Esther Schweins Audience in Germany
Esther Schweins has an estimated audience of 2,453,404 people in Germany. 64.7% are female, 35.3% are male, average age 46.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Anna Loos, Roland Kaiser, Jamie Lee Curtis, Der Tagesspiegel, Borussia Dortmund.
The average Esther Schweins fan in Germany is 46.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Anna Loos, Roland Kaiser, Jamie Lee Curtis, with strongest over-indexing on Anna Loos (10.88× the country average). Demographically, the Esther Schweins audience skews more female with an average age of 46.8, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Comedian
Demographics of Esther Schweins fans
| Metric | Value |
|---|---|
| Female | 64.7% |
| Male | 35.3% |
| Average age | 46.8 |
| Estimated audience size | 2,453,404 |
Audience persona
The typical Esther Schweins fan in Germany is more female, around 46.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Anna Loos.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 589,666 | 1.1× |
| Bayern | 351,475 | 0.89× |
| Baden-Württemberg | 297,817 | 0.89× |
| Niedersachsen | 243,140 | 1.02× |
| Hessen | 164,439 | 0.88× |
| Sachsen | 135,364 | 1.12× |
| Rheinland-Pfalz | 129,049 | 1.05× |
| Brandenburg | 92,974 | 1.22× |
| Schleswig-Holstein | 89,665 | 1.02× |
| Berlin | 82,725 | 0.75× |
| Sachsen-Anhalt | 79,823 | 1.26× |
| Thüringen | 75,172 | 1.2× |
| Mecklenburg-Vorpommern | 55,724 | 1.19× |
| Hamburg | 40,472 | 0.73× |
| Saarland | 29,528 | 0.98× |
| Bremen | 14,568 | 0.69× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Anna Loos | 10.88× | Movies & TV |
| Roland Kaiser | 4.95× | Music & Radio |
| Jamie Lee Curtis | 9.94× | Movies & TV |
| Der Tagesspiegel | 4.55× | News |
| Borussia Dortmund | 1.63× | Sports |
| Satire | 4.79× | Literature |
| Udo Lindenberg | 5.66× | Music & Radio |
| Spiegel Online | 2.24× | News |
| Richard David Precht | 9.7× | Politics & Society |
| Markus Lanz | 3.65× | Movies & TV |
| Tagesschau | 1.86× | Movies & TV |
| FC Bayern Munich | 1.79× | Sports |
| German television comedy | 5.04× | Movies & TV |
| ZDF | 2.21× | Movies & TV |
| Maite Kelly | 5.01× | Music & Radio |
| SV Werder Bremen | 1.91× | Sports |
| 2. Bundesliga | 2× | Sports |
| Bastian Pastewka | 8.79× | Movies & TV |
| Picture book | 3.16× | Literature |
| Reinhard Mey | 4.14× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.49 |
| Community Orientation | OPEN | 1.36 |
| Healthy Lifestyle | BALANCE | 1.18 |
| Sustainability | BALANCE | 1.15 |
| Pet Ownership | JOY | 1.15 |
| Tradition | CONSERVATISM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 94.4% |
| Austria | 1.9% |
| Switzerland | 1.5% |
See Esther Schweins audiences in other countries
More Comedian audiences in Germany
- Lisa Eckhart (3,227,436)
- Dieter Hallervorden (2,731,211)
- Torsten Sträter (2,720,451)
- Hape Kerkeling (2,164,768)
- Jim Carrey (1,981,401)
Frequently asked questions
How many fans does Esther Schweins have in Germany?
Esther Schweins has an estimated audience of 2,453,404 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Esther Schweins fans?
64.7% of Esther Schweins fans are female, 35.3% are male, with an average age of 46.8 years.
Which brands do Esther Schweins fans like most?
Esther Schweins fans show strongest brand affinity for Anna Loos (10.88×), Roland Kaiser (4.95×), and Jamie Lee Curtis (9.94×) over the country average.
Where do Esther Schweins fans live in Germany?
Esther Schweins fans in Germany are most concentrated in Nordrhein-Westfalen (reach 589,666), Bayern (reach 351,475), and Baden-Württemberg (reach 297,817). These three regions account for the largest share of the active audience.
What other brands do Esther Schweins fans also like?
Beyond Esther Schweins itself, the audience over-indexes on Roland Kaiser (4.95×), Jamie Lee Curtis (9.94×), Der Tagesspiegel (4.55×), and Borussia Dortmund (1.63×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Esther Schweins. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.