Richard David Precht Audience in Germany

Richard David Precht logo

Richard David Precht has an estimated audience of 1,020,790 people in Germany. 56.2% are female, 43.8% are male, average age 43.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Harald Lesch, Ferdinand von Schirach, Lanz & Precht, NachDenkSeiten, Konstantin Wecker.

The average Richard David Precht fan in Germany is 43.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Harald Lesch, Ferdinand von Schirach, Lanz & Precht, with strongest over-indexing on Harald Lesch (131.2× the country average). Demographically, the Richard David Precht audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Community Orientation, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Author

Demographics of Richard David Precht fans

Demographic split for Richard David Precht audience in Germany
MetricValue
Female56.2%
Male43.8%
Average age43.6
Estimated audience size1,020,790

Audience persona

The typical Richard David Precht fan in Germany is more female, around 43.6 years old, with strong Community Orientation tendencies and a notable affinity for Harald Lesch.

Top regions in Germany

Top regions ranked by reach for Richard David Precht in Germany
RegionReachAffinity
Nordrhein-Westfalen240,2161.08×
Bayern152,8500.93×
Baden-Württemberg143,9051.03×
Niedersachsen92,3880.93×
Hessen75,6600.97×
Sachsen58,3151.16×
Berlin51,7791.13×
Rheinland-Pfalz48,1370.94×
Schleswig-Holstein36,8501.01×
Brandenburg30,7730.97×
Sachsen-Anhalt29,8751.13×
Thüringen27,4351.05×
Hamburg25,6291.11×
Mecklenburg-Vorpommern17,4840.9×
Saarland10,7110.85×
Bremen6,9020.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Richard David Precht audience
BrandAffinityCategory
Harald Lesch131.2×Movies & TV
Ferdinand von Schirach65.37×Literature
Lanz & Precht88.64×Politics & Society
NachDenkSeiten24.55×Politics & Society
Konstantin Wecker21.92×Music & Radio
Hannes Jaenicke16.36×Movies & TV
Markus Lanz7.74×Movies & TV
Hagen Rether35.97×Movies & TV
Maja Göpel91.7×Literature
Jane Goodall18.75×Pets & Animals
Esther Schweins12.65×Movies & TV
GLS Bank19.17×Business & Career
Der Tagesspiegel6.49×News
Christian Ulmen6.56×Movies & TV
Nina Hagen10.58×Music & Radio
Volker Pispers24.26×Movies & TV
Sahra Wagenknecht9.34×Politics & Society
Collien Ulmen-Fernandes5.73×Movies & TV
Oskar Lafontaine19.25×Politics & Society
Cicero (magazine)12.44×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Richard David Precht audience
TraitClusterScore
Community OrientationOPEN2.27
MindfulnessBALANCE1.95
SustainabilityBALANCE1.67
Urban LifestyleOPEN1.6
Pet OwnershipJOY1.31
Early Adopter MentalityPOWER1.31

Worldwide distribution

Worldwide audience distribution share by country for Richard David Precht
CountryShare
Germany82.5%
Austria8.6%
Switzerland4.9%

See Richard David Precht audiences in other countries

More Author audiences in Germany

Frequently asked questions

How many fans does Richard David Precht have in Germany?

Richard David Precht has an estimated audience of 1,020,790 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Richard David Precht fans?

56.2% of Richard David Precht fans are female, 43.8% are male, with an average age of 43.6 years.

Which brands do Richard David Precht fans like most?

Richard David Precht fans show strongest brand affinity for Harald Lesch (131.2×), Ferdinand von Schirach (65.37×), and Lanz & Precht (88.64×) over the country average.

Where do Richard David Precht fans live in Germany?

Richard David Precht fans in Germany are most concentrated in Nordrhein-Westfalen (reach 240,216), Bayern (reach 152,850), and Baden-Württemberg (reach 143,905). These three regions account for the largest share of the active audience.

What other brands do Richard David Precht fans also like?

Beyond Richard David Precht itself, the audience over-indexes on Ferdinand von Schirach (65.37×), Lanz & Precht (88.64×), NachDenkSeiten (24.55×), and Konstantin Wecker (21.92×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Richard David Precht. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.