A data profile of the people who buy, follow and care about Nina Hagen in Germany — modelled from more than twelve digital signal sources. Nina Hagen has an estimated audience of 1,828,238 people in Germany.
The average Nina Hagen fan in Germany is 46.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Udo Lindenberg, Cyndi Lauper, Der Tagesspiegel, with strongest over-indexing on Udo Lindenberg (11.2× the country average).
Demographically, the Nina Hagen audience skews balanced with an average age of 46.8, and over-indexes on personality traits such as Community Orientation, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Nina Hagen fan in Germany is balanced, around 46.8 years old, with strong Community Orientation tendencies and a notable affinity for Udo Lindenberg.
The key figures that characterise the Nina Hagen profile in Germany.
53.6% are female, 46.4% are male, average age 46.8.
| Metric | Value |
|---|---|
| Female | 53.6% |
| Male | 46.4% |
| Average age | 46.8 |
| Estimated audience size | 1,828,238 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 10% | |
| 30-39 | 19% | |
| 40-49 | 40% | |
| 50+ | 27% |
of the worldwide Nina Hagen audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 69.3% |
| France | 18.1% |
| United States | 6.8% |
Where the Nina Hagen audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~100K | 1.40× | |
| 02 | Brandenburg | ~80K | 1.33× | |
| 03 | Thüringen | ~60K | 1.31× | |
| 04 | Sachsen-Anhalt | ~60K | 1.28× | |
| 05 | Mecklenburg-Vorpommern | ~50K | 1.27× | |
| 06 | Berlin | ~100K | 1.19× | |
| 07 | Niedersachsen | ~200K | 0.93× | |
| 08 | Schleswig-Holstein | ~60K | 0.91× | |
| 09 | Nordrhein-Westfalen | ~400K | 0.85× | |
| 10 | Hamburg | ~40K | 0.85× | |
| 11 | Saarland | ~20K | 0.82× | |
| 12 | Rheinland-Pfalz | ~80K | 0.80× | |
| 13 | Bremen | ~10K | 0.80× | |
| 14 | Bayern | ~200K | 0.76× | |
| 15 | Baden-Württemberg | ~200K | 0.76× | |
| 16 | Hessen | ~100K | 0.76× |
The strongest cross-interests of the Nina Hagen audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cyndi Lauper | Music & Radio | 19.74× | ||
| 02 | Anna Loos | Movies & TV | 11.45× | ||
| 03 | Udo Lindenberg | Music & Radio | 11.20× | ||
| 04 | Richard David Precht | Politics & Society | 10.58× | ||
| 05 | Bob Dylan | Music & Radio | 10.35× | ||
| 06 | Leonard Cohen | Music & Radio | 10.19× | ||
| 07 | Rosenstolz | Music & Radio | 9.73× | ||
| 08 | Bruce Springsteen | Music & Radio | 7.86× | ||
| 09 | David Bowie | Music & Radio | 7.79× | ||
| 10 | Der Tagesspiegel | News | 6.42× | ||
| 11 | Phil Collins | Music & Radio | 6.25× | ||
| 12 | Nena | Music & Radio | 5.87× | ||
| 13 | Barbara Schöneberger | Movies & TV | 5.64× | ||
| 14 | Peter Maffay | Music & Radio | 5.42× | ||
| 15 | Herbert Grönemeyer | Music & Radio | 5.29× | ||
| 16 | Hape Kerkeling | Movies & TV | 5.20× | ||
| 17 | Scorpions (band) | Music & Radio | 5.00× | ||
| 18 | Thomann | Shopping | 4.98× | ||
| 19 | Ina Müller | Movies & TV | 4.95× | ||
| 20 | ZDF | Movies & TV | 2.32× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 2.83× | |
| Individualism | JOY | 2.09× | |
| Convenience Orientation | PREMIUM | 1.91× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.52× | |
| Price Sensitivity | PREMIUM | 0.60× | |
| Design Affinity | PREMIUM | 0.67× |
Nina Hagen has an estimated audience of 1,828,238 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
53.6% of Nina Hagen fans are female, 46.4% are male, with an average age of 46.8 years.
Nina Hagen fans show strongest brand affinity for Udo Lindenberg (11.2×), Cyndi Lauper (19.74×), and Der Tagesspiegel (6.42×) over the country average.
Nina Hagen fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Nina Hagen itself, the audience over-indexes on Cyndi Lauper (19.74×), Der Tagesspiegel (6.42×), Anna Loos (11.45×), and Bob Dylan (10.35×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Nina Hagen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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