Caroline Wahl Audience in Germany

Caroline Wahl logo

Caroline Wahl has an estimated audience of 1,226,295 people in Germany. 60.8% are female, 39.2% are male, average age 38.8. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Esra Erol, Ho, Ghana, Loincloth, The Nice Guys, Theocracy.

The average Caroline Wahl fan in Germany is 38.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Esra Erol, Ho, Ghana, Loincloth, with strongest over-indexing on Esra Erol (17.11× the country average). Demographically, the Caroline Wahl audience skews more female with an average age of 38.8, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Literature · Type: Person · Subtype: Author

Demographics of Caroline Wahl fans

Demographic split for Caroline Wahl audience in Germany
MetricValue
Female60.8%
Male39.2%
Average age38.8
Estimated audience size1,226,295

Audience persona

The typical Caroline Wahl fan in Germany is more female, around 38.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Esra Erol.

Top regions in Germany

Top regions ranked by reach for Caroline Wahl in Germany
RegionReachAffinity
Nordrhein-Westfalen246,8590.92×
Baden-Württemberg172,7771.03×
Bayern171,4920.87×
Niedersachsen131,6481.11×
Hessen82,4910.88×
Berlin71,9421.31×
Schleswig-Holstein70,8561.61×
Sachsen54,8460.91×
Rheinland-Pfalz54,6450.89×
Hamburg45,1601.63×
Mecklenburg-Vorpommern28,1651.2×
Brandenburg28,1070.74×
Thüringen21,2190.68×
Sachsen-Anhalt18,2460.57×
Bremen10,9911.05×
Saarland8,9420.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Caroline Wahl audience
BrandAffinityCategory
Esra Erol17.11×Movies & TV
Ho, Ghana11.77×Travel & Leisure
Loincloth4.76×Fashion & Accessoires
The Nice Guys5.74×Movies & TV
Theocracy10.64×Music & Radio
Stradivarius1.66×Shopping
The Hollies (Official)5.71×Music & Radio
Högl7.12×Fashion & Accessoires
Škoda Kodiaq1.73×Cars & Mobility
Mothercare1.59×Kids & Family
Sinaloa8.57×Travel & Leisure
Volvo V602.82×Cars & Mobility
Scratching post2.91×Pets & Animals
Steampunk1.9×Fashion & Accessoires
HomeExchange.com3.1×Travel & Leisure
Oral, Kazakhstan3.61×Travel & Leisure
Emperor Entertainment Group1.63×Business & Career
Coworking1.75×Business & Career
Pinot gris4.58×Food & Beverages
Zagreb1.69×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Caroline Wahl audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.94
SustainabilityBALANCE1.43
TraditionCONSERVATISM1.39
MindfulnessBALANCE1.37
Pet OwnershipJOY1.34
Sports ActivityPOWER1.27

Worldwide distribution

Worldwide audience distribution share by country for Caroline Wahl
CountryShare
Germany83.2%
Switzerland6.7%
Austria4.7%

See Caroline Wahl audiences in other countries

More Author audiences in Germany

Frequently asked questions

How many fans does Caroline Wahl have in Germany?

Caroline Wahl has an estimated audience of 1,226,295 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Caroline Wahl fans?

60.8% of Caroline Wahl fans are female, 39.2% are male, with an average age of 38.8 years.

Which brands do Caroline Wahl fans like most?

Caroline Wahl fans show strongest brand affinity for Esra Erol (17.11×), Ho, Ghana (11.77×), and Loincloth (4.76×) over the country average.

Where do Caroline Wahl fans live in Germany?

Caroline Wahl fans in Germany are most concentrated in Nordrhein-Westfalen (reach 246,859), Baden-Württemberg (reach 172,777), and Bayern (reach 171,492). These three regions account for the largest share of the active audience.

What other brands do Caroline Wahl fans also like?

Beyond Caroline Wahl itself, the audience over-indexes on Ho, Ghana (11.77×), Loincloth (4.76×), The Nice Guys (5.74×), and Theocracy (10.64×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Caroline Wahl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.