & TV | 20.00× | ||
| 06 | SOKO Leipzig | Movies & TV | 19.76× | ||
| 07 | Veronica Ferres | Movies & TV | 19.66× | ||
| 08 | Polizeiruf 110 | Movies & TV | 18.43× | ||
| 09 | Mary Roos | Music & Radio | 17.33× | ||
| 10 | Jürgen Vogel | Movies & TV | 16.05× | ||
| 11 | Heinz Rudolf Kunze | Music & Radio | 15.27× | ||
| 12 | Nilam Farooq | Movies & TV | 15.20× | ||
| 13 | Harriet Herbig-Matten | Movies & TV | 14.89× | ||
| 14 | Konstantin Wecker | Music & Radio | 13.03× | ||
| 15 | Heiner Lauterbach | Movies & TV | 12.64× | ||
| 16 | Esther Schweins | Movies & TV | 11.72× | ||
| 17 | Udo Lindenberg | Music & Radio | 10.52× | ||
| 18 | Hape Kerkeling | Movies & TV | 10.17× | ||
| 19 | In aller Freundschaft | Movies & TV | 8.96× | ||
| 20 | Roland Kaiser | Music & Radio | 6.97× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.28× | |
| Community Orientation | OPEN | 1.19× | |
| Mindfulness | BALANCE | 1.17× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 0.54× | |
| Luxury Orientation | PREMIUM | 0.59× | |
| Patriotism | CONSERVATISM | 0.61× |
Anna Loos has an estimated audience of 1,995,190 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
70.2% of Anna Loos fans are female, 29.8% are male, with an average age of 48.7 years.
Anna Loos fans show strongest brand affinity for Ann-Kathrin Kramer (91.62×), Weissensee (86×), and Jan Josef Liefers (24.34×) over the country average.
Anna Loos fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Anna Loos itself, the audience over-indexes on Weissensee (86×), Jan Josef Liefers (24.34×), Wotan Wilke Möhring (20.15×), and Veronica Ferres (19.66×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Anna Loos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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